Nancy Meiland is a brilliant British perfumer, now with her own gorgeous boutique in Brighton; but let’s get to know her (and her scented style), starting with where it all began…
Based in East Sussex, Nancy divides her time between town and country, explaining that ‘the creative process of gathering sensory impressions and honing them into a formula is a vital one. Once a blank canvas, the formula sheet acts as a metaphor – and gradually emerges essentially as a kind of poem, with body, light and shade and a life of its own.’ (It amuses Nancy, looking back, that she often had essays returned to her emblazoned with ‘too flowery’ as a criticism. ‘It figures!,’ she says.)
Beginning her career as an apprentice to one of the UK’s experts in custom perfumery, in London, creating signature scents for those coveting ‘something highly individual and special…’ before launching Nancy Meiland Parfums, her decade-long journey through fragrance also saw Nancy co-run the former School of Perfumery, act as a consultant for independent perfume houses, work on collaborations with Miller Harris, and speak on the subject of fragrance at events nationwide.
Now with her own artisanal line, she has the knack of conjuring emotional responses with lyrical fragrances that are contemplative yet so effortlessly sophisticated, based on scent memories of her own, but inviting the wearer to go on their own fragrant journey with every spritz.
Writing about Nancy Meiland for The Perfume Society, beauty writer (and proud Londoner) Viola Levy once admitted that ‘…Nancy Meiland’s fragrances – an ode to the beauty of nature – would make even the most hard-nosed city girl like yours truly want to kick off her Louboutins and go skipping and spinning through a meadow Julie Andrews-style. (I feel similarly towards other UK perfumers inspired by green spaces, there’s just something about the earthy, rain-sodden British countryside that lends itself rather well to perfume…)
You always have an image of someone in your head before you meet them. To be honest, I was expecting Nancy to be a softly-spoken, Brönte-reading country girl (albeit a glamorous one, à la Savannah Miller), pausing our conversation to whimsically gaze into the distance every now and again. A far cry from the chatty, effervescent blonde sat opposite me – and all the better for it. I’m surprised to find out that Nancy is a city girl herself – a fellow North-Londoner no less – whose fond memories of visiting her grandparents as a child inspired her olfactory journey.’
You can watch a fascinating in-depth Q + A with our co-founder Jo Fairley interviewing Nancy Meiland on the video below…
And of course you can read about each of the fragrances (and her inspirations for them) plus the full story of the how the house began, on our page dedicated to Nancy Meiland Parfums.
So-knowledgeable, always engaging, we’re thrilled Nancy now has the scented space to experience the perfumes in person – well worth a visit to the seaside to go on your own mini sniffari to seek them out!
Nancy Meiland Parfums, 2 Nile Street, Brighton, BH1 1HW
Open Wednesday to Sunday, 11am – 4pm (Saturdays 11am – 5pm)
Brilliant British perfumer Nancy Meiland has announced an exciting event as part of the Artwave Festival in Lewes – a screening of the magnificent Les Parfums film, followed by an interactive fragrant talk by Nancy…
‘Artwave is the annual festival of artists and makers from Lewes, Seaford, Newhaven and the surrounding villages.
As part of Artwave 2021 Depot will be hosting a program of events with the theme of Flowers. Running from 11th to 26th September. Our annual open call exhibition will show a selection of artworks in a range of mediums by local amateur and professional artists inspired by flowers. Accompanied by talks, workshops and films to entice and excite your senses and creativity.’
Nancy says: ‘Kicking off with a screening of Les Parfums (film 2019) at 5.45 on Thursday 16 September followed by a talk hosted by myself to explore the sensorial world of perfumery. Tickets are selling fast so don’t delay in booking
Lewes Depot say: ‘An evening of discovery through scent with local perfumer and trained nose, Nancy Meiland
Have you ever felt curious about the world of perfume? Allow Nancy to guide you through a micro-history of perfume from its earliest forms to a crystal balling into the role of perfume in the future. What can we do to improve our sense of smell and how can we use scent as a meditation – a way to come home to ourselves.
