Penhaligon’s Language of Flowers

Love’s language may be talked with these
To work out choicest sentences,
No blossoms can be meeter
And, such being used in Eastern bowers
Young maids may wonder if the flowers
Or meanings be the sweeter.

ELIZABETH BARRETT BROWNING, 1806 – 1861 

 

With our ‘Step in to the Gardenissue of The Scented Letter Magazine hot off the press, and more of us craving the colours, textures and (of course) scents of flowers more than ever in these uncertain times… floral inspiration is springing up all over!

Penhaligon’s have published a fascinating guide to the ancient ‘Language of Flowers‘ – the hidden meanings attached to seemingly innocent blooms, and how these could be used to send secret messages that bypassed stringent social ettiquette in the past…

What’s more, Penhaligon’s are inviting you to construct your own virtual bouquet to send to someone special, and when you sign up to their Penhaligon’s Times newsletter, both you and your friend will receive a £10 gift voucher to enjoy.

 

 

The newsletter is always packed full of interesting scented snippets, and here is their explantion of that secret scented Language of Flowers, first printed in the Penhaligon’s Times:

‘What could be more pleasurable than receiving an unexpected bunch of flowers! A bunch of bluebells to brighten a day. Lily of the Valley to celebrate a lover’s return, or a simple rose to nurture a budding romance. How much more pleasurable may be if the flowers themselves carry a hidden meaning. From ancient times flowers have been symbolic. The Romans honoured their heroes with laurel wreaths and Greek mythology tells how many flowers were created.

Poets have always extolled the virtues of flowers, and since Elizabethan times have written on their meanings. But it was the Victorians who turned flower-giving into an art. Inspired by a book entitled Le Langage de Fleurs by Madame de la Tour, the Victorians practised the new floral code with the same dedication with which they built their cities and furnished their homes.

The choice of flower was all important, but so too was the manner of presentation. If the flowers were upside down the opposite meaning was intended. Thus tulips presented with their stems uppermost meant blatant rejection from a lover. If the ribbon was tied to the left, the meaning referred to the giver, if tied to the right, to the recipient. On the other hand, one could always respond by wearing the flower in different ways – on her heart of course meant love, but worn in the hair implied caution. Both are acceptable locations for a light mist of scent.’

 

 

So now, what will your virtual bouquet say in this secret Language of Flowers, we wonder…?

Written by Suzy Nightingale

How to buy a fragrance for Valentines Day? Tips & tricks to make sure it’s one they’ll love

Valentines Day – love it or loathe it – is just around the corner, and it’s still the day that generates the most fragrance sales, peaking at 42% of all prestige beauty products sold. So if you’re thinking of splashing out on a scent for your significant other, follow our guide to ensuring success…

If you already know what they love

Great! Well done you. Why not have a look at matching products available, such as a gorgeously decadent bath oil, rich body cream or even a fragranced hair mist. It’s often possible to find travel-size versions of perfumes at this time of year, and if you really wanted to push the boat out – how wonderful it would be to book a couple of nights in a nice hotel or day spa trip, and add the ticket to the box of mini sizes in a golden envelope!

If you have no idea what they like

A pre-chosen selection box of scents showcasing a range of fragrances with differing styles is your saviour. First, think about their personality, their hobbies, the kind of books they see and films they love to watch.Then have a look at the list below and decide which category they most resemble. Then they can try them all home, taking time to choose their favourites from these stunningly packaged sets…

Are they more classic – all about the costumes dramas, historical biopics and adore touring museums? Choose Fragonard 10 x Eauc de Toilette Discovery Set £29

Are they arty & modern – always wanting to see the latest contemporary exhibitions and staying ahead of the fashion scene? Choose Tom Daxon Discovery Collection One £45

Are they a yoga lover – in to excercise as mindfulness, long walks or simply seeking inner peace and spirituality? Choose the Anima Vinci Discovery Set £15 (PS: It comes with a £15 voucher to buy a full size favourite!)

Are they a travel addict – keen to explore exotic climes, always seeking the sunshine and interested in sustainability? Choose the Sana Jardin Discovery Set £30

If you know what they usually wear, but they’d like something new

Well you’re off to a good start! Now all you need to do is type the name of that scent into our genius Fragrance Finder, and the clever algorithm – based on information we source directly from the fragrance houses and perfumers themselves – will suggest six new fragrances that, while different from the original you typed, share a similar mood, character or key ingredients.It really works!

If you just have no idea where to start

The best idea is to get a Discovery Box of fabulous mini sizes and samples from a wide range of fragrance houses, that way they can start exploring and trying them all in the comfort of their own home, and most importantly, in their own time. Each box is carefully curated to include something for all tastes – so they’re bound to fall for one of these!

Once they’ve found ‘the one’ (or perhaps several) you can then buy a full size, safe in the knowledge they’ve already fallen for it. And we’ve something to suit everyone:

The Velvet Collection £12 comes with a full size chocolate bar from Green & Blacks (so you’re alreadyon to a winner), and features a sumptuously seductive range of new, niche and ‘indie’ scents to try.

