Given the current state of the world, we thought we’d cheer ourselves up with a look back at some of the most hilarious vintage fragrance ads of yore.
Now that we’re firmly in the 20s, we’re feeling distinctly nostalgic for all things vintage anyway – but it’s easy to forget how drastically advertising styles change over the years. What once was ultra cool can turn to cringe in the blink of an eye. YouTube is the gift that keeps on giving, as far as viewing vintage adverts is concerned, and there’s a whole host of fragrance ads that range from the unintentionally hilarious to the downright dodgy. We’ve rounded up some more of our favourites to keep you smiling for the rest of the week…
There’s a distinctly Monty Python-esque feeling to this advert from 1969. At any moment, one expects a character to ask, ‘Alright, but apart from the sanitation, the medicine, education, wine, public order, irrigation, roads, the fresh-water system, and public health, what have the Romans ever done for us?’ To which, according to this advert, we can now add: Bacchus Cologne. He’s not the messiah, he’s a very smelly boy!
Lasers, leotards, smoke machines… could this be the dawn of the 1980s by any chance? This couldn’t be more thrillingly of its it time (1981 to be precise) if it tried, and we even have SCIENCE (along with some nifty robotic dance moves, which I’m pretty sure we’ll all be breaking out down the club this weekend) to back up their claims of ‘pheremones’ in every bottle of Jovan Andron, that are ‘guaranteed to attract.’ Attract what, we’re not quite sure. Stifled laughter?
We can imagine the storyboard the advertising team created before filming this advert for Hawk Cologne in 1981, showing a ‘man who reaches higher’ – embodying all the freedom and graceful power of a bird of prey as he effortlessly conquers the rock he’s climbing. Unfortunately, the images somehow don’t match the voiceover, because what we see is a rather gormless chap with a bowl haircut looking for all the world like he’d need nanny’s instructions to climb the stairs to bed. Ah well, it probably looked good on paper.
This woman is not on the verge of a complete breakdown, she’s just ‘a little bit Kiku.’ That’s all. It’s 1969 and she’s fine, okay? She’s just changing her mood every two seconds and wearing a salad bowl on her head. She’s NEVER BEEN BETTER, thank you. In fact, aren’t all women, ‘a little bit Kiku?’ Well perhaps, but in public we try to hide it. Now take that off your head, Sandra, and come with us. We’ve all been rather concerned about you…
It’s not merely the yellowish hue that makes this 1976 advert look like a cheese dream: we think the people behind this campaign had been at the last of the Camenbert. In an unfathomably long sequence, we see Charles Bronson gawping weirdly at a piano player, then burst through the doors of his own appartment and begin stripping as though he’s joined the Chippendales, all while smoking a pipe. The name of the fragrance? Mandom. Of course it is. Pass the Brie.
It was with heavy hearts we learned of Brooklyn Fragrance Lover having passed away last week. Carlos was a hugely popular YouTube reviewer (he was fast heading toward 70k followers and often got recognised and stopped on the street), and a long-time supporter and friend of The Perfume Society.
There’s no doubt his loss will leave a huge gap in the fragrance community at large.
Carlos hadn’t been in the best of health, posting online about a trip to hospital in October last year. But he’d been on the mend, it seemed, so the upset rippled through Instagram. Within a matter of hours thousands of fragrance fans had flocked to his last post there, leaving shocked messages, saying goodbye. Among perfumers and famous fragrance houses who’d already left their own tributes – broken heart emojis, purple hearts (Carlos’ favourite colour), disbelief and condolences to his family and friends – what shone through were the number of messages from his followers. People who’d ‘found perfume’ as they put it, thanks to his easy-going, down-to-earth video reviews.
