Latest Launches: Simply sensational

Bright, fresh and modern: that’s how we’ll be seeing in February with these sensational latest launches. We’re diving into Juliette Has a Gun Not a Perfume Superdose, exploring Atelier Versace Cédrat de Diamante  and feeling thrillingly energised by Ralph Lauren Red Rush. We think you’ll love this fab five as much as we do!
ATELIER_VERSACE_CEDRAT_DE_DIAMANTEATELIER VERSACE
CÉDRAT DE DIAMANTE
The ‘Atelier Versace’ is described as ‘an experimental laboratory’, where the concept of creativity is free to reign, with six ultra-luxe scents unrestrained by budget. Here we are carried to the Mediterranean on luscious waves of long-lasting pink grapefruit and Italian lemon with every spritz. The bright sunshine notes are fanned by a verdant heart of vetiver, grounded by the most elegant cedarwood base, and beckon us to breathe deeply, dappled in bliss.£320 for 100ml eau de parfum
harrods.com

BOND_NO9_GOLD_COASTBOND NO.9
GOLD COAST
Continuing the journey through New York’s evocative and varying landscapes, this time we celebrate one of the historic neighbourhoods, shot through with a youthful vibrancy by Michel Almairac. So succulent lychee and apricot sashay up to an elegant, romantically velvet-like rose while an addictive base of vanilla and musk – usually a cosy combo – here feels filled with an electric vigour. One to wear while toasting the city that never sleeps by dancing until dawn.
£340 for 100ml eau de parfum
harrods.com
JULIETTE_HAS_A_GUN_NOT_A_PERFUME_SUPERDOSEJULIETTE HAS A GUN
NOT A PERFUME SUPERDOSE

The 2010 original was a massive success, and now this ‘Superdose’ turbo-charges it for greater lasting power. Made of a single ingredient ­– a fragrance molecule called Cetalox, often used in perfumery as a base note – that note shines, a minimalist but still characterful and sexy scent that’s clean, woody, and musky all at once. Promising ‘zero allergens’, it’s safe for anyone to snuggle up to. And oh, you’ll want to.
£130 for 100ml eau de parfum
selfridges.comPROSODY_LANTERN_REEDPROSODY
LANTERN REED

Everywhere we look (or maybe sniff), the traditional, heady style of Oriental perfumery is being brightened, freshened and modernised, and Keshen Teo’s latest creation for his all-natural Prosody fine fragrance house certainly falls into this burgeoning fresh Oriental family. Imagining a riverbank at sunset, he opens with a citrus accord, mellowing to orris, peony leaf and a touch of lemongrass, resting on a base of warm, resinous myrrh and grassy vetiver.
£135 for 50ml eau de parfum
prosodylondon.com
RALPH_LAUREN_POLO_RED_RUSH.RALPH LAUREN
POLO RED RUSH
Inspired by the ‘acceleration, elation and intensity during the very beginning of a race,’ perfumer Olivier Gillotin fuses red mandarin ‘for an impulsive, crispy start’ and then a fresh whoosh of mint ‘for its energising power.’ You can read the full interview with him on our website, but pressing the fast-forward button, red saffron zips past with orange flower, cedar adds sleekness to roasted red coffee and the smooth musky trail ensures it’s a winner.
£55 for 75ml eau de toilette
debenhams.com

Latest Launches: Roses galore, Libre and more…

Life is truly a bed of roses with this week’s latest launches. There’s Amouage Rose Incense, Rose & Cuir from Jean Claude Ellena for Éditions de Parfums Frederic Malle and Oscar de la Renta Bella Rose. Add a dash of liberating YSL Libre and a spray of Abercrombie and Fitch and you’re all set for fabulous fragrances.

