The Secret Ways of Perfume by Cristina Caboni is the scent-themed book we’re snuggled up with right now – why not make yourself a brew and get cosy while you read our review…?
The Secret Ways of Perfume by Cristina Caboni
Any novel that contains the phrase ‘perfume is the truth’ has us whooping for joy, and in her beautiful novel, Caboni reminds us that scent has the greatest power to ignite our memories – something the main character, Elena Rossini, knows only too well.
Granted a rare gift of a superior sense of smell, Elena’s passion for perfume has been passed down through generations of her family; but it’s a power that can all too often overwhelm her, as this ability means painful memories about her mother are carried on the breeze, and so she can never truly escape her past. When a betrayal destroys her dreams, fragrant events are set in motion when Elena’s best friend invites her to Paris, and she grabs at the chance to start afresh.
Lured by the promise of immersing herself in the world of scent once again, the ancient art of composing perfume beckons our protagonist. Searching for a secret recipe within her family’s historic archives, Elena’s new goal becomes the replication of a composition noone in her family managed to master. Having met a man who’s harbouring his own clandestine past; before long, she’s following the scent trail toall manner of mysterious discoveries. Because, as she was told all those years ago:
‘Remember Elena, perfume is the truth. The only thing that really counts. Perfume never lies, perfume is what we are, it’s our true essence…’
From the landscape of Florence to the sun-drenched lavender fields, this a book to delight all perfume-lovers – a novel that you’ll dive in to, nose first.
Buy it from Penguin U.K. (BLack Swan imprint, 2016)
In the mood for some more perfume-related books? We have a whole scented bookshelf of Fragrant Reads – from non-fiction historical explorations to contemporary criticism, with a plethora of perfume-related reading you can get your nose stuck in, right now!
I think I’m thoroughly sick of the phrase ‘staycation’ being bandied about, aren’t you?
Yes, yes, we’re all making do and mending while (hoping) the sun shines, but if you’re pining for a cancelled holiday and considering your local (likely overcrowded) beach with a jaded eye, I’m here to tell you that now is the time fragrance can lift your spirits, and I’ve chosen five favourite ‘holiday vibe’ perfumes to wear in warmer weather…
In the U.K. we’re been having what the newspapers refer to as ‘a scorcher’. This means three consecutive days when it didn’t rain, and the temperature goes from cardigan-wearing weather to blast-oven blistering in hours. While our interpretation of the word ‘hot’ may cause scorn, please understand: few places here have air-conditioning, and it’s the kind of humidity that makes you want to clamber naked into a supermarket freezer and have done with it. Also, a sudden hot spell can play havoc with one’s scent choices, and the way they perform.
When temperatures soar, what you might normally wear can behave in a strange way. Suddenly, phantom notes can waft forth from your fragrance, or people across the rooms might catch a drift as aroma molecules travel further in hotter weather. As physicscentral.com explain, ‘Just as the kinetic theory of gases would suggest, scents are susceptible to the whims of temperature, flying high in warmer climes and hunkering down when it gets cold.’
Whether you’re making the best of socially distant picnics in the park or cursing over those ‘easily inflatable’ paddling pools in the garden, here are five fragrances to transport you somewhere infinitely more exotic in a flash…
Van Cleef Arpels Neroli Amara
Lip-smackingly juicy from the get-go, radiating wave after wave of gloriously bitter orange in a transparent wash of instant gratification (that happily lasts many hours). £130 for 75ml eau de parfum selfridges.com
Escentric Molecules Escentric 05
A walk from the sea through a shady pine forest, personified. Green figs lap bergamot, salty freshness trailing through the delicious cool, camphoraceous quietude of cypress and resinous Cashmeran. £35 for 30ml eau de parfum From The Perfume Society shop
Molton Brown Flora Luminare
So crisply green the air around you seems to shiver, this luminescent white floral begins with bitter almond, then gently bathes orange blossom’s sunshine in tiaré absolute’s luscious, creamy embrace. £60 for 50ml eau de toilette moltonbrown.co.uk
Parterre The Hour of Dusk & Gold
Lean in to the balminess with this languid sunset of a scent. Verdant angelica root and a powdered glow of spiciness from wild Persian carrot seed sparkle like fire reflected in the crest of an iridescent wave. £160 for 100ml eau de parfum bloomperfume.co.uk
Elizabeth Arden White Tea Mandarin Blossom
Think sunlit skin, crisp sheets, a good book, the day’s first sip of tea – sheer bliss, but we’re in a Sicilian citrus grove (all the better). Energising, then soothing in its apricot and musky wood dry down: succumb. From £36 for 100ml eau de toilette elizabetharden.co.uk
This week we’re diving in nose-first to Catherine Haley Epstein‘s Nose Dive – a brilliant book for adventurous noses. We have a whole scented bookshelf of Fragrant Reads we recommend, so do please feel free to browse at your leisure, from literary to scientific and everything in-between.