The Day & Night Discovery Box £19 includes luminescent, sunshine-filled and lighter style fragrances suitable for any day, and a number of deeper, darker scents to spritz for romantic meals or a night on the town.

The Fragrance Wardrobe Discovery Box £19 is a bumper selection of fragrances from designer fashion houses and cult brands, with a stunning suits-all lipgloss and lovely Molton Brown mini included as extra surprises.

The Treat Yourself Discovery £19 lovingly soothes and delights with body-care treats from Aromatherapy Associates, and whole host of wonderful fragrances, with something from classic houses to new niche.

Acqua di Parma Barbiere – Selfridges open new male grooming experience

Acqua di Parma have long been known as the go-to for stylish gents who wish to be wonderfully fragranced, and now Selfridges add to the experience by opening a brand new Acqua di Parma Barbiere space, for an exquisitely scented grooming experience – and just in time for Christmas, too!

Located next to the Men’s Beauty Workshop in their Oxford Street store, Barbiere promises to be ‘…an intimate and refined yet relaxed space where the modern man can indulge in the ritual of a traditional Italian shave, pick up his grooming essentials, and discover the Acqua di Parma fragrant universe.’

Marrying the brand’s signature yellow in soft furnishings with luxurious woods and that innate Italian style – we think it looks distictly Wes Anderson in character – it’s a welcoming place to take a few minutes to unwind, be pampered and experience for yourself some of the wonderful (and heavenly scented) products they offer. Even better: to have someone else do all the hard work for you!

Services will include a proper Italian Traditional Shave (£45) which takes 30 minutes and involves cut-throat razors, hot towels and a soothing Colonia aftershave; a Prestige Shave (£59) for 50 minutes, with facial and eye massage, full consultation and double-shave (for ultra-smooth chops!); various hair-cutting / beard-wrangling options and any number of fabulously indulgent treat packages.

The perfect way to ease yourself into the festive season, have a pre-NYE spruce-up or to give as a thoughtful gift idea, the Acqua di Parma Barbiere experience will be open from 17 December 2018, at Selfridges, 400 Oxford Street, London.

Written by Suzy Nightingale

Get £15 off a full-size Anima Vinci!

Every now and again at The Perfume Society, we come across a truly special new fragrance house that takes our breath away, and oh boy are you in for a treat when you discover the delights of Anima Vinci.

What’s more, when you buy their new Discovery Set, you can get a free £15 voucher for purchasing the full-size fragrance you happen to fall the hardest for! Read on to find out how…

Nathalie Vinciguerra had spent many years in the beauty and fragrance industry, working hard to eventually become Creative Director of L’Artisan Parfumeur and Penhaligon’s. Along the way, she made connections with some of the best perfumers in the world (read our page dedicated to Anima Vinci to find out exactly who), together seeking out the finest producers of perfume ingredients and ensuring their welfare, along with a deep respect for sustainable, environmentally-friendly working practices, and this ethos was foremost in her mind when creating her own fragrance house.

That moment you smell a scent you adore is truly special: You close your eyes and breathe it in again, deeper still, your mouth breaking into an unbidden smile, your shoulders relaxing as you exhale with a sigh of pure joy. Fragrances have the power to utterly uplift us, to trigger pleasure responses in the brain and transform our way of thinking, and this realisation compelled the already fragrantly experienced Nathalie to launch Anima Vinci.

An expert at talking the perfumer’s language, having spent years coming up with the briefs for some of the fragrances you already know and love, Nathalie realised she wanted to allow these ‘noses’ to create without the limitations and budget-restrictions a larger corporation necessarily need to impose. What’s more, as free-spirit who practically fizzes with energy, she wanted to share her excitement of our emotional connections to scent, and through smelling them, forming a deeper connection to all of our senses, and to the world around us.

You might recall that, earlier this year, we were lucky enough to travel with Nathalie on her annual visit to the Grasse rose harvest – a truly magical experience we will never forget! Now, we are thrilled to announce we are now selling the Anima Vinci Discovery Set and cannot wait for you to dive on in and get to know these stunning scents for yourself.

(And don’t forget – you’ll also get a £15 VOUCHER redeemable against a full-size fragrance from the range! To be honest, the only problem you’re going to have is deciding which you love the most…)

Lime Spirit – Lime acts as a stimulating tonic for the mind and body. Lime pacifies your mood and boost brain power. It is a powerful ancient remedy for cleansing the aura and restoring self-confidence

Rose Prana – It benefits the heart chakra that is responsible for love, spiritual wisdom and mental clarity. Influences the central nervous system, boosts self-confidence, self – esteem and positive feeling. Strengthens the aura and stimulate the body

Jasmine Yang – Tonic and relaxant, it generates a positive reaction in the mind, enhances self-confidence, helps to change the mood and increase spiritual well being

Wood of Life – This elevating, soft, uplifting and sweet woody scent has been used for thousands of years for attaining illumination of mind, awaking self-love

Oud Delight – Illuminates the mind and fortifies the power of thinking. Increases the sense of strength, bringing in tranquillity, increasing cerebral functioning and strengthening the nervous system

Anima Vinci Discovery Set £15 for 5 x 1.5ml eau de parfum + £15 Voucher
Now available in our Online Shop

Your exclusive 20% VIP discount at Marina Barcenilla!

