Escentric Molecules M+ – why more is MORE (and how the cult house continue their scent revolution)

Escentric Molecules M+ fragrances are a trio that’s once again revolutionising the world of scent. It all began with the cult Molecule 01 – the iconic scent that can be said to have kickstarted the obsession with niche fragrance, and of course made us more aware of the genius behind aroma molecules and why ‘synthetic’ isn’t a dirty word.

If you’re new to the Escentric Molecules world, you might like to start by reading exactly how they started (and why Geza was so dedicated to trying something new – and quite shockingly brave at the time!) in our page dedicated to everything Escentric Molecules.

TL;DR: Schoen shook up the perfume world by creating a scent with one ingredient – an aroma-molecule non-existent in nature, called Iso E Super. Ultra-smooth, swoon-inducing, gently musky and vanilla-like, the synthesised ingredient had already been used since 1973 by perfumers in small doses – though it remained an industry secret: that special something that made a fragrance utterly irresistible.

Now it’s time to discover how more can be even more, and why you need these in your life, because as perfumer Geza Schoen himself puts it:

‘Molecule 01 is an exceptional molecule: radiant, velvety, cocooning. It’s mysteriously effective on its own, but I started to wonder if there might be another way to play with it. What if I could take the molecule and add just one other beautiful ingredient and see how they danced together in the bottle?’

Molecule 01 + Patchouli – has a cool, rather aloof woodiness to it.

Molecule 01 + Iris – iris is luxury, with a creamy powderiness.

Molecule 01 + Mandarin – radiates off the skin, with a citrus zing.

You could begin your fragrant journey with the M+ Discovery Set, where for only £20 you can explore each of these new fragrances at home. A brilliant gift idea to treat someone else, too! But when you’ve smelled them, we know you’re going to swoon for at least one, and then there’s nothing else for it but to decide which full-size bottle you’ll treat yourself to. We’re absolutely thrilled that not only did Escentric Molecules ask us to help launch their fragrances, but you can now buy the full-size M+ collection in our Perfume Society shop.Escentric Molecules M+ Patchouli £95 for 100ml

Geza says: ‘Patchouli is a unique natural. Unlike 99% of perfume ingredients we associate it with a particular period, with the sixties and seventies and that bohemian spirit. It has a cool, rather aloof woodiness to it. I love it for its moody beauty.

I’ve used two qualities of patchouli here. The biggest chunk is Patchouli Coeur which is a very clean, soft patchouli oil fraction with the camphor-like topnote removed. I have also included a patchouli oil from Indonesia to round it out with a little bit of a topnote.

The result is a sophisticated, clean patchouli that pairs fantastically well with Molecule 01.’

Escentric Molecules M+ Iris £95 for 100ml

Geza says: ‘It’s not easy to describe iris’ smell as such, but if you smell a fragrance without it, and then with it, you understand immediately what it does. It adds a creamy powderiness. It brings a physical dimension to a fragrance.

I have had a long-standing love affair with iris. Every Escentric fragrance has an iris note somewhere in there. To me, iris is luxury. The iris pallida absolue I’ve used here is one of the most expensive ingredients in perfumery. You can find iris extracts for way less than that. But they do not have the great and subtle beauty of this absolue. It’s radical to put this much in a fragrance. The sillage is fantastic. This is a bomb, but a subtle bomb.’

Escentric Molecules M+ Mandarin £95 for 100ml

Geza says: ‘Mandarin is all about the instant hit. It’s so alive, the way it radiates off the skin with that citrus zestiness. But there’s more to mandarin, it’s very fruity and aromatic as well. It’s a beautiful ingredient. Its transparency means that it vanishes quickly. I’ve touched it up with a little extra shading to extend it, adding a mandarin ingredient used in flavourings to give it super-juiciness. Then as it begins to fade, Molecule 01 syncs in, bringing a warm, erogenous feeling to play with that zinging freshness. That’s unusual – for a topnote ingredient like Mandarin and a base note like Iso E Super to dance together naked like this, without other notes coming between them. And then the mandarin is almost gone and you are left with the elevated simplicity of Molecule 01.

That’s what I love about Molecule 01 + Mandarin – it may be a dance of two but the story changes completely from beginning to middle to end.’

So, the only thing to do for this journey or Escentric Molecules M+ discovery is to put that first foot (nose?) forward, and find out which molecular pairing ‘dances naked together’ best on your own skin…

Aether perfumes – time to stop and smell the molecular roses…

When is a rose not a rose….?