Meanwhile, let’s get up close and personal with our sense of smell, and re-connect our sense of wonder as we read…
On the back of the book, author, artist and scent-maker, Catherine Haley Epstein, introduces her book in a way that intrigued and delighted us immediately. Describing it as a handbook for taking ‘…Adventures for your nose in art, anthropology, and science, the book Nose Dive is a broad introduction to olfactory culture meant for artists or anyone curious about the power of scent.’ Well that’s pretty much a checklist of our intersts, so we were eager to learn more, and Epstein contnues: ‘Something is in the air with respect to our most powerful and least regarded sense. This book demystifies the world of scent, provides springboards for further study, and presents exercises for shifting gears with your nose. A must-read for anyone intrigued by the superpower right under our noses.’ Consider us sold!
Epstein was lovely enough to send us a first-edition copy of her book with a letter, saying further that she wrote it because she wanted ‘…to invite dialogue from the different aspects of the scent arena.’ And also explaining the cover of the book is ‘Tiffany blue… not for the reason you might think – it’s actually the colour of my favourite smell, a pool toy.’
You know what they say about finding kindred spirits? We think she’s definitely one of us…
Reading Nose Dive is an absolute must for anyone of us who’s wanted to dive deeper than merely smelling nice by spraying something beautiful, deeper still than having a particular memory connected to smell – Epstein manages to express both a childish glee at this super-power right under (and in) our noses, while explaining some complex theories and inviting the reader to explore. There are short, easily digestible chapters on Art, the science of smelling, things to consider when making a perfume and on extolling the utter joy that our sense of smell can bring. On that first thorny issue of art, and in answer to the on-going debate as to whether perfume ‘deserves’ to be classed as such, Epstein puts it perfectly by saying, simply, that ‘Art is translation. Art is a human-specific activity for translating our experiences, using whatever mediums we can.’
Along with theoretical discussions, pondering on her own years of research and development, Epstein also offers some practical exercises for those interested in making their own fragrances, or things to think about, study and and enjoy in your own time. Half the joy of Nose Dive, in fact, is that it doesn’t pretend to have all the answers or place itself on a pedestal to preach about perfume to the already converted. Neither does it simply re-hash historical references and methods of making fragrance or only focus on new, exciting niche houses. This is a well-considered work that manages to pack in some powerful topics and truly thoughtful themes into such a slim volume, you can practically feel the waves of excitement about perfume and smell pulsating from every page. Not only to read and enjoy for yourself, we suggest this is one to press into the hands of everyone who’s ever asked you why you’re so obsessed with scent… Spread the love!
Frosty winter days call for snuggling up with a good book, and we have a whole scented bookshelf of Fragrant Reads we recommend. Today we are plunging our noses into the beautifully written and so-evocative book that follows one woman’s journey to discover the secret of scent…
Penguin say: ‘When Celia Lyttelton visited a bespoke perfumers, she realised a long-held ambition: to have a scent created solely for her. Entering this heady, exotic world of oils and essences, she was transported from a leafy London square to a place of long-forgotten memories and sensory experiences. And once drawn into this world, she felt compelled to trace the origins, history and culture of the many ingredients that made up her unique perfume…
And so began a magical journey of the senses that took Celia from Grasse, the cradle of perfume, to Morocco; from the rose-growing region of Isparta in Turkey, to the Tuscan hills where the iris grows wild. And after journeying to Sri Lanka, the home of the heavenly scented jasmine, Celia ventured to India, the Yemen and finally to the ‘Island of Bliss’, Socotra. Here she traced the rarest and most mysterious agent in perfumery, ambergris, which is found in the bellies of whales and is said to have powerful aphrodisiac qualities.