Tickets include a glass of fizz on arrival and the opportunity to have a 1:1 fragrance consultation with Nancy after the talk.
Nancy Meiland is a perfumer and trained nose who shaped her career in bespoke perfumery, designing signature scent for this coveting something highly individual and special. PAPER LEAF is Nancy’s collection of five fragrances and one perfume Attar as Nancy Meiland PARFUMS.
She has created them as an ode to all she treasures, and her hope is that they come to mean the same to those who wear them. Her belief is that every scent that touches your skin defines you and redefines your space, helping to project the image of yourself that you want to convey.’
We reviewed Les Parfums when it was released in the U.K. – follow that link to read our reactions and watch a trailer. Suffice to say, it’s a warm, funny and utterly fascinating look at how a professional ‘nose’ works, and we highly recommend watching, even if you can’t get to the Lewes screening of it. Though of course, the added lure of smelling Nancy’s faboulous fragrant creations (and a personal consultation with her) is more than reason to make it if you can!
Merely mentioning the word ‘aquatics’ in perfume circles has fragrance lovers getting all dewy-eyed (or, alternatively, chlorine-soaked and weeping bucket loads) at memories of the 90s tidal wave of easy-breezy ozonic scents: perfumes that conjure images of salt-tousled, home-highlighted hair and an all-pervading smell of melon and cucumber.
The unmistakable wind of change that shook up the 90s scent scene was partly due to fragrances delighting in overdoses of the synthetic ingredient Calone – less memorably named “methylbenzodioxepinone” – first discovered by Pfizer in 1966 and then rather confusingly trade-named “Calone 1951.”
Used by perfumers to give a stylised seashore waft of a faintly floral, watermelon purity at the heart of their compositions; Calone is weirdly similar to the structure of pheromones excreted by certain species of brown algae, which is undoubtedly fascinating but not the most romantic seaside image, so it’s no surprise advertising focused on salty, suntanned skin and sunset kisses.
Calvin Klein’s Escape was a huge 90s hit, and it heralded an era of those tousle-haired beach-babes we so longed to be, taking the aquatic theme and plunging to the deep end as L’Eau de Bulgari, L’eau d’Issey, CK One and Acqua di Giò swam in similar – now unisex – streams.
Some of those original blockbusters have more than withstood the test of time and are genuinely worth revisiting – Davidoff Cool Water(literally) springs to mind, as does the restrained genius of Issey Miyake’s L’Eau d’Issey and Acqua di Gio by Giorgio Armani: perhaps the olfactory equivalent of paddling in the comfort of an oft-repeated Friends episode – you might know what you’re getting but goodness it’s nice to reminisce, they were extraordinarily high quality, and still retain the power to make you incredibly happy.
With the 90s revival having heavily influenced fashion for the past couple of years, it’s interesting to see that wave of resurgence has now reached the perfume world’s shores. With nary a hint of waxed-within-an-inch-of-their-lives Baywatch extras among them, these contemporary aquatics are less beach-body-ready and more about modern travellers exploring the world via scents that feel genuinely fresh (as in new, not simply refreshing) using clever Headspace Technology and ingenious ingredients to evoke unique locations that feel dewy, cooling and mysteriously alluring.
