As sure a sign of summer as your neighbour who seemingly mows their lawn thrice a day, Wimbledon is a welcome signal to pop the corks, open the starwberries and (for us at PSHQ) to don the whites while shouting “New bottles, please!” So, with such fragrant fun in mind, we present our whimsical scenting of the Wimbledon games to come…
MALIN + GOETZ Strawberry
Forget overly sweet or boring: this is a contemporary strawberry ‘reimagined’ by the artistic team at Malin + Goetz. They ‘deconstructed’ and reinterpret the garden strawberry, invoking its luscious freshness via bright shafts of pink pepper and bergamot, given a floral flourish by orris root, jasmine petals and warm musks. ‘A dynamic scent that challenges the conceptions around the strawberry,’ they promise. What the fruit has in common with this, however, is a decided moreishness. £78 for 50ml eau de parfum malinandgoetz.co.uk
Maison Margiela When the Rain Stops
There comes a moment during Wimbledon when, inevitably, the heavens open. Much banter ensues, British sense of humour to the fore. But at least we can revel in the scent of ‘petrichor’ after the rain stops, so beautifully evoked here in another of this so-clever niche fragrance house’s scent memories. Think nose-tingling pink pepper awakening dewy leaves, encouraging Isparta roses and jasmine to bloom. Damp, earthy moss, rain-washed air: the storm clouds, parted – a moment of joy captured forever. £49 for 30ml eau de toilette theperfumeshop.com
LACOSTE Match Point
Never mind Match Point, this is game, set and match to Lacoste for a thrillingly fresh aromatic creation that pitches two poised accords against each other. In the opening game, enjoy the green, exhilarating energy of basil and gentian, with an intriguing yet subtle bitter edge. But ultimately, as with all fragrances, it’s the base notes which win through – here, the composed, calm elegance of vetiver, smoothed by Cashmeran. From £35 for 30ml eau de toilette Lookfantastic.com
CONTRADICTIONS IN ILK Nonchalant
Inviting you to dip ripe berries into the frothing fizz of a Champagne cocktail coupe, this is one for the so-chic bystander, probably clad in vintage couture but wearing it with tennis shoes, who doesn’t really care who wins the game, as long as she gets the prize… Always perfectly powdered and ultra-cool, there are hints of spicy drama amidst the devil-may-care attitude – a sense of the swans down puff thrown in temper across a dressing room, lipstick kisses on popped corks, and countless heady bouquets from admirers filling the air. £150 for 50ml extrait de parfum Buy it here
PACO RABANNE Invictus Platinum
There is a cool feel to the metal platinum, which is echoed here by the freshness of this new interpretation of super-successful Invictus, in a flacon that somehow looks more than ever like a fabulous trophy. Awarded with this, the wearer will be invigorated and energised by a complex, powerful fusion of absinthe, grapefruit, mint, lavender, patchouli, cypress and oakmoss, powered out of the bottle by a crush of mint. Über-masculine, mega-wearable. From £57 for 50ml eau de parfum theperfumeshop.com
With the dawning light of the summer solstice comes a seasonal welcoming of midsummer (actually the begining of true, astronomical summer) and the longest day. More than the Earth tilting its face fully toward the sun, for Wiccans and other nature-based faiths it’s a reminder to seek inner growth and, along with celebrating the power of the sun, also to nurture the light within.
The light forms fragrant inspiration for perfumers, too, capturing the sunshine (and moonbeams), bottling gradients of luminescence in solar scents like some kind of fairytale’s miracle made spritz-able reality.
In a fragrance, ‘solar’ is a term that’s gained popularity recently in the descriptions houses have given, even being placed in the names of perfumes themselves. It denotes a feeling of sunshine, of course, but with it a physical feeling of being uplifted, of turning our own faces toward the light source, a languidly perfumed purr of warm-cat contentedness. Citrus notes are vital, as you might expect, but in this new genre they’re often mellowed by breezy blossoms, dappled with cooler herbs or touched with a tingle of spices and warm woods, depending on the time of the day or the place they’re attempting to conjure.
Because the light source illuminating perfumer’s imaginations isn’t limited to the ‘rosy-fingered dawn’ of Homer’s Odyssey, or a sunlit beach-scene in scented form – there are fragrances that capture the ‘mad dogs and English men’ intensity of late afternoon or a blissfully dappled shade; scents evoking spectacular sunsets, the ‘blue hour’, forest nymphs bathed in moonlight, midnight’s velvety caress and even particular qualities of light from specific locations around the world.
Why are these light-filled fragrances so popular right now? As Louisa May Alcott puts it in Little Women, ‘Some people seemed to get all sunshine, and some all shadow.’ And quite frankly, with all we’ve gone through and the state of the world at the moment, even an ex-goth like me has grown somewhat weary of shadows.
So, with the spirit of the summer solstice and welcoming whatever new beginnings you wish, use these scents as an olfactive sundial, to form your own fragrant ecliptic – the invisible path the sun follows across the sky – and bring on the light, whenever you need it most…
To the Fairest Aubine£85 for 50ml eau de parfumtothefairest.com
Sun-kissed softness celebrates new beginnings, orange blossom strengthening a honeyed hopefulness.