From the peasants and farmers growing their own crops, and the traders who sell to the great perfume houses, to the ‘noses’ who create the scents and the marketing kings who rule this powerful billion-dollar industry, Celia Lyttelton paints a mystical, sensual landscape of sights, sounds and aromas as she recalls the extraordinary people and places she encountered on her unique Scent Trail.’
We say: While on the quest for ‘the perfect perfume’, author Celia Lyttelton had a bespoke fragrance made by Anastasia Brozler in London, an encounter that set Lyttelton off on a tour of the world to trace the history and provenence of the ingredients used. From a collection of precious oils contained in an old wooden box to the growing, harvesting and distilling of the materials and exploring cultural responses and mythological beliefs surroung scent, this book is a must-have for anyone who wonders where, exactly their perfume originated. And what a tour to take! With new scent adventures beginning with sentences such as: ‘We arrived on a plateau of dragons’ blood trees and desert roses…’ you will doubtless be Googling far flung fragrant climes, just as we did, while reading this (and now knowing exactly what you’d do following a Lottery win!) Beautifully written, and full of the insightful, utterly fascinating pieces of fragrant history that she collected along the way, this book is a deep-dive into perfume ingredients that will have you packing your travelling bags and setting off into the scented sunset… Save a seat for us!
Celia Lyttelton The Scent Trail: A Journey of the Senses, Bantam Books amazon.co.uk
Looking for a gift or just the next thing you need to get your nose in to? Have a browseof our ever-expanding selection of favourite books – some are exclusively about perfume, others are more scholarly tomes on the history and scientific advancements of smell and the senses; while others still follow a path of examining fragrant ingredients in poetic, funny or awe-inspiring ways. What are you waiting for…?
Have you ever worn a fragrance that made you shiver? I’m not talking about accidentally spraying yourself in an ex’s favourite scent, but deliberately wearing something that unsettled you slightly? Fragrances can send us into reveries of rapture, but they don’t have to be traditionally ‘pretty’ to do so.
There’s pleasure to be found in challenging your perfume habits – delighting in the pricking of your preconceptions, a sharpening of the senses. The Germans use the term unheimlich, which roughly translates to the experience of something feeling weirdly familiar while remaining mysterious, eerie, uncanny.
These seven scents are best worn with a nip of frost in the air, golden sunlight softly streaming through brightly-dressed trees, and sense of delicious mystery swirling through those misty mornings and rapidly darkening nights…
A concoction of woody and fresh notes with hazelnuts, blood oranges and tobacco at its heart, Damn Rebel Witches ‘…commemorates witches burnt at the stake, those prosecuted today for witchcraft and people who identify as witches.’ The toasty nuttiness is shot through with the red juice of those blood oranges, and rich tendrils of tobacco smoke weave their way through the entire composition, making this one of the most addictively unusual fragrances I’ve tried in ages.
Reek Perfume Damn Rebel Witches from £25 for 7.5ml eau de parfum reekperfume.com
Inspired by the destructive and regenerative Australian bush fires, its smoky heart of mysterious spices is spiked with shards of fresh (surprisingly fruity) eucalyptus and citrus to create a wonderful juxtaposition of hot/cold and intriguing textures. A smouldering smoky wood accord underlines this contrast of dark and light, with the house’s signature Australian sandalwood smoothing the seared edges, wonderfully.
Map of the Heart Black Heart v.2 £150 for 90ml eau de parfum harrods.com
A thrillingly dense formula full of overlapping facets, there’s jasmine, warm skin muskiness, dark cracked leather and resionous balsam lapping at white flowers. The concept follows the unsettlingly tense relationship of Agent Clarice Starling and Hannibal Lecter in The Silence of the Lambs, and is named for the moment Hannibal says: ‘You use Evian skin cream, and sometimes you wear L’Air du Temps … but not today.’ Most certainly a wearable shiver, but of fear or delight? Only you can be the judge.
The mere mention of the word oud (sometimes spelled ‘oudh’) causes some to clasp their pearls and screech in horror, jumping on a chair like the maid in Tom & Jerry, and likely fainting clean away. But there’s many types of oud, as perfumer Sarah McCartney discovered, including a softer, ‘white oud’ included here. Beguiling plump plums and fuzzy peaches trickle stickily over rivulets of fresh grapefruit and raspberry flecked with piquant juniper. Overall there’s a hushed leafiness that hides a devil-may-care attitude (and possibly cloven hooves).