Pop on your water-wings and dive on in to these…
Two seas perpetually meet within this ethereally beautiful evocation of Denmark. As the waves kiss, the tide withdraws to reveal a coral glow of ambrette with orange flower, jasmine and rosehips crystalised with salt. Wisps of incense drift down shore with a warm-skin snuggle of vanilla as the sun dips low. Nancy Meiland Églantier £105 for 100ml eau de parfum
Buy it at Nancy Meiland The sparkling original launched in 2004, for this latest fragrance perfumer Christine Nagel keeps the effervescence but adds huge amounts of space – a sense of crisp white linen, air misted with salt on the breeze, tears of laughter tasted on the lips and an indigo depth of patchouli and dry woods as it settles. Hermes Eau de Merveilles Bleue £72 for 50ml
Available from March, buy it at John Lewis Humongously green – a florist-shop explosion of freshly snapped stalks, fat buds bursting and white flowers tied raggedly with twine – this would fill an entire fairytale palace with its otherworldly life-force, and echoes of salty waves mercilessly crashing on rocks as lightning tears the sky assunder. BeauFort London Fathom V £95 for 50ml eau de parfum
Buy it at BeauFort London
That moment when the sea melts into the sky is expressed through the seamless serenity of transparent lime, a slowly exhaled mint melding with juicy blackcurrants, softened by blowsy mimosa blossoms and the clarity of white musk. An Event Horizon of celestial bliss and graceful escapism. Maison Francis Kurkdjian Aqua Celestia £130 for 70ml eau de toilette
Buy it at Selfridges
Harking to their barber shop heritage, Penhaligon’s invite you to take your ease with a wet plunge from hot to cold, the deeply cooling herbaceous notes of eucalptus and rosemary balanced with the clarity of lemon and fir balsam, patted dry with fluffy white cedar scented towels and a tingle of glowing incense. Penhaligon’s Savoy Steam £148 for 100ml eau de Cologne
Available from March at Penhaligon’s
Written by Suzy Nightingale
Scents & the City is a relatively new-kid-on-the-block blog, but it just happens to be written by a super-talented fragrance writer, Viola Levy, who’s contributed to our own The Scented Letter and to a range of other publications including Glass magazine.
As she sums it up herself, ‘With original photography and write-ups of the best independent shops and other fun places in the city, as the title says it’s basically the place “for those who love perfume and other pretty things.”‘ And we do, we do.
We thought we’d share with you one of Scents & the City‘s interviews – with perfumer Nancy Meiland. As Viola writes:
‘For urbanites who occasionally long for the country – Nancy Meiland’s perfumes are just the tonic.
As much as I proudly like claim to be a city-girl-till-I-die, there is something calming about green spaces (even though more that two days in the countryside has me running towards the nearest wifi signal like a parched desert-wanderer towards a babbling stream).
Yet it has to be said, I’m not too fussed whether a scent smells ‘of nature’ or not. I’m not a purist when it comes to natural ingredients either – hit me with all the synthetics you’ve got: sparkly aldehydes, sexy civetones, you name it. I spent most of my childhood living (comfortably) in flats in London and the suburbs; I never grew up surrounded by nature – and as they say, ‘what you’ve never had, you don’t miss.’ Indeed, my only childhood memories of it are being dragged scowling on a long afternoon walks by my father, or one or two outings blackberry-picking (where I promptly scoffed my freshly-picked loot to the point of nausea). The smell of lavender reminds me of being bored on family holidays in Winchester and wishing I was home playing with my Barbies. (Incidentally I did once find a scented candle which smells like a plastic Barbie head, that I became obsessed with …) However, Nancy Meiland’s fragrances – an ode to the beauty of nature – would make even the most hard-nosed city girl like yours truly want to kick off her Louboutins and go skipping and spinning through a meadow Julie Andrews-style. (I feel similarly towards other UK perfumers inspired by green spaces, there’s just something about the earthy, rain-sodden British countryside that lends itself rather well to perfume…)
You always have an image of someone in your head before you meet them. To be honest, I was expecting Nancy to be a softly-spoken, Brönte-reading country girl (albeit a glamorous one, à la Savannah Miller), pausing our conversation to whimsically gaze into the distance every now and again. A far cry from the chatty, effervescent blonde sat opposite me – and all the better for it. I’m surprised to find out that Nancy is a city girl herself – a fellow North-Londoner no less – whose fond memories of visiting her grandparents as a child inspired her olfactory journey. She now lives with her family in the sleepy country town of Lewes near Brighton, and fondly recounts tales of the annual bonfire celebrations (which often make national press in the UK, due to their Wicker Man-style burning of effigies of politicians).
