ARgENTUM Les Parfum Infinis – discover which archetype YOU are (& why the fragrances are alcohol free)

Microbiome-friendly skincare has become a must for many as more people seek out products that support the skin barrier’s own defences ~ formulations that care for sensitive skin and which don’t cause breakouts. ‘But what about fragrance?’ asks the apothecary ‘where science meets poetry’ of ARgENTUM

 

ARgENTUM says: ‘Perfumes often contain ethanol as a base, a source of potential irritation due to its negative impact on the skin’s microbiome. Taking the same diligent approach as they have with their skincare for visibly healthier skin, ARgENTUM have spent years researching and formulating their own collection of fragrances. Using a patented process — known as Water Plant Emulsion® that excludes alcohol and solvents from the formulation — and selecting only the fi nest ingredients of natural origin, les parfums infinis does not disrupt the skin’s microbiome. This has been conclusively shown by a microbiome assessment study carried out by the Medical University of Lodz in Poland.

 

 

MICROBIOME ASSESSMENT RESULTS:

– The fragrances did not disturb the number of microorganisms present on the section of skin selected for testing, which was the neck. The fragrances preserve the presence of Staphylococcus epidermidis ~ a key species for healthy skin (recent research indicates that acne might be the result of an imbalance between Cutibacterium acnes and Staphylococcus epidermidis* )

– The fragrances do not disturb the natural balance of the skin microbiome. These results support the microbiome assessment study for la potion infinie, the brand’s award-winning silver face cream, which has also been proven to be microbiome-friendly.

– Supporting the friendly bacteria which make up the microbiome is key to healthy skin that’s free from blemishes and acne. As scientific research into the delicate skin microbiome continues to develop our understanding of the body’s immune defences, ARgENTUM continues to set the benchmark for luxury skincare and fragrance that supports wellbeing at a profound level.’

 

“The ARgENTUM philosophy is to ‘discover the beauty in balance’. This means that all our products are formulated to support the skin’s natural intelligence in retaining equilibrium. The fact that the entire collection of les parfums infinis is microbiome-friendly is an inspiring step in the right direction for luxury fragrance and for wellbeing.” – Joy Isaacs, Founder

 

 

You can find out the extraordinary full story of how (and why) ARgENTUM was founded by Joy on our page dedicated to the house, but meanwhile, we urge you to seek out the scents and see how wonderfully kind to the skin they truly are, while still being long-lasting and powerfully characterful. Now, your only quest is to discover WHICH of the fragrant archetypes YOU will feel most instinctively drawn to…

 

 

 

ARgENTUM says:

‘By embracing ourselves and the energies we attract, we can aspire to reach a beautiful balance ~ that place where opposites align and become one. Through the ARgENTUM archetypes, reveal your energy and embody your fragrance to explore this element.’

 

ARgENTUM Discovery Kit – Air Collection £28 for 4 x 2ml eaux de parfums

‘As an element, air encapsulates a masculine energy of thought and communication. Born at sunrise in the crisp breath of Spring ~ air is imaginative and intelligent, but without flow can become stifled and cruel. Moist and warm, air symbolises a nurturing energy that celebrates your knowledge and ideas, the beginning of something intangible and without permanent form. This brisk and exhilarating element stimulates the mind and cuts to the heart of your quest for connection.

  • Become: All encompassing, balancing, beginnings
  • Creator: Creative energy, trust, manifestation
  • Sage: Wisdom, knowledge, awareness
  • Ruler: Balance, adaptability, vulnerability

 

 

ARgENTUM Discovery Kit – Earth Collection £28 for 4 x 2ml eaux de parfums

‘Earth encapsulates a cleansing feminine energy of strength and solidity. Born at midnight in the depths of Winter ~ earth is grounded in fertility and security, but left to harden can lack vision and freedom from material things. Cold and dry, earth symbolises the physical, immersed in reality and centred in groundedness with intuitive abundance. This generous and nurturing element guides you to wisdom on your quest to find nourishment.’

  • Become: All encompassing, balancing, beginnings
  • Everyman: Human connection, trust, loyalty
  • Explorer: Personal journey, growth, learning
  • Caregiver: Soothing, nurturing, guiding

 

 

ARgENTUM Discovery Kit – Fire Collection £28 for 4 x 2ml eaux de parfums

‘Fire encapsulates a powerful and masculine energy. Born at midday in the blazing sun of Summer ~ fire transforms and purifies, but let loose has the power to burn and destroy. Warm and dry, fire symbolises a forceful energy that invites you to pursue your passion and ignite your creativity with strength, assertiveness, and courage. This fierce and flaming element creates change and allows you to release what you no longer need on your quest to find balance.’