‘Thank you for teaching me everything about fragrances,’ one mourner wrote, while another movingly recounted: ‘I didn’t know you but your videos brought me closer to a happiness I share with my friends and family. Your videos seem so genuine and personable, this hurts like no other. Thank you for your contribution to this wonderful community even though you are gone too soon…’
And there are many, many more messages, all similarly moved, mostly people who, like us, had sadly never met Carlos in person but had been touched by his affable, open personality that grounded his very knowledgeable and understandable reviews.
Carlos was a generous man who passionately gave everything he could – and most of his free time – to the world of fragrance; sharing the joy that can be had from a single spritz of something fabulous, celebrating launches from big names and indie brands alike. He also shared family photos on his Facebook page, along with his ‘fur babies’ (as he lovingly called them) ‘Jean & Claude’.
Scrolling through the thousands of personal tributes online, those words are repeated time and again: ‘genuine’, ‘passionate’, ‘honest’, ‘warm hearted’, ‘kind’. Would that we could all be remembered that way, let alone his legacy of many hundreds of excellent, informative and fun fragrance video reviews. We urge you to watch these, if you’ve not already enjoyed them, or to watch again, if you’re already a fan, and share them with others.
One of Carlos’ friends set up a GoFundMe page to help his family members with the cost of his funeral. ‘In addition to the funeral arrangements, some funds will be allocated for the caring of his cats.’ The target had been set at $10,000 – an amount that had been achieved within mere hours of the page being set up, and now stands at $34,367. Testament, indeed, of how well loved he was by perfume people around the world.
Among the many comments left by those donating, one simply says: ‘Carlos was a beautiful man who reached me and many more people with with his love for the world and joy for fragrances. May God be with his friends and family in this time of despair.’
Goodnight, Carlos. We know you loved amber perfumes best of all, and we’re sure Heaven smells all the sweeter now you’re scenting the clouds…
We’ve scoured the internet for this Fragrant Film Club – a curation of some of our favourite perfume-themed movies, documentaries and TV series to watch right now.
So, if you’re about done with Christmas and need a way to fill the weird hinterland between festive or new year celebrations and the return to (whatever will be) ‘normality’ – here’s a scented selection box of fragrant treasures…
‘With his incredible talent for discerning scents, Jean-Baptiste Grenouille (Ben Whishaw) is one of 18th-century France’s finest perfumers. He becomes obsessed with capturing an elusive aroma: the scent of young womanhood. His search takes a deadly turn, and when the bodies of 12 young females are found, panic breaks out, with families rushing to lock up their daughters.’
Based on the best-selling, and now infamous, novel by Patrick Süskind, this is one every fragrance-lover should watch. It’s remarkable not only for being filmed at all (many said the book could never be made in to a screen drama), but for changing the way fragrance was talked about in the media. Stunningly shot, utterly gripping, we of course urge you to read the book first, but do then see this and marvel.
If you’ve already seen the film, have a gander at the made for TV drama loosely based on the premis of the novel, but in a modern-day setting: Perfume (series) Netflix
Telling the story of a preparatory school student who woefully takes a job as an assistant to an irritable, blind, medically retired Army officer, Frank, (magnificently played by Al Paccino) this is one of those films that helped highlight the importance of our sense of smell. In one memorable scene, Frank approaches the table where a woman sits alone, waiting for date. ‘You know, I detect a fragrance in the air,’ he says, ‘Don’t tell me what it is… Ogleby Sisters Soap?’ So, although not a movie about perfume per se, it’s a fantastic performance, and fun to look out for some well-known fragrance names he also detects along his adventures…
Perfumes (Les Parfums) Amazon Prime: rent for £4.49
We reviewed this charming film in full, here, but basically it’s the story of a reclusive, once-feared French perfumer and her new chauffeur. Though a gentle comedy, Les Parfums takes a serious (and very well presented) look at the life of a perfumer, and now this subtitled film has a wider release with Amazon, we hope many more of you will be able to see it. Certainly it’s a treat for the senses, and sadly such a rarity to see perfumery explored on screen in this manner. We particularly loved the scene in which Guillaume, the chauffeur, is discovering his newly-acquired appreciation for smell – in the supermarket, sniffing various shower gels, under the watchful gaze of a bemused security guard. ‘Something quite mellow…’ he says, as the guard shuffles closer, clearly unused to such behaviour in Aisle 5. Delightful from start to finish.