She began her career as an apprentice to a bespoke perfumer. ‘This lady was based in St. James’s just by the Ritz she had this tiny library with hundreds of oils from ceiling to floor. One of her clients was a world-famous entrepreneur – his mood board was all about space domination, etc. Yet his final perfume was tender whisper of a scent, really beautiful. None of the ‘macho-ness’ you would have expected. It was very interesting how we managed to get underneath that.’ Nancy still does the occasional bespoke work herself when she has time. ‘I only do a certain number of those per year as it’s very time-consuming, but it’s my favourite kind of work. You get this high-powered executives for whom money is no object, yet they come to learn the value of perfume through the process we go through. There was one client whose attitude was ‘I don’t like smells I’m just here because it’s the thing to do now.’ So I thought to myself – you are going to enjoy this! And eventually this guy ended up getting into it so much, he called the process “spiritual and organic”. Bearing in mind, this coming from a hard-nosed “no nonsense” executive, it was quite a transformation! People grow and learn through the process, I would really recommend it. But my ready-to-wear collection is important as well, as you can’t just live in one colour.’
Which takes us to the trio of scents themselves. When creating, Nancy first devises a rough formula (or ‘sketch’) for each one, which she then refines with other professionals in the lab. Rosier is as one might expect, a rose-based scent but this is not the king of ‘sanitised’ rose that saturates perfume counters and department store beauty halls across the land. Here, the plant is celebrated in its entirety: stalk, leaves, thorns and all. The result is a far more sophisticated and somewhat melancholic rose.
“I wanted to depict both the light and the dark shades of it, as opposed to this pretty, twee and girly rose that’s become slightly old-fashioned,” Nancy explains. “What I created was a ‘soliflore’ – treating it like a life study where you depict all you find. Black pepper and pink pepper were the thorns, while the leaves were galbanum [a note associated with typically ‘green’ scents]. There’s a moment where a dew drop lands on the petal – it’s got a slight bite to it, so I made it slightly acidic at the top. I wanted to draw out all the things I loved about rose. There’s cassis in there as well, which adds a ‘brambly’ note, the smell you get when you walk past a vast expanse of roses growing on a wall. I didn’t want it too ordered or too controlled – yet it stays very tender, stays very light. It’s interesting how it changes and expands on the skin. You get a sense of each note – there’s buttery mimosa in there, a touch of tobacco as well, it tends to soften towards the end.” Although a fan of naturals, Nancy isn’t too much of a purist when it comes to using them in her scents. “I found my wings were clipped creatively by using predominantly natural and organic notes. These notes aren’t necessarily the kindest on the nose, you don’t get any nuance at all. So I’m not averse to using synthetics – it’s about balance. There’s an old saying – the naturals are like the soul of the fragrance and synthetics are more like the magic. Somehow everything comes to life, I think it’s because of that magic that makes us want to engage with perfume.”
The next scent we examine is a fresh citrus scent,Illuminé. ‘With a cologne, there’s only a finite number of things you can actually use to fall into that fragrance family,’ she notes. ‘So I wanted something that was high citrus, to capture a certain moment, post-downpour where everything has this kind of “zing”to it. The top notes are quite refined mandarin, lavender and bergamot sparkle in the formula – and then you go into grapefruit, ginger and a few aromatic notes followed by a lemony, minty chlorophyll. A particularly emblematic plant is the absinthe artemesia. This scent is designed to develop on the skin (all of mine are actually). So later on, you get notes of lily and iris, which have a kind of dampness to them, and then the green galbanum.’
The scent is pretty much summer in a bottle – truly exhilarating, as citrus scents go.’It’s totally enlivening,’ she agrees. ‘My brother is a DJ and he wears it constantly. A good perfume will always be well-balanced enough to appeal to both men and women.’ But the one you might call her pièce de resistance is the critically-acclaimed Aquilaria – a dry woody Chypre inspired by the tree which produces the ingredient ‘oud’. It does this by secreting a special sap when it gets infected by a fungus – nice eh? Yet this is one of the most precious and highly sought after ingredients in perfumery.
