Jet-setters chasing the sun in Miami – and those lucky enough to live there – can now revel in the luxurious surroundings of Acqua di Parma’s newely opened boutique. Designed to evoke the spacious elegance of a stylish Italian home, the 1,000 square foot space boasts a sleekly luxurious interior outfitted with the brand’s signature style – Calacatta marble contrasts with dark Wenge wood to highlight the famous Acqua di Parma yellow of the walls. At the heart of the store, a huge leather-covered pyramid showcases bottles of the brand’s most famous and timeless Colonia fragrances.
Fans of the brand need not confine themselves to trying the Colognes and body products, as the much-ancipated barbershop provides gentlemen with original barber’s chairs in a devoted area that evokes all the traditional charm of a classical Italian barbershop, of course finished with the flawless contemporary touches for which the brand are known. Shaving and skincare products from their Collezione Barbiere have been created to accompany each phase of this ritual performed – you will be glad to hear – by an expert barber for a truly hands-on Acqua di Parma experience.
Located in the prestigious Brickell City Centre – right in the heart of Miami and one of the city’s most desirable zipcodes – it’s sure to become a must-visit for fragrance fanatics and style-seekers. And of course Acqua di Parma offer the perfect cooling scents to spritz if the temperature gets too steamy.
‘We selected Miami as our first city due to its international recognition in art, design and culture which are values that define the essence of Acqua di Parma,’ explained Giovanni Lepori, President North America. ‘With events such as Art Basel and Design Miami we knew this was a city we wanted to be a part of.’
We rather see ourselves wafting about in a silk maxi dress while wearing their Arancia di Capri – an aromatically uplifting blend of orange, mandarin, and lemon essential oils with the sparkle of petit grain infused by cardamon and resting on a base of sweetly smooth musk. In fact, yes, book us the plane tickets now, please!
Acqua di Parma Arancia di Capri from £64 for 75ml
Buy it at Acqua di Parma