‘After a perfumer’s death, his daughter works to meet the production deadline for his company’s latest scent, which is complicated by the lack of an elusive ingredient.‘ Now we should really start by saying this a Hallmark movie, and as such has a certain look and feel to it that previous viewers of their oeuvre will recognise. That being said, this is the kind of whimsical film that one can happily curl up on the sofa with while eating your way through an entire tub of ice cream. Just don’t expect Süskind levels of olfactory detail, accept that everyone wears pastel and has perfect hair, and all will be fine.
We must admit to not having watched this one yet, but it certainly sounds like an antidote to excessive Christmas schmaltz, if that’s what you’re looking for. ‘After her mother dies, a chemist begins to have strange visions of a mysterious woman in black applying perfume in a mirror, and of strangers who follow her everywhere.’ That’s the synopsis in brief, but further reviews reveal that it’s a surrealistic film, also described as an ‘incoherent and inconsistent slice of psychological horror.’ Nonetheless, it’s a plot that sounds intriguing enough to capture our interest, and we very much we get to find out what the mysterious woman in black’s perfume actually is!
‘Mary Haines (Norma Shearer) can’t believe her husband’s having an affair with salesgirl Crystal (Joan Crawford). But when Sylvia (Rosalind Russell) and Edith (Phyllis Povah) deliver the gossip firsthand, Mary heads to Reno for a divorce. En route she meets Countess de Lave (Mary Boland) and Miriam (Paulette Goddard), who coincidentally is having an affair with Sylvia’s husband. Once in Reno, the Countess finds another beau, Sylvia shows up for a divorce and Mary plots to win back her man.’
Even though this really only has one perfume-related scene, we’re recommending this one mainly because it’s one of our favourite films EVER. And what a scent scene that is – set in the fragrance department of a classy department store, and featuring magnificently catty lines with Crawford as the predatory perfume counter gal. A stellar cast – made up entirely of women (practically unheard of even today, let alone in the 1930s!) – magnificent costumes and a gasp-inducing sudden switch to full-colour film during the fashion show sequence, make this more than worth your watching (on repeat).
Some years ago, the BBC made a fascinating doccumentary series about the perfume business, taking a deep dive into the creation of a fragrance, the revival of a perfume house (Grossmith) and interviewing perfume personalities such as Roja Dove and perfumers including Guerlain’s Thierry Wasser. Sadly the episiodes are no longer available on the BBC iPlayer website, though they are now available to watch on YouTube: Perfume (BBC Documentary series).
Following a rather gauche… sorry. A ‘driven twenty-something American woman from Chicago, who moves to Paris for an unexpected job opportunity.’ Emily in Paris has seen equal parts love and hate in the many reviews that followed its release earlier this year. Whichever camp you fall in, it’s a lovesong to Paris and HOW we yearn to get that back there as soon as we’re able. And you know what? It’s actually not a bad look at the creation and marketing of a perfume, as we follow Emily’s hapless adventures as she’s ‘tasked with bringing an American point of view to a venerable French marketing firm.’
YouTube is a treasure trove for archival fragrance adverts and wonderful little gems like this Pathé documentary on how fragrance is made. We might chuckle at the Stiff Upper Lip ‘Received Pronunciation’ of the voiceover, but it makes for a still very interesting look at Grasse, French perfumery and the technical side of perfumery still not often shown in such detail to this day. Click above to watch it now!