‘I wear this if I’m going out to feel “put together”, with some statement jewellery. Normally, oudh scents tend to be very “ka-pow!” but this one doesn’t hit you over the head. You’ve got the violetty notes, the smoky and sweet notes – and we’ve gently weaved in rose, juniper berry and tonka bean.’ Oudh scents are indeed very ‘ka-pow!’ as Nancy describes – the perfume world has been quite literally saturated with them over the past few years; you only need to walk down Knightsbridge to get suddenly knocked for six with a sharp whiff of it from glamorous passers-by. Yet this is a far more gentle interpretation – a bit like listening to a mellow acoustic cover of a hard rock song.
‘This one is sensual and sexy, it’s got sandalwood in the base, but also more masculine notes in there too.’ So possibly not for the shy and retiring types? Nancy disagrees. ‘You shouldn’t always literally match your personality to your scent – say you were a wallflower, you might want a statement fragrance because you are more introverted – to help counterbalance that a bit. Saying that, I think you have to make sure you are definitely wearing the perfume, not the other way around. One or more of the raw materials should remind you of a place that sparks joy.’ Before she leaves, I get a sneak preview of her upcoming forth scent. ‘It’s inspired by a place in Denmark where two seas meet. It’s called Grenin [the place], where the waves come together and kind of “kiss”. It’s absolutely beautiful, the way they overlap over the sand – I wanted to get that warmth and the drama of the moment. This one is going to smell slightly different; you get all the salty saline notes, ambrette seeds and crushed seed and then a few different synthetic notes that give it that kelpy-seaweed effect to create that olfactive impression of the sea. I wanted something with gravitas and more drama and that’s what the fragrance is. It’s got rich creamy tuberose (what we call a ‘fatty floral’) and there’s even a touch of cinnamon in there as well which is interesting.” It reminds me of a gourmand – a vanilla-confectionary family of scents. ‘It’s exactly that. I’d call it a marine floral but actually it is a grown up gourmand!’
I mention that a lot of exciting things are happening in perfumery at the moment and that perfumes like hers are a far cry from the more homogenous scents that were around 10 or 20 years ago. ‘Roja Dove always says this to me, we’re on the cusp of a golden age of perfume – it sits hand in hand with art. It’s a very exciting time to be involved.'”
Nancy Meiland Parfums are available at Roullier White, Harvey Nichols and online at www.nancymeiland.com priced at £105.
Click here for more from Scents & The City
Scents & the City is a relatively new-kid-on-the-block blog, but it just happens to be written by a super-talented fragrance writer, Viola Levy, who’s contributed to our own The Scented Letter and to a range of other publications including Glass magazine.
As she sums it up herself, ‘With original photography and write-ups of the best independent shops and other fun places in the city, as the title says it’s basically the place “for those who love perfume and other pretty things.”‘ And we do, we do.
We thought we’d share with you one of Scents & the City‘s interviews – with perfumer Nancy Meiland. As Viola writes:
‘For urbanites who occasionally long for the country – Nancy Meiland’s perfumes are just the tonic.
As much as I proudly like claim to be a city-girl-till-I-die, there is something calming about green spaces (even though more that two days in the countryside has me running towards the nearest wifi signal like a parched desert-wanderer towards a babbling stream).
