Father’s Day is a moment to honour any special man in your life – be it a father, mentor, or cherished friend. Because we know that sometimes it can be a bittersweet occasion, especially for those who are missing loved ones. Why not think of the chosen family you’re surrounded with or a mentor you’ve always meant to thank, as well? We’ve a perfect guide here to matching scents to character traits, and every single one we’ve chose for this edit is a standout. However, don’t worry if you’re torn between them: why not gift samples and let the lucky recipient choose their favourite for a full-size bottle later on?
Ready to get choosing the perfect Father’s Day fragrance as a present (or perhaps you are treating yourself? And why not?!) Here’s our olfactory edit for every character…
Penhaligon’s Fortuitous Finley
For the dapper adventurer, Finley is a wild streak in a tailored suit. A mischievous twist of salty pistachio, smoky violet leaf, and supple leather, this scent is for the man who thrives on chance encounters and spirited escapades. It’s equal parts charm and unpredictability—perfect for the risk-taker this Father’s Day, always with a twinkle in his eye.
Suited to the confident go-getter for Father’s Day, Man Extreme pulses with red thyme and black pepper, then glides into a heart of clary sage and geranium. Tonka bean and vetiver in the base add smooth sophistication. This is for the man who lives boldly, always striving for more—dynamic, modern, and effortlessly stylish.
If he’s the eternal optimist (or needs to be!) Cologne Twist is a fresh wind of juicy Sicilian and Calabrian citruses, aromatic herbs, and the muscular strength of white woods. Uplifting, elegant, and easy to wear, it’s a scent that energises and soothes, ideal for those who appreciate nature’s simplicity and timeless masculine elegance.
For the morning person and the eternal host, Buongiorno is a luminous blend of lemon, spearmint, rosemary, basil, and petitgrain, with a heart of lavandin and mandarin leaves. Cedarwood, amber, and white musk form a gentle, grounding base. This is the scent of a sunlit welcome – radiant, invigorating, and perfect for someone who brings joy to every day.
For the bold and intrepid, Castley is a vibrant ascent. Bergamot, ginger, and black pepper open with a rush, while petitgrain citronnier, Timut pepper, and neroli accord add a spicy, citrusy heart. Akigalawood, labdanum, and benzoin anchor the base with warmth and depth. Castley suits the man who’s always on the move, embodying confidence and a unique sense of adventure.
In our latest issue of The Scented Letter magazine, I delve into the fascinating world of young men who are reshaping the fragrance industry through their passion and engagement on TikTok. This digital revolution has sparked a scented awakening among teenage boys and young men, transforming how fragrances are discovered, discussed, and purchased.
As I explored this phenomenon, I was struck by the insights of Haydn Williams, fragrance writer, event speaker, and host of the Man in the Mirror podcast [you can find him @yousmellgreatwhatisit on Instagram]. Haydn observes, ‘The surge in interest from teenage boys into fragrance leads to a kind of cognitive dissonance in older generations – and as a 51 year old male, I definitely include myself in this! It just doesn’t quite tally with our memory of how things used to be, or how we imagine things to be now.’
Indeed, the stereotype of the smelly teenage boy is being shattered by a new generation of fragrance enthusiasts. These young men are not only collecting fragrances but also immersing themselves in the artistry behind them. From saving up for their first bottle of Montblanc Legend Spirit to exploring niche brands like Orto Parisi and Toskovat, as you will discover in my full feature, their perfumed passion is palpable.
Haydn Williams
Haydn notes, ‘I’m sure it helps that my wife and I love fragrance and talk about it, but, like most teenagers, the LAST people he would admit to being influenced by are his parents!’ This observation highlights the power of social media in shaping these young men’s interests.
‘Teen boy equals “Kevin and Perry”, a lack of personal hygiene, smelly socks and liberal use of cheap deodorant spray,’ Haydn reflects, challenging the outdated stereotypes many of us still hold. ‘The cliches (and the truths) of adolescence are hard-wired into us, so when we read that teenage lads are spending serious amounts of money on fragrance it doesn’t quite add up.’
The full feature in The Scented Letter magazine explores the journeys of several young fragrance enthusiasts, including Jay, Brandon, and William, each with their unique story of how they fell in love with scent. Their experiences offer a glimpse into how this new generation is approaching fragrance – not just as a means to smell good, but as a form of self-expression and artistry.
‘Of course the obvious place to start is social media and TikTok in particular,’ Haydn explains. ‘It has turned the most unlikely niche interests and people into celebrities (train spotting and Francis Bourgeois anyone?!) so perhaps we shouldn’t be surprised that some perfume content creators have made their mark and are connecting with younger men.’
Evan Jenkins for The New York Times
Recently, even The New York Times got in on the olfactory revolutions, reporting on ‘Smellmaxxing, Explained: Some teenage boys have grown obsessed with designer fragrances that cost hundreds of dollars.’
Haydn provides a thoughtful perspective on what drives this trend: ‘Some of the fragrance content can cater to a fascination with extremes – the most expensive, the biggest projection, the best dupe, the most animalic – and you can see this is just an extension of content that younger guys are consuming elsewhere on other channels such as mrbeast and sidemen. There is no doubt that money, consumption and “the flex” plays a part too.’
The article also features insights from Kenneth Green Associates, offering a behind-the-counter view of how this TikTok-driven trend is changing fragrance retail. It was utterly fascinating to hear the ‘news from the fragrance floor’ from Head of Training at KGA, Alex Goddard [who you can follow as part of the @theperfumepros team on Instagram], and the highly experienced KGA sales consultants, who share their experiences of young customers entering stores armed with knowledge from online research, seeking specific fragrances they’ve seen on TikTok.
Meanwhile, not all retailers are catching up to the importance of making stores a place that opens their arms to these younger generations (who were perhaps eyed suspiciously by security guards as they entered in a perfumed pack), and Haydn raises an important point about retail experiences: ‘I’ve definitely seen more younger guys in stores and I know from people like “TJ Talks Scents” that they aren’t always made to feel welcome. I don’t know if this is because the staff think they won’t buy, that they just want to film content or even that they think they might shoplift? Whatever it is, retailers will need to work on this with training and staff development.’
As Haydn wisely points out, ‘In the same way that we encourage a love of reading and music in children, it can only be a good thing to foster a love of fragrance in boys, rather than sneering at it, or telling them they’re doing it wrong. It’s a joy that could and should be open to all, regardless of age or gender and one that can give a lifetime of pleasure.’