Ruth Mastenbroek Dagian £70 for 30ml eau de parfum ruthmastenbroek.com Grapefruit’s gleam pierces Stygian clouds, a shaft of amber warmth the olfactory embodiment of optimism.
Björk & Berries Solstice £85 for 50ml eau de parfum gb.bjorkandberries.com
Dazzling neroli and deep amber celebrate ‘the never ending light’ while swathed by soft cashmere’s nuzzle.
JUSBOX Good Morning £125 for 78ml eau de parfum selfridges.com Tangerine-tinged sea breeze a scented snapshot of the second sunlight peaks the snow-capped mountain.
Lalique Soleil £100 for 100ml eau de parfum harrods.com Pale gold fingers of light stroke pearly skin, a sip of coffee, a moment of peace, a hushed sigh of satisfaction.
Parle Moi de Parfum Wake Up World £98 for 50ml eau de parfum johnlewis.com Nurturing soul and spirit, bursts of citrus mellow to a hug of warm woodiness, a reminder to be kinder.
AKRO Awake £140 for 100ml eau de parfum fenwick.co.uk The bewitiching allure of a cosy coffee shop on a dull day – lemon-washed steamy windows, bitter luxury.
Tom Ford Eau de Soleil Blanc £178 for 50ml eau de parfum tomford.co.uk
A shiver of sunshine refracted through dewdrops, the glitter of sunlight on cresting waves.
Goutal Un Matin d’Orage £119 for 100ml eau de parfum johnlewis.com
Sunlight scatters the clinging mist of a storm’s wake, a phosphorescent unfurling as the garden awakes.
Cloon Keen Lá Bealtaine£120 for 100ml eau de parfumlessenteurs.com
A celebration of bright citrus craves heat-bloomed flowers, floaty sundresses, lemon sorbets, drowsy dreams.
Elie Saab Le Parfum Lumière £45 for 30ml eau de parfum theperfumeshop.com
Amidst orange blossom’s blizzard the tulle swirl of a white gown, dancing barefoot on sun-warmed stone.
Fragonard Soleil £39 for 50ml eau de parfum marksandspencer.com
Drowsy afternoon’s opulence on velvet cushions, a Provençal garden glimpsed through half-closed eyes.
Roja Dove A Midsummer Dream from £45 for 7.5ml eau de parfum rojaparfums.com
A warm Chypré fever-dream drapes the zing of grapefuit in a silken spiced cloak with a secret mossy lining.
Lalique Soleil Vibrant £72 for 50ml eau de parfum lalique.com Safari big cat energy via ginger-spiked jasmine, orange blossom’s meridian headiness radiating happiness.
Tom Ford Soleil Brulant £240 for 50ml eau de parfum tomford.co.uk
A sizzle of honeyed seduction in the gilded high noon sun, somewhere ridiculously fabulous.
Parfums de Marly Cassili £210 for 75ml eau de parfum harveynichols.com
Peach-blushed skyline viewed atop a romantic rooftop, flushed face turned expectantly toward another kiss.
Coach Dreams Sunset £37.00 for 40ml eau de parfum escentual.com
Inspired by ‘golden hours and one-of-a-kind journeys with friends’, pear sorbet teases twilit jasmine.
Guerlain L’Heure Bleue £109 for 75ml eau de parfum guerlain.com A heartstoppingly romantic harmony of powdered pensiveness, heliotrope prolonging the suspended hour.
Moresque Midnight London £310 for 50ml eau de parfum harrods.com Rebellious rhubarb sashays in leather trousers to an incense-infused club so cool you’ll never know about it.
Prada Olfactories Mirages Midnight Train £230 for 100ml eau de parfum (in Prada stores exclusive) Chilled ebony chocolate sucked lasciviously within the wood-panelled seclusion of a night train’s affair.
Penhaligon’s Luna £152 for 100ml eau de toilette penhaligons.com Moon-bathed goddess slinks her way in a silver robe through a jasmine-swagged fairytale forest.
AromAtom Moon Walk (try it in their Discovery Set, £69 / £65 VIPs)
Serene landscape in fragrance form – a world of sparkling dust and silvery mountains.
We’ve set a fragrantly themed trail of clues to lead you around our website to a lovely perfumed prize – simply follow your noses, find the hidden lambs and one lucky winner will receive a beautiful scent from the fragrance house, THoO
One lucky winner will win 1 x 75ml bottle fragrance: EMPATHY. A floral, fruity, musky fragrance which takes us on a journey between dream and reality. The delicate bouquet of pear blossom raspberry flower and davana envelops a sensual heart of fruity tobacco and a juicy infusion of raspberry. The base is brightened up by the notes of transparent musk that penetrate the notes of the Iranian oud and the white fir. A wonderfully festive fragrance that celebrates the purest sensations of wonder, enthusiasm and openness to the others – which is what Eid is all about!
How to Enter:
Simply read the clues and set off in search for all the little lambs pictured below (FIVE in total) hidden around our website, then enter your details below telling us the location of each lamb to get the chance to win this fabulous prize. Closing date: Sunday 3rd July 2022 Midnight GMT. Good luck!