4160 Tuesdays Be Careful What You Wish For from £40 for 9ml eau de parfum 4160tuesdays.com
A bewitching concoction that marries the sweetness of toasted marshmallows unctuously melting into an overdose of ginger, with a fluffy heart of jasmine, rose and peony that’s girlish glee personified. Sugar and spice and all things nice? This is the too-perfectly-painted doll whose eyes follow you around the room, the tinkling nursery rhyme in the soundtrack of a horror film, a half-glimpsed lightning flash in a foxed mirror. And that bottle! It looks like something you’d pull out of a purse to surreptitiously drop into a beastly husband’s tea. Beautifully dangerous.
Dior Poison Girl Unexpected from £32.50 for 20ml rollerball eau de toilette johnlewis.com
Frolicking about with the idea of forbidden fruit, you’re first intoxicated by the tumble of ripe peaches placed at your feet in tempting heaps. Just one bite can’t hurt, right? Lychee, blackcurrant and blood orange suddenly fuse into a licentious cocktail, sharp punches of spicy pimento berries and hot pepper slowly making their way to a velvety bed of vanilla and an almond-like, cyanide kiss of tonka beans. With a trail that snakes on the skin for hours, here’s a fruit salad that could easily lead you astray.
By Kilian Playing With the Devil from £250 for 50ml refillable eau de parfum spray bykilian.co.uk
The Serges Lutens collection has something of a reputation for not revealing the notes of the fragrances, preferring them to remain as mysteriously illusive as the creator himself. Here all we know is this one contains a key note of fir balsam, and that it’s like wearing a midnight velvet cloak while standing next to a bonfire eating cinder toffee. Gloweringly inky, smoky as spent fireworks yet cold as starlight – it somehow makes you feel enswathed, becalmed, protected.
It’s coming up for Jovoy Mayfair‘s first birthday, so what better time to celebrate their arrival in the UK than by having a nose around, seeing what’s new, and thanking heaven for this niche haven in the heart of London…?
The opening of Jovoy on Mayfair’s Conduit Street in 2017 was definitely a cause for corks popping. Those of you lucky enough to go scent shopping in Paris will surely have come across Jovoy there – it opened in 2006 on the rue Castiglione – where it proved a game-changer in fragrance retail: a destination for perfumistas (from around the world, nowadays) showcasing perfume houses which had, until then, been largely unavailable.
Jovoy was the ‘baby’ of François Hénin, who previously worked exploring the olfactive riches of Vietnam, distilling raw ingredients for the perfume trade. François had his finger on the quickening pulse of the fragrance world, sensing a shift away from the ‘signature scents’ and more traditional, classic houses Parisians had tended to wear in the past.
One of the things we love best about Jovoy Mayfair is the ‘staff picks’ wall – think of it a little like those windows and display shelves in bookshops where the knowledgable staff pick out new and unusual things they think you’ll love. It’s such a great place to start sniffing, especially if you’re a little nervous about walking into a niche boutique for the first time (or simply don’t know where to begin!)
Jovoy are also happy to decant some of your favourite new finds into small sample bottles, so you can try them at home and properly get to know them – a fantastic service that we’re sure means many come back to buy the full size.
Here’s a few new scents you may find there, currently…
Jovoy say: ‘The latest perfume from Arte Profumi explores vetiver. Itself a highly prized and valuable raw material, Sine Tempore uses two different vetiver extractions (Haiti and Java) along with subtle does of lime and cardamom to shoot the root through with an insistent and citric, green note.’
Jovoy say: ‘Hoja de Cuba is another in Berdoues’ series of Grand Crus perfumes, one that takes its cues (as the title insists) from the streets of Havana, the tobacco fields and the Cuban cigars so synonymous with them. A blend of tobacco from Turkey, allspice from Jamaica and vetiver from Haiti.’
Jovoy say: ‘Rock ‘N’ Rouge is a game of looks exchanged between a ballerina and a member of the audience. Temptation pierces through the gloom in the theatre and Eros shoots his keenest arrow. Desire cuts across the stage and rolls like a thousand fiery marbles out towards the theatre stalls. There, in the glare of the first change in the lights, the star’s eyes set fire to those of the man who observes. And, as though by magic, all the rest of the audience disappears. He and she are the only ones who remain, without knowing each other, without ever touching. United by seduction, they are unconscious protagonists of a feline pas de deux, charged with electricity.’