This TikTok-driven fragrance revolution is not just a passing trend but a fundamental shift in how the industry operates. It’s opening up new possibilities for creativity, self-expression, and even career paths in perfumery for young men.
To read the full article – with quotes from some of the leading #fragrancetok (one of THE biggest trending hashtags on the social media channel) boys of the moment on their own experiences, and discover more about this exciting development in the fragrance world, be sure to pick up the latest print issue of The Scented Letter magazine!
[And why not check out our magazine editor Jo Fairley’s gorgeously evocative piece on ‘The Scent of Mummy’s Handbag‘, which has just been shortlisted for another Fragrance Foundation Jasmine Award?!]
The fragrance world is evolving, and these young TikTok enthusiasts are at the forefront of this exciting change. As Haydn so eloquently puts it, ‘Ultimately, I’m of the (perhaps simplistic) view that pouring more people into the fragrance funnel at the top that can only be a good thing for the industry and for consumers. Some of these teenage boys will move on to other interests, but for some it will take hold and forge a passion for perfume that will see them branch out to discover new favourites and new brands…’
If you’re intrigued by this topic, you can hear more from Haydn Williams himself at the forthcoming Barnes Fragrance Fair [@barnesfragrancefair] on May 17th, 2025. Haydn will be hosting a panel discussion titled ‘Men Smell!‘ exploring what fragrance means to men and boys in 2025. He’ll be joined by an illustrious group of guests including Dariush Alavi (better known as @persolaise), one of the world’s most respected perfume critics; TJ from @TJTalksScents, a popular fragrance and lifestyle content creator; Vesa Kalho @vesakalho Head of Beauty Buying for UK Department Store Fenwick; and Adam Hurly, American journalist and founder of @blueprintgrooming. This promises to be a fascinating discussion that will further explore the themes touched upon in our magazine feature.
AND, while we’re on the subject of Barnes Fragrance Fair – I will also be there presenting two talks: ‘Top of the Morning’ – a Breakfast TV-style magazine format talkshow to kick the whole event off with a bang at 9:30am, with my fabulous On the Scent Podcast co-host Nicola Bonn; and I’m doing a fragrance fair round-up of my top picks of the brands exhibiting their scented wares at Barnes, with the brilliant Alice du Parq at 11am.
Later that day at 3pm, Jo Fairley is hosting ‘So You Think You Know Rose?’ with LMR-IFF Naturals. ‘This exceptional rose masterclass will demonstrate the depth, complexity and beauty of natural rose oils and how they are used in fragrance, featuring one of the world’s most important producers of natural roses oil – Laboratoire Monique Rémy (LMR).’
Holidays are, indeed, ‘a comin’ and if you’ve not yet jumped aboard the shopping train of stress, please sit with us awhile, breathe deeply, and refuse to be caught up in the perfumed panic of it all. Here we present you with our gift guide of scented suggestions for getting it done, this time focusing on some fragrances for him.
Of course ANYONE can wear these, but for those who are specifically looking for the chaps in their lives, might we dangle these olfactory delights before you as being glorious for many tastes…?
Bentley Momentum Unbreakable
Bentley really are knocking it out of the perfumed park (or should that be stepping up a scent gear?) with their fragrance collection. At the core of this edition, Dreamwood—a sustainable alternative to sandalwood—infuses the scent with a silky richness that beautifully complements the smoky undertones. The journey begins with a vibrant burst of mandarin, enhanced by the green nuances of violet leaf and a hint of geranium, which adds a polished floral touch.As the fragrance unfolds, orris takes centre stage, providing a powdery elegance that bridges the bright top notes with the earthy depth of vetiver. The drydown reveals a persistent, resinous patchouli that adds an engine-like purr to the composition.
Crafted by perfumers Fabrice Pellegrin and Ane Ayo, this fragrance strikes a perfect balance between refinement and ruggedness, making it suitable for both boardroom meetings and spirited drives. Momentum Unbreakable is not just a scent; it’s an experience that embodies the spirit of Bentley, refined, luxurious, and rather thrilling.
Perfect for those who love photography (the entire range dedicated to differing aspects of the art form), this one is a WOW from first spritz – an explosion of zinging ginger and pink peppercorns with tart raspberry, but all wrapped in a reassuringly, and totally intriguing, powdery hug. It’s most certainly a captivating fragrance that lives up to its name, delivering an electrifying olfactory experience with a dazzling burst of tangy raspberry, its tartness amplified by the piquant bite of pink peppercorn and the zesty warmth of ginger. This vibrant trio creates an immediate, attention-grabbing top note that crackles with energy. As the initial spark settles, the heart of the fragrance unfolds, revealing a lush floral bouquet. Creamy rose petals (wonderfully contasted against the Cologne-like start) intertwine with the exotic aroma of ylang-ylang, creating a bold and sensual core that’s both sophisticated and alluring.
The dry-down is a soft, comforting embrace of powdery musk, its gentle whisper complemented by the sweet, gourmand notes of vanilla and tonka bean. This base adds depth and longevity, ensuring it lingers on the skin like the afterglow of a summer storm captured on film. A masterful blend of contrasts—bright and smooth, spicy and sweet—it’s perfect for those who dare to stand out.
As you’d expect, this is a brilliantly debonair fragrance that embodies the essence of James Bond’s timeless allure (and can you think of a better gift for someone who adores the books, films, and whole persona?!) This sophisticated scent opens with a vibrant burst of citrus, as bergamot and orange mingle with the crisp, gin-like notes of juniper (shaken not stirred, obvs). The initial freshness is quickly tempered by a subtly smoky accord, adding depth and intrigue. At its heart, a harmonious blend of floral and aromatic notes unfolds. The spicy warmth of dianthus carnation intertwines with the velvety softness of rose, while lavender, rosemary, and geranium contribute a herbaceous complexity that keeps the composition feeling more trad masculine and refined.
The base notes provide a solid foundation of amber, its rich warmth complemented by the creamy smoothness of sandalwood. Oakmoss lends an earthy, forest-like quality, while musk adds a sensual touch that lingers on the skin. Perfectly balanced, nodding to heritage yet feeling thoroughly contemporary (timeless, we’d say) its refreshing top notes harmonise with a warm, sophisticated dry-down: perfect for the modern gentleman who appreciates classic elegance with a contemporary twist.