Clues to the Little Lambs Locations (all to be found on our website)
1. A page to visit for fragrant fans keen to find out more about this intriguingly woody ingredient…
2. This book follows author Celia Lyttelton on a ‘journey of the senses’…
3. The family to which most oudh fragrances belong…
4. An historic era in which perfumes began crusading to a renaissance…
5. This house specialise in the ingredient reflected in their name – their founder, Andrea Casotti, an oudh-aficionado!
The competition closes midnight Sunday 3rd July 2022 GMT. One winner will be chosen at random and contacted via email through The Perfume Society. We will not contact winners before the closing date via any external accounts. Please do not accept accounts claiming to be us. The winner will receive The House of Oud’s (THoO) EMPATHY 75ml. Due to postal restrictions, the competition is for UK residents only.
Terms & Conditions:
With so many olfactive options, we had to split our Father’s Day gift guide into two parts (for the first fragrant list of suggestions, click here); this second-half focuses on curated selections that showcase the entire range from a single house, or perhaps highlight their all-time classic best-selling buys. With scents ranging from cool and contemporary to smooth and sophisticated – spanning new niche names to much-loved designer favourites – there truly is something for all tastes…
Utterly unique duos of these cult fragrances combine a man-made aroma-molecule with naturals that boost that main scent. Rebels of the perfume world, founded by maverick perfumer Geza Schoen; Escentric Molecules allow your lucky gift-recipient to share a journey of fragrant exploration via their brilliant Discovery Set. Try each of them in turn, compare the FIVE pairs, and find out why this continually innovative house are set to blow your mind…
The Escentric Molecules Discovery Set includes FIVE duos x 2ml samples.
Escentric 01 – the Iso E Super molecule features heavily, with the remaining formula using ingredients ‘designed to underscore its low-lit mood.’
Molecule 01 – the ‘partner’ to Escentric 01 contains nothing but Iso E Super – a single ingredient
Escentric 02 – vetiver, synthetic musk, Muscone plus powdery orris, elderflower extract and hedione
Molecule 02 – unadulterated Ambroxan
Escentric 03 – a tribute to the more familiar side of vetiver: its dark, slightly exotic woodiness.
Molecule 03 – Vertiveryle acetate, a refined vetiver note is celebrated at its purest
Escentric 04 – pink grapefruit, rose and pink peppercorns
Molecule 04 – a seriously room-filling sillage of smooth sandalwood
Molecule 05 – consists of the molecule Cashmeran pure and singular
Escentric 05 – dry, radiant, warm and woody with a touch of pine resin
Created in 1978 out of an intrepid travel-inspired couple’s dream, Banana Republic went on to become a GLOBAL FASHION BRAND. Now, they bring us an oh-so-cool, niche-inspired fragrance collection. Developed with perfumers such as Claude Dir and Patricia Choux, to mark significant dates and personal memories for the brand, though incredibly affordable, they certainly don’t compromise on quality, and have seriously impressed us at Perfume Society HQ!
Neroli Woods – with oodles of neroli and orange blossom, evoking holidays to the South of France (1.5mleau de parfum)
17 Oud Mosaic– a mosaic of internationally-beloved aromas
78 Vintage Green – leafy and green, it captures the fantasy of travel and freedom
90 Pure White – transparent yet sexy, with a blend of musk and lavender
Inspired by the exotic escapism of world travel and enjoying long summer evenings somewhere in the tropics, these unique fragrances capture the very essence of adventure (and the adventurous spirits of those who choose to wear their scents). Yes there are florals, but this niche house are unisex, and they’re composed with such a freshness, it’s as though the salty ocean air carries the fragrance on a scented, balmy breeze. And we happen to know they smell amazing on men’s skin!
Vanille & Tabac Noir – This alluring scent captures the magic of sunset evenings. Sensual notes of tobacco flower and vanilla blend with hints of patchouli, cardamon and basil in a scent that swirls with rich, delicate spices.
Frangipani & Neroli – A scent that will sweep you away to white, tropical sandy shores. This exotic fragrance blends smooth, honeyed notes of frangipani with the delicate freshness of neroli.
Tuberose & Wild fig – A rich, indulgent fragrance that captures soul-reviving sun-warmed evenings. Enchanting tuberose is combined with earthy notes of wild fig and hints of vetiver and cedar wood to create this inescapably romantic scent.
Tuberose Absolute & Sandalwood – This is the scent of exotic and unforgettable nights. Intriguing tuberose combines with rich leather and sandalwood in this intoxicating, utterly addictive fragrance.
White Jasmine & Gardenia – An exquisite floral fragrance that captures a feeling of joyous freedom. Soft, white petals of rich jasmine, gardenia and peony come together to create this unforgettable scent
Founded in 1730, Floris is still operating out of its original premises, run by members of that same family, creating beautiful fragrances for men and for women…We have long adored Floris at Perfume Society HQ and with creations here ranging from crisp citrus to rich and woody, we are so excited to share this Discovery Collection containing five cult classic, completely timeless fragrances he simply has to try.
Special No.127 – a refreshing citrus blend of bergamot and orange with petitgrain introduces the heart of lavender and geranium.
Limes – a vibrant burst of the lemon entwined with lime blossom, neroli, and lily of the valley, sustained by a musky base.
Cefiro – crisp lemon and lime, punctuated with bergamot and mandarin, warmed by spicy notes of cardamom and nutmeg.
Neroli Voyage – opening with a citrus burst of neroli and lemon, complemented by marine notes and enlivened by spicy notes of ginger and aromatic fennel seed.