For the month of August we’re showcasing the incredible (multi-award-winning!) talents of natural perfumer, Marina Barcenilla.

VIP Club Members can enjoy a generous 20% Discount on any 30ml fragrance from the Marina Barcenilla Parfums range when they buy online. Just make sure you use the code PERFUMEVIP at the checkout!

Explains Marina: ‘All my creations are inspired by personal experiences that I love to share – so all of the fragrances are accompanied by short stories that describe the inspiration behind them. I hope that these stories will help you to discover the soul of my perfumes – and that they speak to you in the same way that they speak to me.’

With all the awards, plus an ever-growing number of fragrant fans, they’re definitely speaking to us! Marina sources rare and precious aromatic essences from around the world, expertly blending fragrances by hand in her own perfume studio in Glastonbury.

Now is the perfect time to discover how elegant and passionate all-natural fragrances can be, and you couldn’t find a better introduction than trying these. Just visit their mbparfums.com site and shop away – simply enter PERFUMEVIP at checkout to gain your exclusive 20% discount!

The Perfume Society Gift Guide: your one-stop shop for a scented extravaganza…

From a gift that lasts the whole year through to a fragrant read and scented treats for the pickiest of people… we have solved your shopping woes with a one-stop shop for all your scent-loving friends, family and colleagues.
Shopping for others isn’t always so easy. But our Perfume Society themed guide to which-box-for-who can help you make all the right choices. With the mere click of a button, it’s your Christmas list, sorted…
 

screenshot-2016-11-29-12-24-04  A VIP Subscription £25

The Perfume Society is the go-to authority on fragrance choosing, wearing, ‘after-care’, history, news, ‘noses’ and much, much more. So why not gift someone a VIP subscription so they can join our ranks?

As a VIP (a Very Important Perfumista), they receive a welcome Perfume Society Discovery Box of samples, accompanied by our exclusive ‘smelling notes’, designed to introduce the key fragrance families – plus Perfume Society sampling blotters and a bespoke notebook for their fragrant thoughts.
They’ll have priority access to exclusive Perfume Society events through the year, and will receive eight digital editions of our award-winning online magazine The Scented Letter. And with their VIP Subscriber card they’ll be entitled to special privileges and exclsuive discounts at stores including Penhaligon’s and Miller Harris, among many other treats. It’s the win-win choice and don’t forget – this gift will last for twelve whole months, so you’ll be in their good books for an entire year…!

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Discovery Boxes from £12.50 for VIPs (£17.50 non-VIPs)

Our Discovery Boxes can be a great gift for someone who is passionate about perfume or a complete novice. Each box is carefully curated and scent-fully themed – we use our fantastic perfume world contacts to bring you an array of well known, niche and latest launches.

Why give just one scent, when you can introduce them to a whole wardrobe of fragrance?! We include expertly written smelling notes, so the wearer can impress with their new-found knowledge when people say ‘you smell amaaazing! What perfume are you wearing…?’
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 The Perfume Bible £16.25 for VIPs (£25 non-VIPs)

Written by The Perfume Society‘s Founders, Jo Fairley and Lorna McKayThe Perfume Bible is must for every fragrance-lover. An encyclopaedia of all things fragrant – from how to build a perfume ‘wardrobe’ to a line-up of the 100 perfumes to try before you die – it brings together their combined years of experience and wealth of knowledge. You’ll discover the journey of ingredients from field to flacon, a run-down of the best perfume shops in the world, the history of scent and much more in 192 pages of invaluable expertise.

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Luxury Perfume House Boxes from £10 for VIPs (from £12.50 non-VIPs)

Alongside The Perfume Society’s own selections, you’ll now find scented boxes from fabled and ‘rising star’ perfumery names including Shay & Blue, Santa Eulalia, Molton Brown, Ormonde Jayne and more with exciting new discoveries added all the time. There’s a box for every budget, with prices from £12.50 – £78 – and The Perfume Society Subscribers can take advantage of special prices: from as little as £10
 

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Gift Vouchers from £15 – £50

The fuss-free solution for those uncertain about what to buy that perfume-loving special someone…
The Perfume Society Gift Card is available in £15, £25 and £50 options and can be redeemed across any item in the shop section of our website – our magazine or copies of The Perfume Bible, VIP Subscription, Discovery Boxes and more!
We hope this has given you a good start to your seasonal shopping – but do look out for our forthcoming posts explaining in-depth how you can make a fragrance lover’s year with whatever gift you choose…
Written by Suzy Nightingale