This is the olfactory equivalent of a double espresso shot for the perpetually fatigued gent in your life. This invigorating elixir opens with a zesty burst of Italian citruses, as if plucking the sun’s rays and bottling them for instant revival. The peppery bergamot adds a crisp, awakening edge, whilst the grapefruit infuses a bitter-sweet vitality that jolts the senses, effectively dispelling the fog of lethargy. At its core, zingy Ethiopian ginger absolute provides a spicy kick, reminiscent of that first sip of ginger tea on a sluggish morning. This heart note acts as a continuous source of energy, maintaining the fragrance’s revitalising effect throughout the day.
The scent then gracefully transitions to a subtle musky-woody base, grounding the energetic top notes with a sophisticated warmth that prevents the overall effect from becoming overwhelming. Lifeboost Energy is more than just a scent; it’s a portable power bank for the soul. One spritz, and it’s as if you’ve gulped down a tall glass of freshly squeezed sunshine. Perfect for the man who needs an aromatic nudge to face the day, this fragrance is the ideal pick-me-up for the winter doldrums when motivation is at its lowest ebb.
Oooh, this perfectly encapsulates the wake-me-up thrill of last-minute adventures. Opening with a zesty burst of bergamot and the unique spiciness of timur pepper, it immediately awakens the senses. The heart reveals an intriguing blend of powdery (orris like) carrot seeds and wild fig, creating a lush, green accord that’s both earthy and slightly sweet. As it develops, a warm rum note emerges, adding depth and a subtle booziness that’s perfect for the festive season. The base of cashmere woods and toasty, almond-like tonka bean provides a smooth, comforting finish that lingers on the skin.
Now, look, we’re not going to suggest that this scent is ideal for the man who leaves his Christmas shopping until the last possible moment – that’s just a stereotype, right? – but hey, its name might just make you smile every time he (or you) wear it. Equally suited for day or evening, Eleventh Hour is a versatile fragrance that effortlessly transitions from the office to evening soirées. Its balance of spice, sweetness, and warmth makes it an irresistible choice we know you’re going to end up nicking from the bathroom shelf (not that fragrances should be kept there, please! But you know what we mean). To be worn by either of you with the spirit of fun and adventure!
With Father’s Day fast approaching on Sunday, 16 June, it can be tricky to find a gift that meets all tastes and shows more thought than yet another pair of slippers; but fear not: we have you covered! The Scented Gent Discovery Box is ELEVEN fragrant gifts in one perfumed package, and we know will be welcomed by the father figure (or any fragrance fan) in your life…
This selection of classic and new fragrances crafted for the stylish gent – or for those who want to be – offers the opportunity to try each in their own time, and all from the comfort of their own home. With zero hassle or stress to gift-giver and gift-receiver alike, if you felt extra generous you might consider adding an I.O.U card, offering a full-size perfumed promise of whichever they most favour. But that decision may be harder than they imagine, with designers such as Bvlgari, Jimmy Choo, Kenzo, and Brioni tempting the senses alongside niche names like Parfums de Marly, Floral Street, and Shay & Blue. There’s luxury appeal from Bentley, Montblanc, Tumi, and Floris to celebrate in fragrant form, too. Altogether, a fragrant feast for the senses – and a gift which will be treasured long after Father’s Day has finished.
FAMILY: WOODY LEATHER TOP NOTES: black pepper, bay leaves, bergamot HEART NOTES: rum, cinnamon, clary sage, leather BASE NOTES: cedarwood, patchouli, musk, siam benzoin
Indulging in the finest raw materials and clear must-haves for Bentley’s fragrances: wood and leather – best known from the luxurious handcrafted interior of Bentley cars.
Jimmy Choo Man (2ml eau de toilette)
FAMILY: FOUGERE AROMATIC TOP NOTES: lavender, mandarin, melon HEART NOTES: geranium, pineapple leaf BASE NOTES: patchouli, amberwood
The Jimmy Choo Man has an effortless attitude and a confident, overtly masculine style with a refined sense for detail and a rebellious sense of humour. This masculine fragrance is a woody aromatic fougère, full of modern freshness.
Inspired by the intensity of bamboo and serenity of a sea breeze. The freshness of pink peppercorn coupled with a sea breeze contrasts with the warmth of a fig wood and sandalwood accord, like salty skin warmed by the sun.
Montblanc Explorer Platinum (2ml eau de parfum)
FAMILY: WOODY TOP NOTES: violet leaf HEART NOTES: clary sage BASE NOTES: cedarwood
The combination of masterful elegance, noble materials and heritage craftsmanship is reunited in an ingenious fragrance bottle.
Parfums de Marly Percival (1.2ml eau de parfum)
FAMILY:WOODY AROMATIC TOP NOTES: bergamot, mandarin, aromatic water HEART NOTES: jasmine, violet, geranium, lavender, coriander, cinnamon BASE NOTES: musk, pepper, fir balsam
A fresh fragrance but one with a strong character, Percival plays on aromatic notes through the bergamot and mandarin scents on a woody base.
TOP NOTES:dandelion leaf, lemongrass HEART NOTES:tomato vine, juniper BASE NOTES:fig
Shay and Blue says:
Dandelion Fig is different, fresh, modern. Inspired by childhood dandelions. Unusual, unisex, eclectic. Whisper-soft layers of fig and dandelion leaf. Blended with lemongrass, tomato vine and juniper.
Tumi Continuum [12:00 GMT] (2ml eau de parfum)
FAMILY: AMBRÉE TOP NOTES: green mandarin, incense, earthy amber HEART NOTES: tobacco leaves, ciste absolute, orris root BASE NOTES: oud, suede, smoke muskCONTINUUM [12:00 GMT] captures the power that the urban man draws from reconnecting with his environment. Combining the vitality of the elements, the fragrance dares to push the boundaries.
Floral Street Black Lotus (1.5ml eau de parfum)
FAMILY: AMBRÉE TOP NOTES: black cherry, red peppercorn, saffron HEART NOTES: centifolio rose, black violet accord, narcotic musk flower BASE NOTES: patchouli fraction, labdanum, black leatherBlack Lotus – is the classic English-Rose dressed in a black leather jacket. Intoxicating, spirited, bohemian and alive. Complex and multi-faceted, the sweet honeyed scent of centifolia rose adds depth to lighter, spicy nuances by way of red peppercorn and saffron. Once smelt, forever adored.