Amouage-Rose-IncenseAMOUAGE
ROSE INCENSE
This Selfridges exclusive weaves ‘an olfactive tale of human emotions inspired by the “Rosebud” enigma in Citizen Kane.’ In fragrance terms, that translates to armfuls of roses, wrapped in the resinous mystery of frankincense and myrrh. Elemi, meanwhile, was chosen to bring a note of serenity to the fragrance – always welcome, in a crazy world. Designed to be shareable and sure enough, this smells as elegant on a masculine skin as a woman’s. Compare and contrast.
£240 for 50ml eau de parfum
selfridges.com
EDITIONS_DE_PARFUMS_FREDERIC_MALLE_ROSE_CUIR.ÉDITIONS DE PARFUMS FRÉDÉRIC MALLE
ROSE & CUIR
Created via an exchange of texts pinging across the globe (read the full story on our Perfume Society website), this marks Jean-Claude Ellena’s return to EDPFM. (He created four scents for the house before his residency at Hermès.) The softest of leathers, it harnesses an animalic ‘forgotten’ molecule called isobutyl quinoline, which Ellena enfolded in the most velvety of roses. A handful of ingredients, brilliantly composed – the kind of genius scent haiku he’s famous for.
From £135 for 50ml eau de parfum
fredericmalle.co.ukOSCAR_DE-LA_RENTA_BELLA_ROSAOSCAR DE LA RENTA
BELLA ROSA
There’s something luscious about Bella Rosa. Whether it’s the splash of aqueous freesia with juice-dripping mandarin, or the dew-filled petals of pink roses, we don’t know. What we do know, is that the medley of mouth-watering ingredients leaves us wanting more. Sprinkled with pink pepper in the top, and grounded with patchouli and amber in the base, it adorns the skin as elegantly as an Oscar de la Renta gown would.
£81 for 100ml eau de parfum
theperfumeshop.com 
YSL_LIBREYVES SAINT LAURENT
LIBRE
A new fashion statement rendered in lavender, this is about as far away from ‘granny’s drawer-liner’ as you can imagine. Seamlessly smooth orange blossom borrows effortless masculine style from the fougère fragrance style – think of it as one of YSL’s exquisitely cut jackets thrown nonchalantly over your shoulder, a strong silhouette that shrugs off meaningless rules to make room for your own. We predict a trend for feminine lavenders will soon be soaring.
£56 for 30ml eau de parfum
boots.comABERCROMBIEFITCH_AUTHENTICABERCROMBIE & FITCH
AUTHENTIC MAN
Whispering somewhat nostalgically of recent summer days and warm nights, this is what we like to call in The Perfume Society office a ‘sexy man smell.’ Grapefruit and bergamot drizzle to a spicy pep of pink pepper and freshly grated ginger while a herbaceous waft of aromatic sage and lavender lounge in the shade. The intense, long-lasting yet still transparent note of Clearwood segues to a sensual finale of moss and suede snuggles.
£45 for 50ml eau de toilette
debenhams.com

Latest Launches: capture the moment

Nothing captures a memory quite like scent, so indulge yourself with this week’s collection of latest launches. Give your heart to Louis Vuitton Coeur Battante and succumb to the beauty of Gucci Memoire d’une Odeur. Along the way enjoy Siclian lemons,  Springtime in a Park and the vivid green of Floris Vert Fougère. Sheer bliss!
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AERIN_LIMONE_DI_SICILIAAERIN
LIMONE DI SICILIA
Beaming us right back to summer, bare legs, chilled drinks and crystal clear seas, Limone di Sicilia squeezes the shimmering radiance of the Mediterranean into a rope-capped bottle. But as you’d expect from Aerin Lauder, this is way  more sophisticated than a typical citrus, a sea breeze laden with bergamot, Italian mandarin, lemon primofiore rippling petals of muguet, Egyptian jasmine and Centifolia rose, with Ambrox and oakmoss adding pashmina-like warmth at its conclusion.
From £150 for 50ml eau de parfum
esteelauder.co.ukgucci-meoire-dune-odeurGUCCI
MÉMOIRE D’UNE ODEUR
Roman chamomile punctured by bitter almond, whispers of honeyed jasmine, grey clouds of hushed musk and woods – the warm skin smoothness of sandalwood, the cold, dry pencil shavings of cedar. It smells faintly familiar, but not quite like anything else; bone dry, salty as a licked tear, soothing but ethereally so. Alberto Morillas has made a quiet masterpiece, designed to be shared. We’re warning you: there will be tussles in the bathroom, over this.
£53.50 for 40ml eau de parfum
johnlewis.comLOUIS_VUITTON_COEUR_BATTANTLOUIS VUITTON
COEUR BATTANTE
Be still our beating hearts, for there is a new offering from Louis Vuitton’s masterful perfumer Jacques Cavallier Belletrud, which plays with ‘the constant contrast between darkness and light, freshness and sensuality. In the light corner, radiant and almost humid Egyptian jasmine and green narcissus, alongside crisp and juicy pear and aquatic Cascalone. But venture into the shadows and you’ll discover the fragrance’s dark Chypré character, expressed via moss and patchouli. Ravissante.
£185.00 for 100ml eau de parfum
louisvuitton.com
MAISON MARGIELA
SPRINGTIME IN A PARK
You’re walking through the streets of Shanghai, where a cool breeze shakes the cherry blossom on the trees. Dappled light shines through the branches and warms you a little. Springtime in the Park is like a perfectly crisp day; pears, bergamots and black currants drip onto aqueous blooms, lily of the valley and dewy roses, musks soften a woody trail and hint of vanilla adds sunshine. We’re fantasising of spring already.
£96 for 100ml eaux de toilette
harveynichols.comfloris-vert-fougere
FLORIS
VERT FOUGÈRE
An imagining of a fern in an English garden at twilight, Vert Fougère combines lavender and patchouli with galbanum for a green, damp, earthy beginning. Lingering sunlight is evoked via a bitter-citrus accord of bergamot, neroli and grapefruit, the encroaching darkness cut through with a sparkle of ginger. Finally, grounded with smoky cedar woods and soft cashmeres. Combining classic and modern elements, this is a verdant fougère to delight in.
£120 for 100ml eau de parfum
florislondon.com

Latest Launches: Cairo, Cannes and cocktail hour

With a flamboyant flourish, we present this week’s glamorous latest launches. From Penhaligon’s Cairo to Mugler Angel La Croisiere, there’s sophistication, sandalwood and scent for a gent too. Ready, jet-set, go!