Did you know Jovoy also have their own amaaaazing candles (presented in glass domes within a scarlet red vintage style hatbox affair? Well now you can also get them in a customisable box: choose four fragrances (making 64 possible combinations). ‘Create your own candle set choosing one or several fragrances among the four classic candles by Jovoy: Ambre 1er, Datcha, Gardez-Moi and Marron. Each black coffret case is populated of four 80g red candles, each with approx 20 hours of diffusion. The hardest part will be to choose how many of each.’
While we touched on the subject of nerves earlier, let’s be real about this. Not everyone feels confident about striding in to a ritzy scent shop. We’ve spoken to lots of our loyal readers and even VIP Club Members who still can feel a bit dubious about going in any fragrance shop alone.
Rest assured, Jovoy Mayfair excel at making you feel comfortable – there’s zero pressure, they’re happy to let you browse or give advice where required, and there are pots of blotters and pencils dotted all over the place, to encourage spitzing (and of course writing the name of the fragrance on the blotter so you don’t shove it in your bag and forget which it was, later… You all do this, don’t you? *waggles eyebrows*)
Downstairs, there’s a comfy sofa for relaxed wrist-sniffing situations, and a more private ‘frgarance fitting’ experience should you wish, as well as a fragrance dispensing machine and exhibits of rare (and sometimes priceless!) perfumes to make your jaw drop.
We’ve hosted several events at Jovoy since they opened, including a remarkable alcohol and fragrance pairing evening (which was every bit as wonderful as that sounds) and, most recently, our co-founder Jo Fairley interviewing maverick perfumer Geza Schoen about his Beautiful Mind Series fragrances. Sp, do keep an eye on our Events page to join us on another occasion.
Incidently, Jovoy have their very own Private Label fragrance range – for Jovoy is actually a revived and re-imagined fragrance house that once scented the bohemian A-List of 1920s Parisian bohemians. You can read about the history of Jovoy on our page dedicated to them.
In the meantime, we encourage you to venture forth into independent fragrance retailers and see an array of scents you’d never even dreamed existed! rom Neela Vermeire to Atelier Flou, L’Essence du Bois to Olfactive Studio, Jacques Fath to Perfumer du Monde, via Volnay, Jeroboam, Aedes de Venustus, Eight & Bob, Masque Milano and so many more (with a growing number of store exclusives, too).
The Beautiful Mind Series celebrates women for their intelligence and creativity – indeed, when creating the house, perfumer Geza Schoen (perhaps best known for his best-selling Escentic Molecules fragrances) wanted this concept to inspire the very fragrances themselves.
We still see photographs of beautiful women used everywhere in advertising, to sell everything from salads to scents, but how refreshing that The Beautiful Mind Series actually bothers to dig far deeper than superficial looks.
During our recent event at Jovoy Mayfair with Geza Schoen and one of his muses – the astonishing Memory Grandmaster, Christiane Stenger – our Perfume Society VIP Club Members got to hear first-hand how they collaborated to create a fragrance that celebrated brain power and women’s strength and particular talents (more of which, below). But The Beautiful Mind Series wanted to dig deeper still, interviewing a number of other thought-provoking and successful women from various backgrounds, and have just published a series of blogs with a thought-provoking series of successful women drawn from various backgrounds and disciplines.
Subjects include the Anglo-American actress, Lucy Boynton (playing Freddie Mercury’s love interest in the upcoming biopic, Bohemian Rhapsody), a talented tatoo artist called Saira Hunjen, Liv Little – the guiding force behind brilliant magazine by and for women and non binary people of colour, gal-dem; and Zowie Broach, Head of Fashion at the Royal College of Art.
The Beautiful Mind Series explain that the series of blogs ‘…aims to highlight achievements of a broad spectrum of quite simply brilliant women who aim to have a profound impact on modern society. Artists, scientists, costume designers, film makers, feminist activists, photographers, poets and playwrights are just some of our subjects.’ And the blogs are put together by a female duo of writer, Susan Irvine, and photographer, Susannah Baker-Smith.