Bvlgari Man Rain Essense (1.5ml eau de parfum)
FAMILY: WOODY TOP NOTES: green tea, orange essence HEART NOTES: white lotus accord, crystal musk accord BASE NOTES: mineral amber accord, guaiac wood essence
Bvlgari says:
Bvlgari Man Rain Essence is an invitation to experience the unstoppable creative force of water through the transformative and regenerative power of rain.
Brioni Éclat (1.8ml eau de parfum)
FAMILY: WOODY TOP NOTES: grapefruit, pink pepper, frankincense HEART NOTES: turkish rose, patchouli BASE NOTES: sandalwood, ambroxan
Brioni says:
The spirit of the scent was inspired by an enchanted day, from sunrise to sunset. In this new fragrance, you can feel both the freshness of the early morning and the reassuring softness of nightfall.
Floris No.007 (2ml eau de parfum)
FAMILY: WOODY TOP NOTES: bergamot, sweet orange, juniper, geranium HEART NOTES: rosemary, rose, carnation BASE NOTES: amber, sandalwood, oakmoss, musk
Floris says:
No.007 is a rich, multifaceted scent, with a warm depth and an air of style and sophistication, whilst exuding a sense of insouciance and excitement.
Okay, we know it’s not here yet, but… it’s coming! So how about ticking lots of gifts off all in one go and getting to feel a bit smug about that? (AND even treating yourself?) Here’s our guide of the best ranges to appeal to all tastes in one (fragrant) fell swoop…
When you’re not sure exactly what scent to get them for Christmas, or are sick of giving loved ones the same old thing, our overwhelming feedback from happy customers suggests a Discovery Box is definitely the way forward. Bursting with luxurious and often hard-to-find mini, try-me size scents and decadents beauty extras, each box is specially curated around a theme or with a particular kind of perfume-lover in mind.
At The Perfume Society, we’ve something to suit everyone, no matter how picky about perfume they are! From designer name divas to scented gents about town, millennials desperate to discover what suits them best and those keen to branch out with something different – see how many gifts you can tick off your shopping list in one fell swoop (and all from the comfort of your sofa/desk/bed…)
There’s no doubt about it: gardens help us to feel renewed. If you know a gardener – or garden-lover – or simply someone who needs to explore beyond the perfumed path a little; this is the box for them (or you!) With The Garden Of Delights Discovery Box you’ll find a collection of vibrant, bright fragrances that explore the outdoors (with even a scent created in collaboration with HRH King Charles III, based on his favourite tree! AND the new cult calming scent by Kate Moss). From the green-fingered, to anyone who loves joyfully inspiring scents -they’re all the renewing and rejuvenating benefits of gardens in every spritz.
If you’ve a perfume-loving pal looking to branch out and try some fantastic new brands, as well as designer names we know they’ll love – and make sure they are always on trend and perfectly seasonally scented; this selection of fabulous fragrances (mainly female and unisex in style), will land at your door each passing season (approximately every three months) – so it’s truly the gift that keeps on giving!
You can choose a Quarterly (£18 every three months) or Yearly (£68 annual payment) plan to suit you. We keep the contents a secret so it’s a true scented surprise to receive in the post each time – think of how happy they’ll be to get that parcel rather than another bill or junk mail. (And hey, maybe you could subscribe, too, and you can compare notes with each box? If you live far away – consider setting up a regular fragrance-chatting and sniffing Zoom so you can talk about your faves…)
Seasonal Fragrances – A collection of fragrances from 1ml – 7ml, these will be kept secret until each Seasonal Scents Box is launched, we just love the element of surprise!
Online Smelling Notes – accessible via a QR code within your box, guiding you through the fragrances and how to start smelling.
Unboxing Video – also via the QR code, for every box our Senior Fragrance Writer and expert, Suzy Nightingale, will guide them when opening your new box.
Hints & Tips – to ensure they get the most out of your fragrances and have fun!
For the most suave and chic of your perfume-loving pals, here’s a box that swaggers with charm and sophistication. Filled with fragrances from some of Britain’s finest brands – both classic and utterly contemporary names – to help them find their new fragrant passions. Indulging in these voluptuous, classic scents and new launches all from within the UK will keep them feeling confident (and let them know how much they are loved!) Smart…sexy…elegant – this is a box that has it all, and then some, in scent appeal.
If you know a chap (or anyone preferring the more traditionally ‘masculine’ style scents) who is a little stuck and not sure where to start on a new fragrance journey – The Scented Gent collection has been specifically curated to appeal. Starting off with some classic names they’re sure to have heard of (and feel comfortable with), which have a more heritage character; then they can be ready to plunge into some scents that will gently guide them into exciting new scent arenas, from new and niche houses. All of them so-classy and easy to wear.
‘What fragragrance to wear at your / a wedding’ perfume guides are plentiful, but almost exclusively aimed at women (either as brides, bridesmaids or guests). This isn’t a phrase you’ll often hear me utter in life, but: ‘what about the men?‘ Sometimes they attend weddings, too. Sometimes (more frequently than ever, these days) they even like to smell nice. While the ripples of shock subside, I present for your delectation a guide that proposes [warning: other puns will follow] a selection of scent suggestions for men to wear at a summer wedding, and exactly how to go about finding the perfect one…
What are youwearing?
Yes, okay, extremely likely to be a suit if you’re in the Western hemisphere, but think about the colour and material. Our senses are complexly intertwined, so tones and texture of fabric can genuinely give you a head-start into fragrance families to look for. Silk blends suggest cool, smooth compositions perhaps with cardamom or sandalwood as notes, while light wool might suggest a drier, woody scent – something with cedar, vetiver or guiacwood in the base.
Even consider ‘matching’ the colour of your suit to the packaging or bottle a brand has put their fragrance in – they spend considerable amounts of time and money ensuring the way a fragrance looks evokes something of the way a composition smells. If your suit is black or grey, look instead at the accessories (tie / cravat / handkerchief) – dark red or plum colours could lead you to an opulent rose (yes, it works amazingly on men’s skin and features in many masculine launches of late!) or something with berries, pink pepper fruity notes.