GOUTAL_ROSE_POMPOM

GOUTAL
L’ART DE LA FLEUR ROSE POMPOM
Not a new scent – but a florabundant new look for the fizzily rosy Rose Pompom, taken from an embroidery project. Inspired by the trend for D-I-Y, customisation and craft, Camille Goutal commissioned English embroidery artist Ellie MacDonald – who conjures up birds, fruits and flowers in richly-toned threads – to create intricate designs for Rose Pompom and Petite Chérie, under the banner L’Art de la Fleur. Vintage yet modern – just like the scents themselves.
£110 for 100ml eau de toilette
At Fenwick

MUGLER_EAU_CROISIERE.jpg

MUGLER
EAU CROISIÈRE
All aboard! Sidonie Lancesseur’s limited edition sets out to capture ‘the cruise spirit in a perfume’ – harking back to the heyday of sea travel, via an ‘Energising Cocktail Facet’ blending juicy mango, grapefruit and blackcurrant sorbet. The ‘Voluptuous Facet’ ensures that Angel’s signature patchouli and praline notes make their presence felt, while the ‘Cocktail Dress Code’ sees the famous star bottle in an ombré get-up, its pop of pink fading to sunny yellow.
£48 for 50ml eau de toilette
mugler.co.uk

PENHALIGONS_CAIRO

PENHALIGON’S
CAIRO
Cairo is described as ‘a melting pot of fragrant gems’ – and somehow, Christophe Raynaud weaves together the city’s myriad olfactory signatures in this Trade Routes latest, without ever overwhelming. Think: hints of saffron, wafts of incense and armfuls of Damascena rose. Think: resinous labdanum, aromatic cypriol and warm vanilla. Then finally, Cairo shows its dark, carnal underbelly: Sri Lankan sandalwood, Atlas cedarwood, patchouli (and a touch of oudh, if our noses aren’t mistaken).
£173 for 100ml eau de parfum
harrods.comVAN_CLEEF_ARPELS_SANTAL_BLANC.jpgVAN CLEEF & ARPELS
BOIS BLANC
Recreating the sensation of ‘a soft, soothing wood oil’, legendary perfumer Michel Almairac cloaks mandarin in powdered sandalwood shavings, violet becomes suffused in a cool bath of fig milk and tonka bean is draped with the feeling of pure white cotton blowing in the breeze. Think muslin curtains framing a perfect view, the deliciously cool side of a pillow against a flushed cheek, a comforting stroke of tender fingers through freshly-washed hair.
£130 for 75ml eau de parfum
selfridges.com

GIVENCHY_GENTLEMAN.jpgGIVENCHY
GENTLEMAN COLOGNE
Givenchy’s Gentleman Cologne brings words like dapper, dashing and debonair to mind – but there’s also a fabulous exuberance to it, a kind of fun buoyancy created with an explosion of citrusy bergamot, lemon and petitgrain. The dynamic energy of the fragrance’s introduction is soon soothed by the supple iris and cooling vetiver in the heart, while a finishing touch of Ambroxan and musk means traces last on skin till dawn – unusual, for a Cologne.
£49 for 50ml eau de Cologne
johnlewis.com

Latest Launches: Scents with Style

From the glacial cool of Montblanc to the stylish simplicity of Perfumer H and L’Artisan Parfumeur, we think you’ll be super (Cloon) Keen to try this week’s latest launches. It’s time to spoil yourself!

CLOON_KEEN_LA_BEALTAINE.jpgCLOON KEEN
LÁ BEALTAINE
Named for the day spring moves into summer, this latest from the Irish artisanal house is a flurry of petals borne aloft on a balmy breeze. Bursting with a giggle of bergamot, mandarin and neroli, the luminescence never dims – quite remarkable staying power on the skin for an almost Cologne-like opening. Woozy shadows filter the heat-bloomed flowers to a languid haze of honeyed amber, leaving us breathless for sundresses, lemon sorbets and drowsy dreams.
£120 for 100ml eau de parfum
lessenteurs.com