  • Become: All encompassing, balancing, beginnings
  • Magician: Powerful balance, transformation, spirit
  • Hero: Self-sacrifice, strong-will, courage
  • Rebel: Letting go, completion, renewal

 

 

 

 

ARgENTUM Discovery Kit – Water Collection £28 for 4 x 2ml eaux de parfums

‘Water encapsulates a feminine energy of fluidity and purification. Born at sunset in the tide of Autumn ~ water embodies a peaceful flow of unconditional love, but if locked can entice anger or disconnection. Moist and cold, water symbolises the power of dreams with their ability to stimulate healing and propel the journey of rejuvenation. This cleansing and life-giving element guides your emotions on your quest to feel love.’

  • Become: All encompassing, balancing, beginnings
  • Lover: Self-love, connection, balance
  • Jester: Sense of play, overcoming adversity, entertaining
  • Innocent: Child-like innocence, playful, trusting

 

 

 

Les Parfums Infinis from ARgENTUM - The Perfume Society

ARgENTUM Discovery Kit – Les Parfums Infinis £68 for all 12 x 2ml eaux de parfums

‘Together with BECOME, our signature scent, we invite you to discover the ARgENTUM archetypes ~ CREATOR, SAGE, MAGICIAN, CAREGIVER, HERO, JESTER, INNOCENT, REBEL, EXPLORER, RULER, EVERYMAN & LOVER. Twelve symbolic images, captured in scent to reflect inherent energies common to us all.

By embracing ourselves and the energies we attract, we can aspire to reach a beautiful balance ~ that place where opposites align and become one.’

Gift Guide: choosing scents to suit people’s personalities

Can we say ‘the C word’ yet? No, no that one. The other one. Okay, we’ll whisper it: Christmas… Because even though we all grumble about it getting earlier each year; this one, in particular, people seem to be prepping WAY in advance for. Understandable given last year’s sadly curtailed festivities and people’s concerns about 2021’s Big Day.

The thing about gifting fragrance (at any time of year) is that it can be difficult to know where to begin when picking out a perfume for someone else. Especially if you’re not exactly sure of their tastes, and don’t want to spoil the surprise by asking. So, here’s some really handy tips to finding the right scent for the special someone you’re thinking of…

1: If you live with the person or are visiting them soon, have a quick shifty around where they keep their current fragrances if at all possible. You may notice a theme (they’re all rose-based scents or feature leather, for example. Maybe some of them are by the same fragrance house or perfumer?)

2: Make a note of the fragrance name they wear now, then look on our genius Fragrance Finder, which will suggest six other scents they’re likely to also love.

3: If you know what hobbies and personal passions they have, this is a great clue as to their innermost personalities – as are the way they like to dress or how they choose to decorate their home! See below for our scent-matching suggestions for personality types.

4: You’ve a far better chance of striking gold with a scent-match if you gift a Discovery Box or Sample Set – a curated collection of fragrances put together around a theme or showcasing the full range of styles a particular house has to offer.

Which of these character descriptions would suit them best…?

 

Spiritual = Scented Retreat Discovery Box £23 / VIP price £19. Are they in to yoga / meditation / need to relax? Or perhaps want to be more ‘mindful’ but are far too stressed? This scented collection soothes while turning their home into a much-longed for spa-like experience where they can calm, focus and b-r-e-a-t-h-e.

 

Eco-friendly & young at heart = Floral Street £14. If they’re trying to be more environmentally aware and have a fun, bubbly nature, the perfect gift would be these sustainable, vivacious and multi award-winning scents. Floral fragrances as you’ve never smelled them before, effortlessly wearable.  

Heritage lovers = Floris Classic Collection £35. Do they adore historical dramas and great literature, prefer traditional styles of furnishings and vintage clothes? This Floris set encompasses their heritage heroes – exqusite scents from crisp citrus to rich, woody creations.

 

 

Arty & modern = La Maison J.U.S. £30. Are they always off to see the latest contemporary exhibitions, love creative expression & unusual, cult names? Choose this collection of vibrant, beautifully artistic fragrances for impactful fragrant expressionism.

 

 

Characterful & unique = Olfactive O £30. If they’re in to learning more about themselves, love reading about psychology or check their horoscopes, we bet they’ll adore these from a niche house that invites people to explore their innermost soul through scents.

Really, whichever set you choose, there’s a whole range of fragrances in each to suit pretty much everyone, but we hope this gift guide has helped point you in the right perfumed direction! And fear not – in the coming weeks we’ll have even more specifically chosen guides to put you on the right perfumed present path…