This isn’t a strict guide, because everyone has differing opinions on what certain colours ‘smell’ like; but it’s a starting point. And when you’re suddenyl struck wide-eyed with terror at the overwhelming choice in the perfume shop aisle (before heading up the aisle to the altar), you need somewhere to start.
If you already love a fragrance but want to try something different
It’s a good idea to have a differing scent for a wedding – particularly if you’re the one getting married – because smell is the sense that’s most closely plugged into the section of our brain that stores memory and emotions; therefore, you can tap into those happy times again whenver you wish, simply by spraying that particular scent again. Also, we hope you’re treating yourself to a new outfit, not just whatever happens to be the cleanest and least-creased thing knocking about on the bedroom chair; so why wouldn’t you wear a new scent, too?
Have a look at our genius Fragrance Finder – simply input the name of a scent you already wear, and it’ll give you SIX suggestions of new fragrances to try with similar notes, themes or ‘feel’ about them, all in differing price ranges. It REALLY works – just try it for yourself to see!
Know your skin type.
Fragrance can waft fabulously on some people for hours, while that same scent might only have a mere whiff left after an hour of you wearing it. It depends, basically, on how oily your skin is naturally, and the climate you’re in. Fragrances are generally composed of oils in an alcohol base, and these evaporate at differing rates (hence Top / Heart / Base notes); so the drier your skin, the hotter the weather, the more quickly your scent will disappear.
If this is your experience, you might want to avoid a scent that’s mainly citrus-based or a very light formulation (such as Cologne) as those notes can evaporate within half an hour; though having said that, modern advances using aroma chemicals can help vastly prolong some citrus scents. See if the fragrance has an Eau de Parfum or ‘Intense’ version – these have a highter fragrance to alcohol base ratio so last much longer – or layer with matching products such as shower gel and body lotion. The more moisturised your skin, the longer the fragrance will cling to it.
Also consider carrying a pocket-sized version for on-the-go top-ups – many houses offer travel sizes, or you can buy brilliant (and very stylish) mini atomisers, such as Travalo, in which you can safely decant from your full-size bottle.
BRIONI Brioni
Characterful, suave and assured as the perfectly tailored menswear it’s the fragrant emblem of, founded in Rome in 1945, the pared-back style is perfectly reflected in Master Perfumer Michel Almairac’s hands. Green apple studded with pink pepper feels like a cool sip of gin, while violet and Ambroxan are perfectly blended with tonka bean and musk, like a second skin. Instant classic, aisle be bound! [You were warned about the puns], and there’s two other versions – one fresher, the other an Intense – also available. £95 for 100ml eau de parfum (60ml exclusive to retail) brioni.com
DUNHILL Icon Racing Red
There’s some extra pep in this engine – perhaps the sizzle of spicier notes with the warm glow of that rich amber base does it, but nonetheless we can say the red is rather racier than its somewhat sleeker (but still fabulous) Racing Blue garage-mate. Sun-filled solar notes remind us of driving, top down, ‘round winding lanes on holiday (perhaps pressaging the honeymoon?) with a carefree abandon, the zing of the citrus speeding the verdant freshness of leafy fern and geranium – a welcome reception before the nuzzle-me-closer frankincense-y infused church pews base kicks in. £94 for 100ml eau de parfum fenwick.co.uk
PENHALIGON’S Constantinople
One for gents that desire being veiled in something more opulent and exotic, this highly refined, almost leathery iris feels like an intricately carved wooden shutter suddenly flung open to welcome evening air and blazing skies, a tang of salty shores nearby carrying waves of delicate, powdered spices on the breeze. Beneath an earthy, mossy layer nestles seams of liquid vanilla, milky ripples later reflect moonlight, harbouring the expectation and tingling anticipation of tonight’s nuptial adventures… £178 for 100ml eau de parfum penhaligons.com
GIORGIO ARMANI Acqua di Giò EDP
Requring the comfort of familiarity with a fresh feel? ‘An eternally iconic fragrance reinvented for the future’, this new interpretation reflects Armani’s sustainability commitment. Aromatic and luminous, the consciously-sourced ingredients fizz with the freshness of green mandarin, lightly musky, tobacco-like notes in the clary sage heart, and a sheer yet enduring patchouli essence. An instant hit when it was launched in 1996, this so-stylish contemporary and eco-conscious (refillable) update is to be celebrated again – Alberto Morillas working his magic with the planet in mind. £98 for 125ml eau de parfum boots.com
PARFUMS DE MARLY Greenley
A distinctly greener vibe for this much-loved niche house, bringing the feeling of a contemporary Cologne but (importantly) with the benefit of far greater staying power in a concentrated eau de parfum. Bursting with citrus up top, the petitgrain grants an immediate freshness, a fruity interpretation of cashmere wood fused with crisp apple and the shady cool of violet. Amberwood ripples throughout, making this feel like a much-needed stroll through the woodlands if you’re feeling the need to escape the wedding-planning madness. £175 for 75ml eau de parfum harrods.com
Juicy mandarin is married here to the powerhouse icon that is Molecule 01 – the first fragrance that propelled this house’s perfumed fame. The sophisticated freshness just keeps on going (and helps you hang on) thanks to perfumer Geza Schoen. ‘I’ve touched it up with a little extra shading to extend it, adding a mandarin ingredient used in flavourings to give it super-juiciness’ he explains. Then the warm-skin purr of ISO E Super sashays in: ‘That’s unusual – for a top note ingredient like Mandarin and a base note like Iso E Super to dance together naked like this, without other notes coming between them.’
Here’s a thought – if you’re nervous about that first dance, or ‘dad dancing’ as a guest, simply spray the M+ Mandarin and imagine everyone naked. Well. Maybe not everyone, depending of course on how you feel about your in-laws. But seriously, the right fragrance truly can give you an extra boost of confidence, helping you feel stronger and energised throughout the day as well as making scent memories to last a lifetime. I so hope this little guide has given you some help to finding yours…
How to choose a fragrance as a gift is something we get asked a lot – from those looking to treat the men in lives with a new scent, and from people just starting to explore the fragrant world themselves. Either way, those endless shelves of scented posibilities can seem daunting – especially if you’re shopping online.
With Father’s Day around the corner, fragrant gifts are much on our minds, but we wanted to create a guide that gets your started on your journey and, even better, can be used for any time you find yourself confused while pondering perfumes.