Another still on our ‘to watch’ list, this series certainly sounds like it ticks many (perfume) boxes for us… ‘During the Republican era, a family empire famous for making the best fragrances and incense must guard against those who are out to steal their secret recipes. Ning Zhi Yuan is the sweet young master of his family’s fragrance empire. An Le Yan is a determined young woman who is out for revenge against the Ning family. Zhi Yuan falls in love with Le Yan, but she only wants to infiltrate Zhi Yuan’s family to steal a valuable perfume formula. Le Yan’s true heart is drawn toward An Yi Chen, an inspector. But Xiao Hui, the daughter of a Japanese imperialist, is determined to capture Yi Chen’s heart at all costs. Can Zhi Yuan protect his family’s livelihood and his own heart?‘
Something for the little ones – perhaps inspiring a new ‘nose’ in your family? – this cheeky little cartoon follows the story of Mo, who is ‘…upset when Tee accidentally breaks her favourite perfume.’ And indeed she might might be upset! ‘Tee is now determined to cheer her up by making her some new perfume from ingredients found around the house. Lucky Mo!’ Hmm. Well we’re sure that’s all whimsically delightful, but if Tee tried whipping up a batch of vintage Mitsouko from stuff he found around our house, we’re very much afraid he’d be out on his ear (having replaced the bottle and cleaned the carpet, thank you very much!)
At the time of writing, the new BBC drama series of The Black Narcissus have not yet aired, but you can watch them here when they do (starting Sunday, 27th December in the U.K. at 9pm, with the following two episodes airing in the same slot over the next two nights – Monday 28th and Tuesday 29th December 2020). Based on the aponymous Powell and Pressburger classic 1947 film, Black Narcissus, named after the iconic Caron fragrance and following the intense sensual awakening of a nun who dabbles with such vices as perfume and lipstick; this 2020 version stars the late Diana Rigg (in her last role) among an incredible cast; and promises to be an absolute must-watch.
Fancy even more fragrant viewing? A little while ago, I took a look at some vintage perfume adverts, in which a surprising number of movie stars made their televisual debuts. Or, for those seeking some scented chuckles, why not gawk at these hilarious retro men’s fragrance ads – featuring chaps being spoon-fed in restaurants, a hang-gliding man in danger of being whipped by his own moustache and an impromptu musical set outside a greengrocer’s. Ah, they don’t make ’em like that anymore.
We hope this Fragrant Film Club list provides a fragrant escape for those of you desperately searching for something new to watch – and a chance to re-watch some old faves for those of you who’ve already seen them. Whichever you choose, we suggest snuggling up, staying safe and perhaps locking the door for some blessed moments of me-time…
Extraordinary times call for extraordinary measures, and this year, The Fragrance Foundation U.K. held their presigious annual awards in a live-streamed, scent-filled ceremony, held on YouTube last night…
Linda Key Jackson, CEO of The Fragrance Foundation UK, explained in a statement:
‘…we had to make the sad decision to change the format of this years award ceremony. When lockdown came into effect in March, we had already been working for months with the aim of producing our best awards ceremony yet. However I can assure you that it will still have the glamour, excitement and anticipation and we will deliver an awards to remember.’
The ceremony split into two parts: The Fragrance Foundation Awards – showcasing the best new fragrance launches that made it to the finals; and The Jasmine Awards – celebrating fragrance journalism.
Even though we weren’t lucky enough to win this year, we were uttely thrilled to be finalists for SIX awards in varying categories, and we’ve linked them below if you’d like a moment of fragrant reverie…
Do, please, make time to have a look at the full list of finalists and their work – fragrance journalism is such a difficult task, and these writers all deserve recognition for their creativity, and the immense value they add to the fragrance industry.
Congratulations to ALL our fellow finalists, and all the winners. And congratulations are due, too, to The Fragrance Foundation team for their hard work – especially under such trying circumstances! We look forward to next year, when hopefully we can all be together again…
Behind the Scent is a blog and YouTube channel run by Kirstie, a ‘perfume enthusiast, candle hoarder and makeup magpie’ from Leicestershire. As soon as we read the intro, in which she states: ‘I have an unhealthy addiction to biscuits, leopard print and black ankle boots. Oh, and if you’re going to the bar, mine’s a Gin & Tonic,’ we just knew we’d love her. So when Kirstie kindly filmed herself exploring the many fragrant delightes of our Latest Launches Discovery Box, we were thrilled to be included on her list of perfume launches for spring.