Leather Oud – the freshness of new leather compliments the smoky aspects of the oud oil and geranium at the heart.
Co-founders Sarah Blair and Jeffrey Darling have long collaborated in writing, design and film. For them it was a natural step to take that into fragrance – a wearable art form. With full-size bottles designed by the legendary Pierre Dinand, each fragrance resembles an anatomical model of the human heart, featuring Australian sandalwood as a signature written in scent. So let him dive in – and see which fragrance draws his heart closer.
Clear Heart v.1 – Australian summer: surfing, swimming, hot days, cool breezes and the salt that hangs in the air promising more.
Black Heart v.2 – Smoky. Impolite. Dangerous. It’s smoky heart of mysterious spices is shot through with shards of fresh eucalyptus and citrus to create an impolite mix of opposites.
Red Heart v.3 – Explosive. Seductive. Addictive. A composition of feijoa, tuberose and spices with sensual notes of musk and vanilla.
Gold Heart v.4 – Nurturing. Precious. Ancient. An exotic warm breeze that wraps around to protect and nurture.
Purple Heart v.5 – Brave. Instinctive. Triumphant. Inverying the olfactory pyramid by opening darker and then brightening
Pink Heart v.6 – Mingles on the skin with the spiciness of the sumac accord and cistus absolute for a mesmerising ride.
White Heart v.7 – The ethereal and sharp opening of French lavender, aldehyde and cardamom coolly invite us into the vast landscape of love.
Our sense of the smell is the most powerful emotional link we can trigger – and Memoize London set out to create a collection of scents that did much more than simply make you smell exquisite. As they explain, when smelling a fine fragrance, ‘the merest hint of something familiar can trigger a special memory or wonderful moment in our lives that we treasure forever.’ Using scent as a journey, the Light collection is an invitation to clear the mind and enhance the soul. One for stressed-out peace-seeking chaps, perhaps…?
Castitas – The essence of purity, honesty and innocence, to remind you of your purest moments.
Industria – The essence of strength and perseverance, the tenacity to fulfil your hopes and dreams.
Caritas – The essence of generosity, charity and kindness, to remind you of the goodness held within.
Temperantia – The essence of calmness, modesty and great wisdom, reminiscent of that moment of pure calm and tolerance.
Patientia – The essence of patience and tranquillity, the endurance and resilience to stand firm and strong.
Humanitas – The essence of kindness and compassion, wraps itself around you like an old friend.
Humilitas – The essence of modesty, humility and grace, aware of your greatness, without the need to prove it to the world.
White Castitas – The essence of great honour and integrity, your body and soul are cleansed, your mind is clear.
Asking the simple question ‘how do you feel today?’ is the starting point of this personality-led, unisex perfume collection. This collection beckons him to ‘go within’ and celebrate his complexities through scent. Face up to dark and provocative thoughts or dare to daydream, using his emotions as a guide. But, say the house, we are complex beings, and we do not always feel one emotion at one time; so artistic types are especially drawn to expressing themselves by layering these intriguing fragrances.
Devious – inspired by the poisonous effect you can have on your own mind when over-indulging in dark and devious thoughts
Fantasist – a fantasia of delectable treats and mystical promises from distant and otherworldly lands
Infatuated – an ode to the all-consuming feeling and whirring thoughts of a lovelorn teenager endlessly daydreaming of unrequited love
Libertine – imagining a palazzo in Venice, home to Casanova – the most famous libertine of all time, with a note evoking his favourite exotic tipple, known as ‘cordial orgeat’
Nonchalant – inspired by Josephine Baker, the first black film star, world renowned dancer, bisexual, wartime spy and American expat living in Paris, who is still the epitome of timeless, glamorous cool
Realist – follow a monk’s journey up a mountain and capture his enlightened spirit by inhaling the smell of the crisp mountain air and forest trees
Sincere – inspired by the sincerity of a mother’s love
Virtuous – taking its inspiration from the words of Dante: ‘Beauty awakens the soul to act’
Offering close encounters of the fragrant kind, wannabe astronaut or space-mad dads will go on journeys further than they ever dreamed possible with this unique collection! Planetary Scientist, Astrobiologist and perfumer Marina Barcenilla created four transportive fragrances, combining her love for science and skills as a perfumer, each of them existing in their own scent universe. Showcasing this way of travelling the solar-system with our sense of smell, these are undeniably quirky yet utterly wearable scents that are bound to be a talking (and sniffing) point.
Ground Control – black hemlock, cedars, spruce and fir trees. The heavy smell of sap hangs in the air.
Moon Walk – the serene landscape in fragrance form – a world of sparkling dust and silvery mountains.
We are the Martians – the alien, metallic and dusty smell combined with home comforts astronauts crave.
Out of this World – from planet Earth to the heart of the Milky Way via saffron, raspberry and rum.
Hailed for their strong visual aesthetic and their portfolio of award-winning skincare formulations, MALIN+GOETZ made a natural progression into the world of fragrance via a range of hand-made candles, long-lasting perfume oils and progressive fragrances for us to enjoy on our skin. Experience the entire collection of eau de parfums in one beautifully packaged discovery set which includes the following six fragrances…
Bergamot – a citrus orchard in bloom, with the spice of bitter fruit, bell pepper and ginger, with undertones of earthy musk and woody notes.