If you’re buying a scented present:
Don’t leave it to random chance – that could go wrong. Tell him that something exciting’s on the way and treat him to a selection box of new scents (you can always buy the full-size of the one he loves most, later!)
Take a look at some of the suggestions, below. But first, ask yourself this:
Can the man in your life (or you) still wear, with no shame, the same jeans he was wearing aged 17? We’re hardly ones to judge (especially after lockdown!) but we’re betting most could not – and even if they could, that it would be really quite inadvisable for them to do so.
Why, then, do some poor chaps keep getting given the same old scent they’ve been using since they were first shaving?
Let’s change it up… So, think about:
What type of a chap are you buying for?
Character, hobbies and personal style are all pointers, but can never be an absolute guarantee of what he’ll prefer – he might just surprise you (and himself!) That’s why a selection of samples to try at home is the best bet. Masculine fragrances have moved on somewhat since the ‘splash it all over’ one-size-fits-all sporty-fresh-or-nothing days. Now there are ‘gender fluid’ fragrances categories, and men are offered opulent ambers along with sophisticated fougéres; addictive gourmands, bigger, bolder Colognes and even floral-forward scents that smell utterly incredible on a man’s skin.
Where to begin?
1: If you already know a fragrance they like
Have a look at matching products available, such as a gorgeously decadent grooming products like body/beard oils and shower gels or body lotions. It’s often possible to find travel-size versions of fragrances (which are always useful and well-recieved).
If you don’t want to get them the same old thing, then take a look at our genius Fragrance Finder – simply input the name of a scent they already wear, and it’ll give you SIX suggestions of new fragrances to try with similar notes, themes or ‘feel’ about them, all in differing price ranges. It REALLY works – just try it for yourself to see!
2: If you’ve no idea what they like / How to choose fragrance
Think about how they dress, or the way they decorate their home – this is an excellent indication as to their character, and therefore the style of scent they probably prefer. Are there particular materials they’re drawn towards, or colours they normally go for? Fragrance, texture and colour and have many qualities in common.
Look for scents packaged in those colours – huge amounts of time and money are spent ‘matching’ the juice to the mood evoked by those hues – or described with those words, such as ‘velvety’, ‘suede’ or ‘crisp cotton’ in the notes. Or consider their interests: sporty gym types might prefer fresher scents, artistic types might prefer a more opulent aesthetic.
But scent selection isn’t always a matter of joining the dots – some people like fragrances you’d never guess at! So the absolute best solution is to buy them a Discovery Box so they can try all manner of differing fragrances in their own time. They may even surprise themselves with their favourite!
With so many olfactive options, we had to split our Father’s Day gift guide into two parts (for the first fragrant list of suggestions, click here); this second-half focuses on curated selections that showcase the entire range from a single house, or perhaps highlight their all-time classic best-selling buys. With scents ranging from cool and contemporary to smooth and sophisticated – spanning new niche names to much-loved designer favourites – there truly is something for all tastes…
Utterly unique duos of these cult fragrances combine a man-made aroma-molecule with naturals that boost that main scent. Rebels of the perfume world, founded by maverick perfumer Geza Schoen; Escentric Molecules allow your lucky gift-recipient to share a journey of fragrant exploration via their brilliant Discovery Set. Try each of them in turn, compare the FIVE pairs, and find out why this continually innovative house are set to blow your mind…
The Escentric Molecules Discovery Set includes FIVE duos x 2ml samples.
Escentric 01 – the Iso E Super molecule features heavily, with the remaining formula using ingredients ‘designed to underscore its low-lit mood.’
Molecule 01 – the ‘partner’ to Escentric 01 contains nothing but Iso E Super – a single ingredient
Escentric 02 – vetiver, synthetic musk, Muscone plus powdery orris, elderflower extract and hedione
Molecule 02 – unadulterated Ambroxan
Escentric 03 – a tribute to the more familiar side of vetiver: its dark, slightly exotic woodiness.
Molecule 03 – Vertiveryle acetate, a refined vetiver note is celebrated at its purest
Escentric 04 – pink grapefruit, rose and pink peppercorns
Molecule 04 – a seriously room-filling sillage of smooth sandalwood
Molecule 05 – consists of the molecule Cashmeran pure and singular
Escentric 05 – dry, radiant, warm and woody with a touch of pine resin
Created in 1978 out of an intrepid travel-inspired couple’s dream, Banana Republic went on to become a GLOBAL FASHION BRAND. Now, they bring us an oh-so-cool, niche-inspired fragrance collection. Developed with perfumers such as Claude Dir and Patricia Choux, to mark significant dates and personal memories for the brand, though incredibly affordable, they certainly don’t compromise on quality, and have seriously impressed us at Perfume Society HQ!
Neroli Woods – with oodles of neroli and orange blossom, evoking holidays to the South of France (1.5mleau de parfum)
17 Oud Mosaic– a mosaic of internationally-beloved aromas
78 Vintage Green – leafy and green, it captures the fantasy of travel and freedom
90 Pure White – transparent yet sexy, with a blend of musk and lavender
Inspired by the exotic escapism of world travel and enjoying long summer evenings somewhere in the tropics, these unique fragrances capture the very essence of adventure (and the adventurous spirits of those who choose to wear their scents). Yes there are florals, but this niche house are unisex, and they’re composed with such a freshness, it’s as though the salty ocean air carries the fragrance on a scented, balmy breeze. And we happen to know they smell amazing on men’s skin!
Vanille & Tabac Noir – This alluring scent captures the magic of sunset evenings. Sensual notes of tobacco flower and vanilla blend with hints of patchouli, cardamon and basil in a scent that swirls with rich, delicate spices.
Frangipani & Neroli – A scent that will sweep you away to white, tropical sandy shores. This exotic fragrance blends smooth, honeyed notes of frangipani with the delicate freshness of neroli.
Tuberose & Wild fig – A rich, indulgent fragrance that captures soul-reviving sun-warmed evenings. Enchanting tuberose is combined with earthy notes of wild fig and hints of vetiver and cedar wood to create this inescapably romantic scent.
Tuberose Absolute & Sandalwood – This is the scent of exotic and unforgettable nights. Intriguing tuberose combines with rich leather and sandalwood in this intoxicating, utterly addictive fragrance.