There’s something about watching people ‘unbox’ that leads us to an immediate adding to our ‘must buy’ lust lists, so we get even more exhilarated when lovely bloggers share their excietment over our Discovery Boxes with their audience. The sense of unpretentious sharing and encouraging others to make up their own minds is what we’re all about at The Perfume Society, so settle down with a cup of tea and watch along with us, now…
We think Kirstie does a great job of describing the notes of the fragrances – taken from the helpful postcards you’ll find in our boxes that explain a little of the history of that house, what you should expect to be smelling and some intriguing questions to challenge your emotional reaction to the scents themselves.
What we particularly enjoyed is that Kirstie had some immediate loves, but those she wasn’t so sure of she made a list to come back to later and smell properly on the skin. That’s the joy of trying fragrances in the comfort of your own home, don’t you think? You get to live with the scent and see how it develops on your skin rather than feeling forced in to making a snap decision! Of the Latest Launches Kirstie tried, her ultimate favourites included Parfum de Marly’s Delina – a ‘tribute to luminous and sensual femininity’ and perfumer Quentin Bisch’s fragrant tribute to the historic concept of King Louis XVth’s ‘Perfumed Court. The delicately blended rhubarb, lychee and rose notes were a standout for her, with the sumptuous freshness perfectly balanced against a sprinkle of powdered elegance.
The second favourite of Kirstie’s fragrances in the box was Annick Goutal’s Tenue de Soirée – a wonderfully contemporary chypre for any age that’s inspired ‘…by the special feeling of a promise that precedes a night in Paris.’ With oodles of iris and an earthy, addictive base of patchouli, it’s gloriously and unashmedly meant to sashay through the night like a cashmere stole caressing your skin.
With nine new perfumes to coo over to your heart’s delight, including a super-generous 10ml of E.Coudray’s not-yet-available Rose Tubéreuse, a stunning day and night duo from Miller Harris and two extra scented gifts for you to enjoy, which will YOUR favourite fragrances be, do you think? Only one way to find out, so get those senses tingling and unwrap your own Discovery Box right away…
Written by Suzy Nightingale
To roll in the New Year, fragrance experts, friends and now regular Fume Chat ‘podcasters’ (think of podcasts as radio shows you can listen to online, if you’re new to the term!) Nick Gilbert and Thomas Dunkley (aka The Candy Perfume Boy) decided to look ahead to all things fragrant for 2017 and ponder on the perfumes we’ll all be using in the months to come.
In this sixth episode, the fragrant twosome muse on questions including…
– Who will release a perfume in a bottle of their face?
– Will oud ever die? – What scent can be described as ‘Rosa Dentata’?
[Photo via Olfactaria’s Travels perfume blog, showing Nick and Thomas on a previous perfume-sniffing outing…]
Presented in their trademark down-to-earth but entirely knowledgable way, it’s a great listen (as always!) and we think their friendly discussions definitely encourage an ever-growing list of perfumes to seek out and try for yourselves.
We suggest you settle down with a cup of tea, put your feet up and listen to the episode here. You can catch up with any shows you may have missed, too!
The special guests for the Christmas edition of Love to Smell are Thomas Dunkley, freelance fragrance consultant and blogger a.k.a ‘The Candy Perfume Boy‘ and… us (well, our Senior Writer Suzy Nightingale) and we couldn’t have been more thrilled to be invited! Scroll down to see the episode right here…
We’ve been watching Love to Smell since it began, hosted by the long-time friends and now business partners Nick Gilbert and Pia Long teaming up to air their views, news and fragrant expertise in a chatty, sometimes (deliberately) silly but overall completely encouraging way. And that was the inspiration, really, behind the whole show – a way to present perfume as friends talking, recommending their favourites and discussing new launches.