Cannabis – rich and herbaceous, with soft, floral notes of muguet and magnolia, on a base of earthy cedarwood, patchouli and sandalwood.
Dark Rum – a refreshing dark and spicy aroma, sweetened with plum and bergamot, with notes of leather, rum and creamy milk.
Leather – a formula of muted florals with smooth leather while rustic wood notes call to mind the softness of a well-worn vintage find.
Stem – luscious notes of green hyacinth, muguet, mandarin leaves, and green elements from wild freesia, all softened by a trio of modern musk molecules.
Vetiver – a combination of fresh citrus peel twists that are warmed by savoury celery seed, amber and guaiacwood.
With crowds witnessing the Queen’s spectacular Platinum Jubilee procession, and thousands busily preparing trestle tables filled with homemade food for street parties around the country for Her Majesty’s incredible 70 years as monarch – we’re scenting our Jubilee celebrations with two quintessentially British (fragrant) flavours as inspiration…
Served in sandwiches (crusts cut off, obvs) or popped in a refreshing G&T, the choice is yours– but do seek out these deliciously cool cucumber-infused scents.
4160 Tuesdays Scenthusiasm
Originally created for a private gin company’s event, fragrant inspiration fizzes via orris butter, rose absolute, lemon and orange, cucumber extract, juniper absolute and coriander, boosted with musk for longevity. From £40 for 15ml eau de parfum 4160tuesdays.com
Kilian Roses on Ice
‘Anyone for notes of gin, distilled with rose and cucumber?’ Kilian ask. A rhetorical question, as we enjoy the icy freshness of juniper berries, contrasting with the velvety warmth of rosa Centifolia, sandalwood and musk. Chin, chin! From £165 for 50ml parfum bykilian.co.uk
Perfumer H Cucumber
Opening with a gust of juicy greenness: a touch of galbanum and sea moss, alongside notes of watermelon, bergamot and lemon rind. A breeze of cedarwood and vetiver in the base is wrapped in a shrug of warm musks. From £110 for 50ml eau de parfum PerfumerH
Slathered on Victoria sponges, enjoyed in a bowl of Eton Mess or stirred in a jug of Pimms, the piquant pop of fruitiness is a delight to wear in fragrant form, too.
Christian Louboutin Loubidoo
Daphné Bugey’s fruity, feminine strawberry, rose and cedar blend beckons good (fragrant) fortune being finished with a lucky cat symbol. They say it ‘Tip-toes on velvet paws…‘ We say: Mischievously moreish! £235 for 90ml eau de parfum selfridges.com
Juliette Has a Gun Lipstick Fever
Raspberry, iris, and violet absolute evoke the comforting scent of a precious leather handbag, before the addictive sweetness of vanilla slowly emerges on the skin. As for the suitably scarlet flacon? Mwah, mwah! £120 for 100ml eau de parfum harveynichols.com
Maison Margiela Replica Springtime in a Park
Dappled light through branches, a crisp breeze, pink cherry blossom tumbling on pears, bergamots and black currants; aqueous blooms, lily of the valley and dewy roses – a perfect perfumed portrait of happiness. From £49 for 30ml eau de toilette selfridges.com
Incredibly, the iconic fragrance Chanel N°22 celebrates its 100th birthday this year – born one year after the legendary N°5 and creating its own enthused cult of olfactory aficionados (of which our Co-Founder, Lorna McKay is a firm member!) Sparkling with way ahead-of-its-time modernity, it seems only fitting to re-explore, and fully appreciate this so-prescient perfume once again…
The story of Chanel herself has become legend. After growing up in an orphanage, Gabrielle Chanel – born 19th August 1883, in Saumur – went on to open her first Paris boutique, selling hats, at 21 Rue Cambon in 1910. She made her name selling clothes that were not just beautiful and stylish, but comfortable, freeing women from tight corsetry through her innovative use of tweed and jersey, tailored with a nod to men’s clothing – including trousers. She’s also widely credited as first to introduce that essential in a woman’s wardrobe: ‘The Little Black Dress’.
Always an innovator, Chanel also designed costumes for plays (Cocteau’s ‘Antigone’, in 1923), and movies, including Renoir’s ‘La Règle de Jeu’. The clothes – and the fragrances – have been loved and worn by stars all over the world, and the silky effervesence of Chanel N°22 remains effortless, timelessly contemporary.
Chanel says: ‘Gabrielle Chanel believed in signs from the universe, symbols, and numbers. This year, 2022, CHANEL is pleased to present you with another major number: N°22, a fragrance created by Ernest Beaux and launched in 1922, one year after the legendary N°5. Though the two fragrances share the same olfactory characteristics, each one is unique in its own right.
An uncanny mirror effect that Olivier Polge, CHANEL’s In-House Perfumer-Creator, has interpreted as such: N°22 is like the surprising alter ego of N°5, so similar and yet so different at the same time. With its accord of tuberose, rose and orange blossom, N°22 is a sensual, seductive fragrance. A caressing trail, like an absolute of femininity. The singular history and craftsmanship behind the fragrance will make 2022 a year as exceptional as the last.’