White Jasmine & Gardenia – An exquisite floral fragrance that captures a feeling of joyous freedom. Soft, white petals of rich jasmine, gardenia and peony come together to create this unforgettable scent
Founded in 1730, Floris is still operating out of its original premises, run by members of that same family, creating beautiful fragrances for men and for women…We have long adored Floris at Perfume Society HQ and with creations here ranging from crisp citrus to rich and woody, we are so excited to share this Discovery Collection containing five cult classic, completely timeless fragrances he simply has to try.
Special No.127 – a refreshing citrus blend of bergamot and orange with petitgrain introduces the heart of lavender and geranium.
Limes – a vibrant burst of the lemon entwined with lime blossom, neroli, and lily of the valley, sustained by a musky base.
Cefiro – crisp lemon and lime, punctuated with bergamot and mandarin, warmed by spicy notes of cardamom and nutmeg.
Neroli Voyage – opening with a citrus burst of neroli and lemon, complemented by marine notes and enlivened by spicy notes of ginger and aromatic fennel seed.
Leather Oud – the freshness of new leather compliments the smoky aspects of the oud oil and geranium at the heart.
Co-founders Sarah Blair and Jeffrey Darling have long collaborated in writing, design and film. For them it was a natural step to take that into fragrance – a wearable art form. With full-size bottles designed by the legendary Pierre Dinand, each fragrance resembles an anatomical model of the human heart, featuring Australian sandalwood as a signature written in scent. So let him dive in – and see which fragrance draws his heart closer.
Clear Heart v.1 – Australian summer: surfing, swimming, hot days, cool breezes and the salt that hangs in the air promising more.
Black Heart v.2 – Smoky. Impolite. Dangerous. It’s smoky heart of mysterious spices is shot through with shards of fresh eucalyptus and citrus to create an impolite mix of opposites.
Red Heart v.3 – Explosive. Seductive. Addictive. A composition of feijoa, tuberose and spices with sensual notes of musk and vanilla.
Gold Heart v.4 – Nurturing. Precious. Ancient. An exotic warm breeze that wraps around to protect and nurture.
Purple Heart v.5 – Brave. Instinctive. Triumphant. Inverying the olfactory pyramid by opening darker and then brightening
Pink Heart v.6 – Mingles on the skin with the spiciness of the sumac accord and cistus absolute for a mesmerising ride.
White Heart v.7 – The ethereal and sharp opening of French lavender, aldehyde and cardamom coolly invite us into the vast landscape of love.
Our sense of the smell is the most powerful emotional link we can trigger – and Memoize London set out to create a collection of scents that did much more than simply make you smell exquisite. As they explain, when smelling a fine fragrance, ‘the merest hint of something familiar can trigger a special memory or wonderful moment in our lives that we treasure forever.’ Using scent as a journey, the Light collection is an invitation to clear the mind and enhance the soul. One for stressed-out peace-seeking chaps, perhaps…?
Castitas – The essence of purity, honesty and innocence, to remind you of your purest moments.
Industria – The essence of strength and perseverance, the tenacity to fulfil your hopes and dreams.
Caritas – The essence of generosity, charity and kindness, to remind you of the goodness held within.
Temperantia – The essence of calmness, modesty and great wisdom, reminiscent of that moment of pure calm and tolerance.
Patientia – The essence of patience and tranquillity, the endurance and resilience to stand firm and strong.
Humanitas – The essence of kindness and compassion, wraps itself around you like an old friend.
Humilitas – The essence of modesty, humility and grace, aware of your greatness, without the need to prove it to the world.
White Castitas – The essence of great honour and integrity, your body and soul are cleansed, your mind is clear.
Asking the simple question ‘how do you feel today?’ is the starting point of this personality-led, unisex perfume collection. This collection beckons him to ‘go within’ and celebrate his complexities through scent. Face up to dark and provocative thoughts or dare to daydream, using his emotions as a guide. But, say the house, we are complex beings, and we do not always feel one emotion at one time; so artistic types are especially drawn to expressing themselves by layering these intriguing fragrances.
Devious – inspired by the poisonous effect you can have on your own mind when over-indulging in dark and devious thoughts
Fantasist – a fantasia of delectable treats and mystical promises from distant and otherworldly lands
Infatuated – an ode to the all-consuming feeling and whirring thoughts of a lovelorn teenager endlessly daydreaming of unrequited love
Libertine – imagining a palazzo in Venice, home to Casanova – the most famous libertine of all time, with a note evoking his favourite exotic tipple, known as ‘cordial orgeat’
Nonchalant – inspired by Josephine Baker, the first black film star, world renowned dancer, bisexual, wartime spy and American expat living in Paris, who is still the epitome of timeless, glamorous cool
Realist – follow a monk’s journey up a mountain and capture his enlightened spirit by inhaling the smell of the crisp mountain air and forest trees
Sincere – inspired by the sincerity of a mother’s love
Virtuous – taking its inspiration from the words of Dante: ‘Beauty awakens the soul to act’
Offering close encounters of the fragrant kind, wannabe astronaut or space-mad dads will go on journeys further than they ever dreamed possible with this unique collection! Planetary Scientist, Astrobiologist and perfumer Marina Barcenilla created four transportive fragrances, combining her love for science and skills as a perfumer, each of them existing in their own scent universe. Showcasing this way of travelling the solar-system with our sense of smell, these are undeniably quirky yet utterly wearable scents that are bound to be a talking (and sniffing) point.
Ground Control – black hemlock, cedars, spruce and fir trees. The heavy smell of sap hangs in the air.
Moon Walk – the serene landscape in fragrance form – a world of sparkling dust and silvery mountains.
We are the Martians – the alien, metallic and dusty smell combined with home comforts astronauts crave.
Out of this World – from planet Earth to the heart of the Milky Way via saffron, raspberry and rum.
Hailed for their strong visual aesthetic and their portfolio of award-winning skincare formulations, MALIN+GOETZ made a natural progression into the world of fragrance via a range of hand-made candles, long-lasting perfume oils and progressive fragrances for us to enjoy on our skin. Experience the entire collection of eau de parfums in one beautifully packaged discovery set which includes the following six fragrances…
Bergamot – a citrus orchard in bloom, with the spice of bitter fruit, bell pepper and ginger, with undertones of earthy musk and woody notes.