Basically, Love to Smell is all about what we believe in: getting people to go and smell more perfumes, to widen their comfort zone of spritzable smellies and not to be afraid of the oft’ confusing lingo of the fragrance world – the very reason The Perfume Society was set up by our co-founders Jo Fairley and Lorna McKay in the first place: bridging the gap between brands and the people actually buying the perfumes, of bringing perfume alive in a (hopefully!) deeply fascinating yet completely accessible manner.
And so of course when Nick and Pia asked if we’d like to be one of the special guests for the festive fragrance extravaganza, we donned tinsel (not usually a hair accessory we favour, but hey, we went with it,) jumped on the train with two of our current favourite perfumes (as requested) and a soft toy we’ve had since childhood (we didn’t refer to these in the the episode, but if you look carefully you can see Suzy’s sadly ragged Rabby Rabbit all crumpled and shabby on the shelf behind) and spent a day as their guests.
We really hope you enjoy the episode – our shopping list certainly grew after we sniffed the fragrances Thomas had chosen – and you can view the whole thing by clicking the link below…
And if that’s whetted your appetite, you can watch all of the back episodes on the Love to Smell YouTube channel, too.
Finally, we hope your scented Santa brings all the perfumes on your list, and wish all our fellow fragrance addicts a very Happy Christmas!
We already loved Love to Smell – the YouTube channel set up by fragrance experts and friends Pia Long and Nick Gilbert to make perfume reviews both fun and informative. But when they had to split their latest review – all about our Scent of a Man Discovery Box – into two parts because there’s so bloomin’ much in the box, we fell in love all over again…
You can watch the video yourselves, below, but we thought it worth a recap of some of the amazing things in store if you haven’t already explored. Firstly, let’s just accept that size sometimes matters and the Scent of a Man Discovery Box is a whopper, featuring 13 fragrances in all, plus luxurious grooming additions (worth £40.25 alone!). We think you might have to agree, it’s just the best gift for a male scent-lover, ever…
So what’s in the box? *Deep breath* It’s quite a list…
• Penhaligon’s No 33 eau de Cologne, 1.5ml eau de Cologne
• Lalique Encre Noir à L’Extrême, 1.8ml eau de parfum
• Paul Smith Essential, 1.2ml eau de toilette
• Carven L’Eau Intense, 1.2ml eau de toilette
• Issey Miyake L’Eau d’Issey Pour Homme, 0.8ml eau de toilette
• Eight & Bob Original, 1.5ml eau de parfum
• Illuminum Piper Leather, 2ml eau de parfum
• Miller Harris Vetiver Insolent, 2ml eau de parfum
• Prada Luna Rossa Eau Sport, 1.5ml eau de toilette
• Yardley 1770, 1ml eau de toilette
• Beaufort London Coeur de Noir, 2ml eau de parfum
• Gruhme for Him, 5ml eau de toilette
• Montblanc Legend Spirit, 1.2ml eau de toilette
• Elemis Ice Cool Foaming Shave Gel, 100ml
• Penhaligon’s No 33 Beard Scrub, 5ml
• Elemis Pro-Collagen Marine Cream for Men, 15ml
Phew. You can see why they couldn’t fit it all into one episode!
Pia makes a really good point at the start of the video, saying if you’re a woman who happens to prefer fresh or less obviously ‘feminine’ fragrances, then you should also get the box for yourself. We happily wear several of the ‘male’ orientated scents in the box, but called it ‘Scent of a Man’ because this was the first ever perfume box curated for the chaps. In a world where everything can now be seen as ‘shared’ or ‘unisex’ we kind of wanted to point out this was created with them in mind (but nothing to stop us gals from helping ourselves, too!)