Chanel N°22 £169 for 75ml eau de parfum / £300 for 200ml chanel.com
Read more of Chanel’s remarkable history in our page dedicated to the house, here; in the meantime, we suggest those of you who already adore N°22 treat yourselves to a birthday gift in honour of the anniversary, and that those of you yet to fall in love with this legendary fragrance acquaint yourselves immediately…
What fragrance to wear to your own wedding can suddenly strike fear – so much time is given to choosing the outfits, guest list, table settings and even the colour of the bows for the back of the chairs, that the special scent for the day can be overlooked. And that’s a real shame, as nothing will transport you back to the feeling and memories of the big day faster than sniffing the fragrance you or your loved one wore. It truly is a form of magical time-travel in a bottle, and so selecting the right one really is important.
You might think, well I’ll just wear my normal ‘signature’ scent. Or something else you often wear. But would you traipse up to your wedding dressed in whatever happened to be clean in the wardrobe (which you wear every day to work / the gym / any old weekend)? Don’t confuse the memories – treat yourselves to a new fragrance that will encapsulate the day for you, forever.
So, how on earth should you go about choosing the perfect scent for your ‘big day’ (or any special occasion) anyway? Follow our finding your perfect wedding scents to create an olfactory memory that will last a lifetime…
Where to Start?
Type the name of a fragrance you already know you love into our so-clever Fragrance Finder, and we’ll immediately suggest six new scents we think you’ll fall for! These suggestions are based on a genius algorithm that uses specific characteristics, not just similar note, set by the perfume houses themselves.
Need some in-person advice? Book a bespoke fragrance consultation as a couple (or on your own if you prefer) – we’ve listed seven scent sittings for you try, and many are completely free, so what do you have to lose?
Testing New Fragrances
– It’s vital to live with a fragrance for several hours (better still – an entire day) on your skin. That scent you spritz and immediately fall for may turn into something less than loveable as the notes develop.
– The very best way to try is in the comfort of your own home, with zero pressure. Scroll down to our hand-picked selection of samples for you try, below (they’re perfect for bridesmaids gifts and wedding favours, too!)
– Try not to test more than a few (up to five) fragrances at one time, because too many at once = a muddle (and you’ll likely forget which is which, anyway!)
– Following on from the previous point, when testing a fragrance in store, be sure to write down the name of it on a blotter or jot down your thoughts, and where you tested it, on your phone. By the time you get home a pile of random bits of scented paper will mean nothing to you!
Making it Last…
The fragrance (and the marriage, obvs!) Whatever fragrance you choose, one thing is for sure: if you want it to last from the minute you leave the house until the moment you slide beneath the sheets that unforgettable night, you’ll want to ‘layer’ your fragrance on: the bath oil, the body lotion, perhaps a dusting of the matching body powder, the whole works – and of course, your chosen fragrance itself, a technique which will ‘time-release’ the notes, as you warm up and cool down over the day.
When you find a fragrance you love, consider following the fragrant theme through to your floral arrangements – using some of the floral notes as actual flowers, being inspired by the colours, getting mini-versions (to give as bridesmaid gifts, wedding favours or table gifts), and matching scented candles to use for table decorations.
Samples to Try at Home…
Bursting with exciting and vibrant fragrances from cutting-edge niche scents to beautifully luxurious designer names, this is a collection for those who really want something different on their big day. From the reassuring hugs in a bottle to luminescent soul-uplifting scents and all manner of essences to indulge your mind, body and soul, it’s a box to savour.
An utterly delectable range of luminescent, characterful scents, this stunning portfolio of perfumes is a veritable box of delights to discover for nomads, free-spirits and all those who love beautiful, clasically composed yet contemporary scents. Close your eyes and bask in these (perhaps they’ll suggest a honeymoon location, too…?)
Dreaming big, the concept of this curation was built around intentions, resolutions, promises and fantasies – encapsulated in fragrant form via an incredible selection of fragrances from artistic, independently owned houses. Featuring some ultra luxe and rising star perfumer’s creations, this is one to truly reach for the stars with every scent.
Create your own bespoke fragrance experience with this fabulous selection, where each eau de parfum is a top, mid, or base layer. Specially created to either wear alone, or layer to create your perfect blend, the combinations are incredibly fun to explore, but cards within each box offer inspirations and guides to begin to your own scent experiments.
A dazzling collection specially put together to help bring you confidence and sparkle; and of course to help you to discover your absolute perfect wedding scent! Comprising head turning, show-stopping fragrances & an indulgent hand cream, you’ll definitely be in party mood: spritzing these will have you popping the Champagne corks in no time!
In the French Riviera collection, Alex Simone explores the idyllic moments of a perfect day in Monaco, each scent capturing a differing moment, bottling the quality of the light from sunrise to sunset. For full-on romance on your perfect day, you’re sure to find the moment for you, here – precious memories to make in a succession sensory snapshots.
For those of you missing Bridgerton and already wishing a new series would be delivered faster than one of Lady Whistledown‘s infamous newsletters, we present to you a themed scenting of some of the major characters in season two of Netflix’s smash-hit show. And if you’ve not yet succumbed, fear not, dear readers – it’s all scents and NO spoilers at Perfume Society Towers. So, pull on your best gloves (fragranced, of course) and get out your feathered fans for an aristocratic olfactory romp…
Simone Ashley as Kate Sharma
Fesity and fabulous, Kate’s main motivation is the happiness of her younger sister, Edwina, and she doesn’t suffer fools gladly (Anthony Bridgerton very much included). Clever, witty, often hot-headed and a brilliant horsewoman who does things her own way, we feel she’d love the simmering sensuality of Bascule. Succulent peach juice sizzles on hot leather, tobacco frottages smouldering hay while a hint of saddle-soap, lily of the valley and cut grass beckon a bath (following a torrid tumble, or a quick gallop in the park, perhaps?)