Cannabis – rich and herbaceous, with soft, floral notes of muguet and magnolia, on a base of earthy cedarwood, patchouli and sandalwood.
Dark Rum – a refreshing dark and spicy aroma, sweetened with plum and bergamot, with notes of leather, rum and creamy milk.
Leather – a formula of muted florals with smooth leather while rustic wood notes call to mind the softness of a well-worn vintage find.
Stem – luscious notes of green hyacinth, muguet, mandarin leaves, and green elements from wild freesia, all softened by a trio of modern musk molecules.
Vetiver – a combination of fresh citrus peel twists that are warmed by savoury celery seed, amber and guaiacwood.
The options for a Father’s Day gift haven’t exactly kept apace with the vast array of more meaningful presents proffered for Mother’s Day, so maybe this year you’d like to consider giving something really special this year in the form of a specially selected fragrance?
But it can be difficult enough to select a new perfume for yourslf to wear, so when it’s a gifting occasion for a wonderful man in your life – be that a dad, father-figure or perhaps the father of your own children, where do you begin?
We’ve curated a fragrant toolkit of a gift guide be a starting point for your favourite chap(s) to explore fragrances. These Discovery Boxes have been chosen to encompass a wardrobe of scent styles, with something to please every age – or occasion. Because you don’t only have to buy these for giving on Fathers Day, do you? Why not consider purchasing ahead of time for other occasions. Especially considering we have an extra special promotion to announce…
Running until June 8th, we’re delighted to offer you all 20% off Men’s Must Have, Suave Scents and Niche VI Discovery Boxes to treat your papa to perfume for Father’s Day!
Use the Code: FATHERS22 at the checkout to redeem!
The perfect treat or gift filled with all the fragrances men simply must have! This collection of male and unisex fragrances features globally adored best sellers and just launched scents from THoO, Jeroboam, DSquared2, Paco Rabanne, Bentley, Jean Paul Gaultier, Versace & Initio. Delve into the collection and get ready to be truly addicted to your new favourite fragrance….
A stellar line up of globally adored perfume houses, here: Creed Viking Cologne to celebrate the explorer, Parfums de MarlyGreenley for a burst of green freshness, and Comme des Garçon Rouge for an earthly and elegant spritz. Showcasing the incredible Floral Street Black Lotus (10ml)! And even more loved names including Bentley, Eight & Bob, JUSBOX,Mercedes Benz,Molton Brown, Paco Rabanne,Salvatore Ferragamo and Versace. We also bring you two fabulous grooming products! The divinely scented Molton Brown Re-Charge Black Pepper Body Wash (100ml), and Ultrasun Lip Protection 30spfto keep you, you guessed it, effortlessly suave…
Help him prep for a perfume ‘holiday’ with these newly launched and cult classic niche unisex fragrances – that really are some of the best in the world. Escentric Molecules Molecule 01, we believe, should be part of everyones perfume wardrobe, so we’ve included a generous 7.5ml to spritz and layer, alongside the decadent classic 24 Old Bond Street from Atkinsons! Also including the newly launched Brioni, Lalique Noir PremierPlume Blanche 1901 and Sånd from ånd fragrance.
We’ve also included trailblazing and frankly exquisite fragrances from some of our best-loved brands; J.U.S Parfums Sexycrush, Paco Rabanne Pacollection Strong Me, St Giles The Writer, Initio Addictive Vibration, Eight & Bob Annicke 1 and this addictive extra from A’Kin with the cooling Cleansing Micellar Water. Spray away!
Still stuck for ideas? Searching for any fragrance gift (or treat yourself!) – our Find a Fragrance tool is here to help. Simply type in the name of a scent you know they (or you) already like, and our so-clever database will present you with six new fragrance options to try, with several budgets in mind. Scented and sorted!
Looking for fragrant gift ideas for men but don’t know where to start? Follow our handy guide to find the perfect one…
The days are long gone when chaps wore one scent for life (possibly something sold on TV by an ex sportsman) which they were urged to ‘splash all over’, and those in their immediate vicinity likely wished they hadn’t.
Indeed, we know many of our readers and subscribers are men who love exploring the wider world of fragrances available to them now. But if you’re scent shopping for the special guy in your life – perhaps someone who’s interested but hasn’t quite figured out his personal scent style yet – it can be a tricky business thinking of something that shows you’ve been thoughtful and considered their character, but also pushes them (gently!) out of their comfort zone a little.
So, where to begin?
If you happen to know some names of fragrances they’ve loved wearing, type one in to our simple Find a Fragrance tool: the so-clever algorithm suggests six new scents with similar characters to try. Narrow down the selection by asking yourself…
What type of a chap are you buying for?
Age, character, hobbies and career are all pointers to fragrant gift ideas for men, but can never be an absolute guarantee of what he’ll prefer – he might just surprise you (and himself!) Masculine fragrances have moved on somewhat since the one-size-fits-all sporty-fresh-or-nothing days. Now there are ‘gender fluid’ fragrances categories, and men are offered a fragrant feast along with sophisticated fougéres; addictive gourmands, bigger, bolder Colognes, opulent ambers and even floral-forward scents that smell utterly incredible on a man’s skin.
However, we know not all chaps will be as open to more experiemental scents styles, so we’ve put together the ideal starting point with a selection of Discovery Boxes, specially curated with a range of fragrances to suit all tastes – from more classic and designer names to cult, niche houses they’ll love to explore.
Have a look at our current top picks of fragrant gift ideas for men, below…
Contemporary scents putting a modern twist on a local apothecary approach to luxury, MALIN+GOETZ have excelled with this NEW Discovery Set of SIX invigorating fragrance delights. £22
Music-lovers will adore these stunningly packaged, musical genre-inspired fragrances. Each of the 14 JUSBOXscents pays homage to an icon or era in music, with their own playlists on Spotify! £35
Paring fine fragrance with fashion-leading (cruelty free) pampering treats since 1973, iconic British brand Molton Brown built a global reputation on modern classics, with scents suit all tastes. £33
Founded in 1730, Floris create beautiful contemporary-style fragrances, as well as true classics. Still run by members of the family, heritage is taken to new levels with this niche-led collection. £35
The perfect gift for scent lovers to create their own bespoke fragrance, Emmanuelle Moeglin started Experimental Perfume Club in 2016. Now you can share & compare your layer combos! £32
Travalo atomisers £28 