Accompanied by tender, intimate portraits of the women they interviewed, we’re utterly thrilled that fragrance houses are just starting to see the potential for celebrating fascinating – and real – women we can all relate to or be inspired by: an exciting subject we explore at length in the latest just-published Fashion, Fragrance & Feminism issue of our magazine, The Scented Letter.
As for the The Beautiful Mind Series fragrances? Well of course they are beautiful, but a nuanced story-telling depth of complexity that’s a distinct move away from the more minimalist tendenacies of Escentric Molecules…
Volume 1: Intelligence & Fantasy is the first of the series – a fabulously vibrant floral that boasts a heady heart of tiaré absolute – the dreamily exotic, waxy Tahitian gardenia, celebrated as the flower of affection and adored for its intoxicating aroma. Think of a balmy summer breeze as you stand and gaze at the setting sun, skin still warm from the heat of the day, your whole body relaxed but your mind focused and alert to every aspect of your surroundings.
Grand Master of Memory Christiane Stenger was the muse for Schoen here – a voluptuously decadent fragrance dedicated to women gifted with exceptional skills. Magnolia bud, bergamot, mandarin, and Schinus molle (pink pepper) co-exist with freesia and apricot-like osmanthus. Rose oil melds into addictive hedione with oodles of that tiara absolute slowly drifting to a woody, cashmeran base.
Inspired by Russian ballerina Polina Semionova, Volume 2: Precision & Grace is the second of the series – ‘I was fascinated by what goes on in the mind of a great dancer while she’s dancing,’ explains Schoen, ‘in the precision she must have to express the grace.’
Upliftingly fruity with a juicy, crisp freshness that makes the mouth water, the Williams pear and plum notes are a direct reference to the dancer’s childhood childhood memories of the Russian countryside, with a heady embrace of jasmine blossoms, sandalwood and pink pepper twirling throughout. Resting on a softly, musky base, we think it’s wearable year-round – making even the most serious-minded perfume-lover imagine donning a gauzy gown and joyfully pirouetting through a flower-strewn orchard at dusk.
The Beautiful Mind Series Volumes 1 & 2 £95 for 100ml eau de parfum
Try them at Jovoy Mayfair
Excuse us while we find our ballet shoes and go memorise every book in the library – while happening to smell incredible, of course…
We were lucky enough to be invited to the launch of the French Connection Femme & Homme fragrances last week, and were seriously impressed at their sophisticated (yet pocket-friendly) duo…
French Connection’s in-house team worked on the project with renowned perfumers Philippe Romano and Corinne Cachen as the noses, and flipping their roles so that Philippe worked on Femme and Corinne on Homme – resulting in a dynamic, contemporary take on a ‘male’ and ‘female’ pairing.
Quite frankly, we’d be happy to wear them both. Seek them out in-store at French Connection now, and also at Boots nationwide.
So… how do they smell?
French Connection Woman/Femme is all come hither creamy jasmine with a lusciously juicy mandarin and crisp apple up front with hints of luminescent neroli, then a dry-down that gets all smoochy with soft musk and warm amber. Impressive staying-power, too – we could still smell this wafting in our hair the following day!
French Connection Femme from £14.99 for 30ml eau de toilette Try it at Boots
French Connection Man/Homme is dark and moody, a contemporary fougère that’s cool and shady with frosted sage, green violet leaves and lavender mossy-ness. The base is smothered in sandalwood with an addictively gourmand touch of tonka bean that’s sure to prove an all-day wrist-sniffer (or neck snuggler).
French Connection Homme from £14.99 for 30ml eau de toilette Try it at Boots
Mothers, sisters, teachers, friends – or simply women you look up to. Whoever inspires you, supports you – or simply that woman who has your back on a daily basis – to celebrate the launch of the new fragrance, Calvin Klein Women want to know: who are your women?
Calvin Klein Women marks Chief Creative Officer Raf Simmons’ first ever fragrance for the fashion house, and so they wanted an advertising campaign that not only reflects the proudly strong modern woman, but showcases the other strong women in our lives who’ve helped us get to where we are now.
For the advertising campaign, Calvin Klein chose Luptia Nyong’o and Saoirse Ronan, because they are ‘award-winning actors and voices of their generation, universally reconised for their unique talent, creativity, intelligence and strength of character.’ The television campaign will air worldwide later this summer, and was directed by Anne Collier with creative direction from Lloyd & Co. Featuring Luptia and Saoirse surrounded by past icons of femininity who continue to inspire them, they feature alongside images of Eartha Kitt, Katherine Hepburn, Sissey Spacek and Nina Simone.
