It’s all about the individual: Ex Nihilo, Paris
Name to watch: Ex Nihilo. Slightly unpronounceable, yes. And what does it mean? ‘Creation out of nothing’. (Latin, it turns out.) Not quite the case here, of course: Ex Nihilo has conjured up some exquisite fragrances out of ingredients which are much more than nothing – including oudh, tuberose, gardenia, etc. Their concept is fragrance…