Utterly charming, Edwina’s often underestimated because of her kind nature. Enthralled by society’s welcome, and in thrall to her much-loved older sister’s wishes, there could be no better match than Delina. A sparkling rose leads the dance – swiftly followed by delicate facets of lily of the valley and peony. Lychee, rhubarb and bergamot beckon a hint of nutmeg swirled in vanilla, twirling through gauzy white musk and cashmeran. An invitation to follow your true heart…
Lady Danbury is highly respected wherever she goes, holding many of society’s secrets and always a trusted confidante. Stopping people in their tracks for decades, now, the opulent rosiness of Portrait of a Lady is shot through by piquant berries, rich sandalwood woven with resinous ripples of patchouli musk, amber and benzoin. Equally unmistakeable and unforgettable, this lady is gloriously unique, powerfully projecting and with an enormous heart.
Queen consort and wife of King George III, Queen Charlotte is always dignified, commanding respect and great loyalty in her subjects, but that’s not to say she doesn’t hold some secrets of her own (soon to be revealed in a spin-off series!) Deserving of a truly regal fragrance, the always-poised elegance of 1872 Feminine is beautifully balanced with crisp citrus atop the intense bouquet of rose de Maï, (often called the ‘Queen of flowers’) and a reassuring woody base.
Refined and warm-hearted, the Dowager Viscountess is the calmly assured matriarch of the Bridgerton family trying to keep their social standing and her children in check; and with eight head-strong offspring she certainly has her work cut out for her. We believe she’d find great comfort in the classic beauty of April Violets – a luminescent abundance of dewy violet leaves rose petals with delicate white peach, all becommingly dusted with orris and honeyed, luminous mimosa.
Burdened by grief, and his well-meaning but misguided attempts to assume the mantle of patriarchal perfection; Anthony obstinately careers between his true (passionate) nature and what high society expects. As the heart of the family tree, we think he’d benefit from the grounding nature of Quercus (Latin for oak), a true classic with a vibrant zing of lemon and basil Cologne freshness, with a warmer, woody and soft moss-swathed base (once you get to know it).
Strongly self-willed, unpredictable and often unruly, Eloise very much does things her own way. Finding the false politeness of high society utterly vile (and most of its members utterly vapid) she’s happier reading a book than dancing, and discovers her voice through subversive feminist literature. Her perfect perfume is Not a Perfume – a scent made from a single ingredient: cetalox. Zero florals or flounce, think warm, clean woodiness, your skin but better.
Artistically spirited and with a yearning for something more meaningful than glamorous but vapid parties, Benedict is keen to give himself over to his bohemian soul. Endearingly sensitive, he would be well-suited to the expressive yet enigmatic This is Not a Blue Bottle 1.1 (inspired by the Magritte’s surrealist painting). Bubbling bitter orange gives way to a heart honey-drizzled geranium, resting on an hypnotic ambered-musk base that resonates with rich patchouli.
Following his heart rather than listening to sense, Colin often comes a cropper and ignores what’s under his nose. Recently returned from Greece, Anthem will remind Colin of his travels, hailing from a Greek fragrance house and inspired by the history and rich mythology of Ancient Greece. A gilded glow of saffron illuminated by zesty lemon feels like wearing sunshine, ylang ylang and rose a reminder of romantic idealism and a spicy silage to tingle temptations
Determined to make good for her family (and herself), Lady Portia bursts into a room with all eyes on her, and often dressed in eye-popping colours. Sopoudrage is a a magnetic and vibrant composition that often surprises – the seemingly classic combo of rose and iris are beautiful but chilled at times, their contrast walzing to a harmony of brightness, here, dusted with powder for a truly lasting finish that’s way ahead of its time and cannot be ignored.
Clever, curious and treadling lightly through society (always lingering on the edges of a room), Penelope seeks solace in her close friendship with Eloise (and her deep yearning for Colin) Bridgerton. Woody has the soft paperiness of parchment lingering in the background, a whisper of a scent, with a soft cashmere hug and delicious chocolate beckoning you closer; while smoked leather, vetiver and myrrh suggests deep secrets soon to be spilled…
We’re perhaps used to thinking of lily of the valley as a very traditional (even, whisper it, old-fashioned) perfumery ingredient, yet so many modern classics and contemporary perfumers use lily of the valley to magnificent effect in their compositions. We chose this symbolic flower – meaning ‘a return to happiness’ – eight years ago as our kind of unoffical emblem, and at our birthday launch we gave a precious beribboned posy as a gift to loved ones and fragrance industry friends.