Calvin Klein Women say: ‘By using #IAMWOMEN, women all around the world can pay homage to the females in their lives, who helped make them the individuals they are today by simply sharing a picture of those who inspired them.’ A celebration of women individually, but also as a collective – the strength of togetherness. Explains Raf Simmons:
‘With this fragrance, we wanted to put the concept of plurality center stage. The campaign is an exploration of femininity – a group of women bonded by a common thread; the desire to have the power to create their own identity, and to support and lead the way for those that come after them.’
But what does Calvin Klein Women actually smell like? Well don’t think the concept of strength implies shouting from the rooftops, here – this is scent for women who are comfortable in their own skin, and who don’t feel the need for a perfume to enter the room before they do. The surprisingly green fresh fruitiness of eucalyptus with sparkling lemon and luminescent jasmine settles to reassuring woodiness, with an acorn accord atop Alaskan cedarwood and the sheer delicacy of orange flower. In the base, there’s olibanum to soothe the senses, cut through with a twist of black pepper to add a little pep to the proceedings…
And so, we wonder, who are those women you couldn’t do without? We look forward to following your #IAMWOMEN resonses on social media!
The London house of Ormonde Jayne take alchemical notions and conjur a trilogy of Gold-inspired fragrances, the completion of which arrives in the majestic form of White Gold. But how do you bottle gold? Or, at least, capture the shimmering beauty of precious metal in a fragrance?
The genius of fine perfumery is to take something abstract, a colour, texture or emotion, and convey this through the subtle manipulation of our senses – a message from the perfumer to the fragrance wearer that we somehow understand at once.
When we try to imagine or describe the smell of gold itself, we may well struggle. What does it smell like, other than, well… metal? And yet certain combinations of ingredients definitely smell gleamingly ‘golden’, blushing rosily or cooler, more silvered in tone.
If there’s a signature for Ormonde Jayne fragrances, it surely has to be the pink pepper. It shimmers as a temperature in White Gold, warm sunshine that lends a luminescence to everything around it, but filtered through lacey curtains, casting intricate shadows on a perfectly polished wooden floor. A luscious haze of green leafy-ness suffuses skin-soft orris butter and jasmine, dipping slightly deeper into a dry-down of lightly burnished amber, whispers of white musk, vanilla and a deliciously mossy shade.
leaf green molecule, pink pepper, mandarin, bergamot and clary sage
Madagascan vanilla, ambrette absolute, cashmeran, white musk, amber, moss, tonka, labdanum, opoponax, vetiver, cedar wood
We say: Glorious to wear in scorching heat, it billows but never becomes too much, with a magnificent and long-lasting trail that feels like streaming a gauzy tulle train behind as you walk. On cooler days the silvery-tones shine through, a rustle of white silks, an echo of laughter in a marble hall.
Because they mix and hand-pour everything themselves, Ormonde Jayne are able to be utterly lavish with their percentages: White Gold is poured at an extravagant 30% of pure oil in every bottle! That’s pretty much unheard of in perfumery. In addition to being hand-poured in their own London laboratory, Ormonde Jayne promise that their fragrance is free from Phthalates, not tested on animals and with no added colour.
Ormonde Jayne say: ‘White Gold captures the beauty of white jasmine absolute, white musk and orchids. Enter the assertiveness of Grasse jasmine absolute purring alongside white musk… Wear it as your second skin, day and night, any season and any occasion. White Gold is for you, own it and be ravishing.’
No, it isn’t ‘cheap’, but we say you’ll only need one or two sprays to last the entire day and night through (and into the next day, still relishing the scent on your hair, a scarf or perhaps the person you expressed your amorous affections to… so use with caution!) Also, you must try this on your skin, so do visit the exqusitely re-appointed boutique within the Royal Arcade, Bond Street. Or send for a sample to see how gold can shimmer on your own skin…
Meanwhile, and talking of luxury, have you seen the new ‘Gourmande Jayne‘ website? Encompassing founder Linda Pilkington‘s own passions, it explores fragrantly Gourmet recipes to try at home, sumptuous Fashion and tips for a beautiful Lifestyle. Well worth your exploring!
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