Yet it has to be said, I’m not too fussed whether a scent smells ‘of nature’ or not. I’m not a purist when it comes to natural ingredients either – hit me with all the synthetics you’ve got: sparkly aldehydes, sexy civetones, you name it. I spent most of my childhood living (comfortably) in flats in London and the suburbs; I never grew up surrounded by nature – and as they say, ‘what you’ve never had, you don’t miss.’ Indeed, my only childhood memories of it are being dragged scowling on a long afternoon walks by my father, or one or two outings blackberry-picking (where I promptly scoffed my freshly-picked loot to the point of nausea). The smell of lavender reminds me of being bored on family holidays in Winchester and wishing I was home playing with my Barbies. (Incidentally I did once find a scented candle which smells like a plastic Barbie head, that I became obsessed with …) However, Nancy Meiland’s fragrances – an ode to the beauty of nature – would make even the most hard-nosed city girl like yours truly want to kick off her Louboutins and go skipping and spinning through a meadow Julie Andrews-style. (I feel similarly towards other UK perfumers inspired by green spaces, there’s just something about the earthy, rain-sodden British countryside that lends itself rather well to perfume…)
You always have an image of someone in your head before you meet them. To be honest, I was expecting Nancy to be a softly-spoken, Brönte-reading country girl (albeit a glamorous one, à la Savannah Miller), pausing our conversation to whimsically gaze into the distance every now and again. A far cry from the chatty, effervescent blonde sat opposite me – and all the better for it. I’m surprised to find out that Nancy is a city girl herself – a fellow North-Londoner no less – whose fond memories of visiting her grandparents as a child inspired her olfactory journey. She now lives with her family in the sleepy country town of Lewes near Brighton, and fondly recounts tales of the annual bonfire celebrations (which often make national press in the UK, due to their Wicker Man-style burning of effigies of politicians).
She began her career as an apprentice to a bespoke perfumer. ‘This lady was based in St. James’s just by the Ritz she had this tiny library with hundreds of oils from ceiling to floor. One of her clients was a world-famous entrepreneur – his mood board was all about space domination, etc. Yet his final perfume was tender whisper of a scent, really beautiful. None of the ‘macho-ness’ you would have expected. It was very interesting how we managed to get underneath that.’ Nancy still does the occasional bespoke work herself when she has time. ‘I only do a certain number of those per year as it’s very time-consuming, but it’s my favourite kind of work. You get this high-powered executives for whom money is no object, yet they come to learn the value of perfume through the process we go through. There was one client whose attitude was ‘I don’t like smells I’m just here because it’s the thing to do now.’ So I thought to myself – you are going to enjoy this! And eventually this guy ended up getting into it so much, he called the process “spiritual and organic”. Bearing in mind, this coming from a hard-nosed “no nonsense” executive, it was quite a transformation! People grow and learn through the process, I would really recommend it. But my ready-to-wear collection is important as well, as you can’t just live in one colour.’
Which takes us to the trio of scents themselves. When creating, Nancy first devises a rough formula (or ‘sketch’) for each one, which she then refines with other professionals in the lab. Rosier is as one might expect, a rose-based scent but this is not the king of ‘sanitised’ rose that saturates perfume counters and department store beauty halls across the land. Here, the plant is celebrated in its entirety: stalk, leaves, thorns and all. The result is a far more sophisticated and somewhat melancholic rose.
“I wanted to depict both the light and the dark shades of it, as opposed to this pretty, twee and girly rose that’s become slightly old-fashioned,” Nancy explains. “What I created was a ‘soliflore’ – treating it like a life study where you depict all you find. Black pepper and pink pepper were the thorns, while the leaves were galbanum [a note associated with typically ‘green’ scents]. There’s a moment where a dew drop lands on the petal – it’s got a slight bite to it, so I made it slightly acidic at the top. I wanted to draw out all the things I loved about rose. There’s cassis in there as well, which adds a ‘brambly’ note, the smell you get when you walk past a vast expanse of roses growing on a wall. I didn’t want it too ordered or too controlled – yet it stays very tender, stays very light. It’s interesting how it changes and expands on the skin. You get a sense of each note – there’s buttery mimosa in there, a touch of tobacco as well, it tends to soften towards the end.” Although a fan of naturals, Nancy isn’t too much of a purist when it comes to using them in her scents. “I found my wings were clipped creatively by using predominantly natural and organic notes. These notes aren’t necessarily the kindest on the nose, you don’t get any nuance at all. So I’m not averse to using synthetics – it’s about balance. There’s an old saying – the naturals are like the soul of the fragrance and synthetics are more like the magic. Somehow everything comes to life, I think it’s because of that magic that makes us want to engage with perfume.”