If perhaps the stunning Guerlain Muguet 2022 we wrote about on the 1st of May was beyond your means, have a wander through these lily of the valley scents – yours to re-discover, or fall in love with afresh this spring…
MEMOIZE LONDON ROSE LUXURIA
‘The essence of ultimate want and desire’ this intoxicating take on lily of the valley thrusts it betwixt a soapy rose, and creamy magnolia for skin-like sensuality, while orange flower and powder soft orris remind us of true romance. Fall in love with the floral bouquet, fall deeper for the warm, amber-rich base drizzled with benzoin, cushioned by velvety moss and rolled in precious musk and woods. Light and darkness juxtaposed to licentious yet luminescent effect! £227 for 100ml Extrait de Parfum perfumesociety.org
An eternal classic lily of the valley launched in 1956, according to Christian Dior, Diorissimo is the perfume of Edmond Roudnitska’s spirit, or, “the scented expression of his soul”. Green leaves and bergamot bring energy to the flower, while lilac adds further spring-like hopefulness. Sunlit jasmine, lily and ylang ylang beam becommingly as the gentle animalic purr of the base prevents this beauty being too cold and cut from marble.
£69 for 50ml eau de toilette dior.com
BVLGARI Rose Goldea Blossom Delight
Swapping out heavier scents for fresher fragrances feel like a proper escape from winter, an exuberant change in the weather here evoked by the delicacy of lily of the valley, powdery peony and a kiss of musk. This pretty bouquet is further refreshed ‘by incorporating the freshness of the rosebuds at sunrise, embraced by just-picked spring flowers.’ We’re dropping down the denier scale in olfactory form, wearing this joyous ode to spring. £65 for 50ml eau de toilette bvlgari.com
YARDLEY LONDON LILY OF THE VALLEY BODY MIST
A charming bouquet that always makes us think of traditional English picnics in the woods, here Yardley entwines the heritage of their name and these delicate yet powerfully-fragrant flowers with a surprising note of juicy pear to add a modern twist on a traditional theme. Freesia and musk add a further layer of richness to this lighter spritz of a posy, perfect for layering while maintaining your skin’s moisture levels in the most elegantly fragrant way. £6.99 for 200ml body mist yardleylondon.co.uk
EIGHT & BOB
Perfumer Albert Fouquet’s life was turned upside down one evening in the French Alps, where he attended a high society soirée and was introduced to the strikingly beautiful Annicke. Now this collection has been created as a contemporary tribute to his love, the first fragrance marrying lily of the valley, rosy notes of peony and intoxicating jasmine. Sparkling mandarin cuts through the heart, white musk and driftwood soothing the passion.
COLLEZIONE PRIVATA BY VALMONT Collezione Privata Just Bloom
For the fourth fragrance in the collection, we’re presented with a stunning bouquet of white flowers, traditionally a symbol of femininity but chicly paired back, here, allowing the blossoms to fully bloom. CEO Sophie Vann Guillon’s favourite flower happens to be lily of the valley, so joyfully evoked in the top notes, and complemented by the creamy exoticism of gardenia in the heart. Finally caressed by the ethereal woodiness of ambergris, it’s a sun-dappled delight. £230 for 100ml eau de parfum harrods.com
Sparkling and vibrant with every elegant spritz, it’s daringly green but still supremely wearable. The snapped-stalk freshness of galbanum is balanced with soft, powdery iris, heady ylang ylang tempered by a shiver of spring air in lily of the valley and luminescent rose. Exciting and immediately mood-lifting, if N°5 wasn’t for you, try this joyously energising fizz of freshness as a pick-me-up. £107 for 100ml eau de toilette chanel.com
Putting sustainability at the heart of their scents is not only for World Earth Day at Floral Street – their award-winning reusable, recyclable and biodegradable pulp fragrance box now contains 20% upcycled coffee cups, giving new life to previously unrecyclable waste, every single day. They’ve already upcycled350,000 used coffee cups to date – proving you can have beautiful and sustainable packaging that is kinder to our planet, while still enjoying fabulous (and now multi award-winning) fragrances.
Founder Michelle Feeney explains…
‘There’s too much beauty packaging in the world already, particularly from fragrance brands. I get so frustrated with the amount of cellophane wraps and bottles that are not recyclable.
When I decided to create Floral Street, I was never in any doubt that it would be a sustainable beauty brand. I thought it was an opportunity to make a statement and do things diﬀerently in fragrance. I want to do good for the planet.
We are sustainable every step of the way, from the ingredients right the way through to the packaging. With ingredients, I care about our suppliers and growers being treated ethically. I know that I can ring Robertet (the perfume house that we partner with) and ask exactly where an ingredient is from and how it was farmed. They are experts in sustainable raw, natural materials
I’m so proud of our pulp cartons, which house our scents. They are 100% compostable, reusable and recyclable. That’s an industry-first. Created in under a minute, they use less energy, with waste water being cleaned and recycled and any waste pulp composted at local farms. Our packaging is printed with vegetable and soy-based inks, and the card and glass fragrance bottles are widely recyclable.’
‘We get it.’ Michelle continues: ‘You love fragrance, but you don’t feel so good about all the packaging that comes with it. We feel the same so, we made it our mission to create a totally new way to house your perfume, a way to deliver it to you without using the same amount of energy or incurring the same amount of waste.
We did it. Each floral street fragrance comes tucked inside a groundbreaking pulp carton with an embossed lid, made from recyclable paper packaging and held together with a re-usable brightlycoloured band. We’re proud that we can offer a totally recyclable and biodegradable box – a first for the world of fragrance…’
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