Niche perfumery can sometimes fall in to the very tropes they so desperately try to avoid – highlighting expensive, natural ingredients and hiding, or at least not announcing, the incredible molecular technology (often just as expensive as raw ingredients) at play in the majority of perfumes we have been falling in love with since the early 19th Century. Part of the problem is the language involved – ‘synthetic’ just doesn’t sound sexy. But these clever molecules add depth, space and longevity to fragrance – ultimately, some being as complex and multi-faceted as several hundred ingredients mixed together at once. While of course the perfume industry still celebrates the multitude and quality of naturals, it’s vital – now, more than ever – to educate ourselves on, and stop being squeamish about, the modern methods of extracting and shaping these invisible bubbles of pleasure.

The just-launched Aether perfumes are unique – a wardrobe of fragrances dedicated to paying tribute to synthetic molecules – while showcasing their elegance, diversity and ability to convey distinct and intricate emotional messages through scent. Offering a new way to experience fragrance for we beings who so desperately cling to known and expected smells, the collection is an eye-opening (nostril-widening?) demonstration of how molecules are not something to hitch up your petticoats and stand on a chair (in the manner of a Tom & Jerry cartoon) in fear of. Far from it – these are scents we know somehow, emotionally, if not by name alone – could many people automatically bring to mind the smell of Cetalox or Oxane?

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©Roberto Greco

Under the creative guidance and artistic direction of Nicolas Chabot – perhaps best known for his rescuing and reinvigorating of the heritage house Le Galion – perfumers Amélie Borgeois and Anne-Sophie Behaghel have created five fragrances that break the boundaries of “known” smells, crafting ‘egoless perfumes, creative atmospheres where everything is delightfully extravagant, whimsical, playful…’

Aether say: ‘If each molecule has a rather distinctive smell, who could guess exactly what the smell of the aldehyde C12 or ISO E Super would be? Sometimes a shimmering bubble and sometimes dazzling beauty, the molecule – this almost nothing in infinity – is the sacred young muse of the collection. At ÆTHER, no flower-show or flight of lyricism around the historically traditional raw material; rather the evocation of metallic vegetation, unknown woods, imperceptible sounds, moments to come … These scents of imperial fancy do not envy the wake of others, but prefer a luminous halo, a magical ring, an aura of humor and mystery…’

Closing your eyes, forgetting what you think you know and allowing the fragrance and sensation to wash over you is the pleasure, here. And what pleasures there are in store…

Muskethanol: ‘A semblance of realism: a handful of golden sand poured in alcohol (damascenone) that starts to glow, as if by magic, a thousands sequins, a silver shimmer similar to the sea. The disturbing impression of sand that has been rendered almost abstract. A sand of steel, futuristic, perhaps from another world (cetalox, muscone).’

Ether Oxide: ‘Far away, very far away, you vaguely smell a beautiful fresh and contemporary wood; closer, there is strange “ether accord” (ethyl acetate), a sort of gentle steam, which approaches the skin like a breath of burning wood (ambroxan, ISO E Super). An emanation of love. “And if peace had a smell?” She asked me, a little worried. “It might be like this” I replied.’

Rose Alcane: ‘One could imagine it so textured, so vivid, so real (Rose Oxyde). Beautiful flower in a cowhide. A rose for girl and boys who do not love roses madly, but who do not hate to be surprised. Through beautiful floral mechanics, the miracle of alchemy transforms, right under your nose, a super fresh rosebud into a metallic flower.’

Aether
©Roberto Greco

Citrus Ester: ‘One of those days that seems to stretch out forever, and you are not quite sure there is going to be a second. The moment quivers with energy. An energy ghost, bright (methyl grapefruit) and caring, tinged with a slight taste of primordial fruit (firascone, rhubafurane). Life, the beginnings of life.’

Carboneum: ‘The dreams of a child: the man in a diving suit resurfacing from the ocean wrung out by the waves, before being propelled into space by a magnetic force. A strange harmony representing neoprene (Benzoate Methyl, Sudéral, Timbérol)! One also smells the texture of foam, a little rough (Globanone). The next night it had the same dream.’

We admit we’re very excited by Aether and their unashamed celebration of molecular fragrance beauty – an art form, yes, but not for art’s sake alone: each of them are totally wearable (and sharable) by even the most molecularly-inexperienced fragrance lover.

Forget what your nose thinks it knows – about rose, or any other scent, and give in to curiosity…

Aether perfumes £140 for 100ml eau de parfum
Buy them at Liberty

Written by Suzy Nightingale