The next scent we examine is a fresh citrus scent,Illuminé. ‘With a cologne, there’s only a finite number of things you can actually use to fall into that fragrance family,’ she notes. ‘So I wanted something that was high citrus, to capture a certain moment, post-downpour where everything has this kind of “zing”to it. The top notes are quite refined mandarin, lavender and bergamot sparkle in the formula – and then you go into grapefruit, ginger and a few aromatic notes followed by a lemony, minty chlorophyll. A particularly emblematic plant is the absinthe artemesia. This scent is designed to develop on the skin (all of mine are actually). So later on, you get notes of lily and iris, which have a kind of dampness to them, and then the green galbanum.’
The scent is pretty much summer in a bottle – truly exhilarating, as citrus scents go.’It’s totally enlivening,’ she agrees. ‘My brother is a DJ and he wears it constantly. A good perfume will always be well-balanced enough to appeal to both men and women.’ But the one you might call her pièce de resistance is the critically-acclaimed Aquilaria – a dry woody Chypre inspired by the tree which produces the ingredient ‘oud’. It does this by secreting a special sap when it gets infected by a fungus – nice eh? Yet this is one of the most precious and highly sought after ingredients in perfumery.
‘I wear this if I’m going out to feel “put together”, with some statement jewellery. Normally, oudh scents tend to be very “ka-pow!” but this one doesn’t hit you over the head. You’ve got the violetty notes, the smoky and sweet notes – and we’ve gently weaved in rose, juniper berry and tonka bean.’ Oudh scents are indeed very ‘ka-pow!’ as Nancy describes – the perfume world has been quite literally saturated with them over the past few years; you only need to walk down Knightsbridge to get suddenly knocked for six with a sharp whiff of it from glamorous passers-by. Yet this is a far more gentle interpretation – a bit like listening to a mellow acoustic cover of a hard rock song.
‘This one is sensual and sexy, it’s got sandalwood in the base, but also more masculine notes in there too.’ So possibly not for the shy and retiring types? Nancy disagrees. ‘You shouldn’t always literally match your personality to your scent – say you were a wallflower, you might want a statement fragrance because you are more introverted – to help counterbalance that a bit. Saying that, I think you have to make sure you are definitely wearing the perfume, not the other way around. One or more of the raw materials should remind you of a place that sparks joy.’ Before she leaves, I get a sneak preview of her upcoming forth scent. ‘It’s inspired by a place in Denmark where two seas meet. It’s called Grenin [the place], where the waves come together and kind of “kiss”. It’s absolutely beautiful, the way they overlap over the sand – I wanted to get that warmth and the drama of the moment. This one is going to smell slightly different; you get all the salty saline notes, ambrette seeds and crushed seed and then a few different synthetic notes that give it that kelpy-seaweed effect to create that olfactive impression of the sea. I wanted something with gravitas and more drama and that’s what the fragrance is. It’s got rich creamy tuberose (what we call a ‘fatty floral’) and there’s even a touch of cinnamon in there as well which is interesting.” It reminds me of a gourmand – a vanilla-confectionary family of scents. ‘It’s exactly that. I’d call it a marine floral but actually it is a grown up gourmand!’
I mention that a lot of exciting things are happening in perfumery at the moment and that perfumes like hers are a far cry from the more homogenous scents that were around 10 or 20 years ago. ‘Roja Dove always says this to me, we’re on the cusp of a golden age of perfume – it sits hand in hand with art. It’s a very exciting time to be involved.'”
Nancy Meiland Parfums are available at Roullier White, Harvey Nichols and online at www.nancymeiland.com priced at £105.
Click here for more from Scents & The City