So if your appetite has been whetted you can watch part one of the video review below, and then pop here to buy the box – only £15 for VIP Subscribers or £19 otherwise.
Or, if you have the box already, why not join Nick and Pia in a sniffalong as you watch the video?
When Kenzo’s creative directors Carol Lim and Humberto Leon chose Spike Jonze – director of cult hit ‘Being John Malkovich’ – and the choreographer behind Sia’s ‘Chandelier’ video Ryan Heffingto for the just-launched Kenzo World Parfum ad campaign, it was always going to be a quirky. But the vibrantly odd video has gone viral across the globe, creating one of the biggest buzzes the fragrance world has seen.
Actress Margaret Qualley is resplendently elegant in an emerald green gown at a stuffy formal gathering, before breaking free in foyer of the hotel with a crazy, high-energy dance routine to the backdrop of a song ‘Mutant Brain’ – especially created as the soundtrack of the campaign by DJs Sam Spiegel & Ape Drums with vocals by Assassin.
Watch it for yourself, below, and see why it’s captured the media and public’s attention alike…
We just adore the joyous silliness of the ad, don’t you?
But what of the scent itself? Well it was created by one of the most talented perfumers of our era, Francis Kurkdjian, and is a modern take on an aquatic, ambery floral. Kenzo say:‘ ‘Like a dreamlike bouquet, the Peony is sublimated to accompany the “red berry” facets of Egyptian Jasmine. Bewitching Ambroxan sustains the note and adds voluptuousness and sensuality to a fragrance that transgresses stereotyped femininity.’
The bottle is (literally) rather eye-catching, too! Kenzo World is sadly not due for nationwide release in the UK until next year, so we shall have to feast our eyes before our noses for now…
Written by Suzy Nightingale
Imagine having incredibly knowledgable, engagingly funny and totally un-snobby friends who like nothing more than inviting you ’round their house (or meeting up at a local coffee-shop) and gassing about the latest “OMG, you have to smell this” fragrant find… Well, some of us are lucky enough to have those friends (or hey, even be those friends!) but not everyone is so fortunate. We know this from meeting so many of our subscribers at events, or having them run up to us and say, ‘Oh thank god, people who understand me!’
Two of our favourite ‘fume-heads – fragrance expert Nick Gilbert [formerly Ambassador for Penhaligon’s and now freelance consultant] and Pia Long [perfumer, fragrance marketer and now freelance writer with monthly column in Perfume & Flavorist magazine] teased us a little while ago with the trailer for their new show – all about sharinf the things they have most enjoyed sniffing, lately. Now the YouTube channel Love to Smell has officially launched, viewers have access to those kind of friendly people talking about perfume in an informative but completely fun way – and were thrilled to find out they explored our Introductory VIP Discovery Box in their first full episode. It turns out, they love what we do, too…
PS: [HINT] Perhaps if you sniff around a little, you’ll find a brand new, just-launched to VIPs box to discover…? [END HINT]
In their Show Notes section of the accompanying blog, Nick and Pia talk a little more about what drew them to The Perfume Society, before discussing some other ‘try-me’ sizes of frgrances:
‘So we really love what The Perfume Society is up to – as you may have noticed, we love to smell… and love perfumes and talking about them. And The Perfume Society is more or less a club for people to get excited about smells. One of the best things about getting more into fragrances is the social aspect – talking to others, training your nose to be better at smelling; comparing notes and attending fragrant events. You will learn so much about fragrances, perfume history and the ingredients, too…’
With four episodes already out there – the next ones concentrating on subjects as diverse as Foam Burst shower gels and new perfume house Amouroud – we urge you to grab a cuppa and make time for Love to Smell – a fun, fragrant show that doesn’t take itself too seriously and makes you want to share the scents you love, too!
And the winner is… 
And the winner is… Dior – 
And the winner is… Chanel – 
Of the Latest Launches Kirstie tried, her ultimate favourites included 