L’ARTISAN PARFUMEUR
BANA BANANA
Céline Ellena sought to create something intriguing and whimsical here, taking an unusual note of banana flower and placing it alongside jasmine, iris and violet flower, which she overlaid with nutmeg, ‘raw and biting, to create the sensation of the banana skin’. Tonka bean, musk and amber create a marvelously memorable trail – and this is one you need to get out there and smell, perfumistas.
£115 for 100ml eau de parfum
lartisanparfumeur.comMICHAEL_KORS_SPARKLING_BLUSH.jpgMICHAEL KORS
SPARKLING BLUSH
Pretty as a picture is this soft pink Oriental-floral-woody, in its dazzlingly faceted bottle. We know full well how fragrance can boost confidence – and that’s just what Mr. Kors apparently in mind with this spirit-lifting, stand-taller, feel-a-bit-more-beautiful Oriental-woody-floral fusion of pink pepper, cassis, bergamot, lychee, swags of rose petals, jasmine, frangipani and lily. What remains on the skin are the lovely, soft underpinnings of amber, vanilla, vetiver and sandalwood.
From £29.99 for 30ml eau de parfum
theperfumeshop.comMICHAEL_KORS_SPARKLING_BLUSH.jpgPERFUMER H
DUST
Twice a year, like the scent couturier that she is, Lyn Harris unveils her seasonal offering of (mostly) new fragrances. Spring/Summer 2018 sees citrus Petit Grain, floral Suede, fougère Pink Pepper and woody-as-it-sounds Indian Wood in the collection. But the compulsive wrist-sniffer this time, for us, is this exquisite Oriental – a gentle, powdery miasma of iris, raspberry leaf and orange flower, benzoin resin, opopanax, sweet musk and vanilla, at once intimate and intriguing.
£130/£350 for 100ml
At Perfumer HLL_MENS_MONTBLANC_EXPLORER.jpgMONTBLANC
EXPLORER
Sending a fragrant (no-doubt beautifully written) invitation to scent adventurers, Montblanc offer an unconventional olfactory experience that flickers between woody, green and leather. Italian bergamot provides sparkle – a sip of champagne before the explorer sets off, perhaps – contrasted by Haitian vetiver that thrums earthily and feels grounding. Resinous patchouli adds great depth with the cold leather of the base. Yes, cold – this explorer’s halfway up a glacier, yet still so stylish.
£33 for 30ml eau de parfum
theperfumeshop.com

Gentle Fluidity – Maison Francis Kurkdjian’s new duo

‘Same note, two identities…’ So says perfumer Francis Kurkdjian – (pronounced coor-shone, by the way) at the end of the mesmerising film for his new fragrance duo of Gentle Fluidity. Scroll down to watch it, here, and find out how you can get samples of BOTH to try at home…

The idea was to create two fragrances that smell very different – using exactly the same notes but crafting them in such a way, the scents evolve their own distinct characters.

Such elegant playfulness can be said to be something of a signature for Kurkdjian throughout his lustrous career; begining straight out of perfumery school and slap bang into composing his first commercial scent, then aged just 25: Le Mâle for Jean Paul Gaultier.

An instant success and still a best-seller, fragrance fans and perfume industry peers could already see this was a special ‘nose’, setting out to do something different, with an insouciant dry humour and ultimate sophistication. From there, young Francis set about creating Iris Nobile for Acqua di Parma, Lanvin Rumeur, multi-award-winning Elie Saab Le Parfum, and a duo of fragrances for the newly-revived Carven perfume house, among many others. Finally, in 2009, he got to found his very own house, Maison Francis Kurkdjian, near the Place Vendóme in Paris; and his subsequent creations have wowed the fragrance world ever since.

Talking of what creative freedom owning his own Maison affords him, Francis told us ‘…it is my way to express what I think about the world of fragrances, it is my take on luxury. It is nurtured from my background as a perfumer and a composer, my artistic sensibility and sensitivity.’

Put quite simply: the man’s a genius. And we don’t say that lightly.

You can read much more about his upwardly-mobile career and other fragrances on our page dedicated to Maison Francis Kurkdjian, but in the meantime, let us introduce you to his two newest fragrant launches – the Gentle Fluidity duo…

The inspiration: ”Working the ingredient to express its full potential and meeting the challenge of composing two different eaux de parfum with the same notes: juniper berries, nutmeg, coriander, musks, ambery woods and vanilla. The Gentle Fluidity duo was born of the perfumer’s imagination to offer two distinct olfactory silhouettes, for her or for him.’

gentle Fluidity Gold Edition £150 for 70ml eau de parfum selfridges.com
‘In gentle Fluidity’s (gold) generous, enveloping trail, we can find coriander seed essence and an overdose of musks and vanilla. The floral, spicy note of coriander seeds brings, just like musks, ethereal volume and a lingering trail. In the base notes, the gourmand, reassuring notes of the vanilla accord enhanced by the ambery woods reveal a radiant, bright silhouette.’

Gentle fluidity Silver Edition £150 for 70ml eau de parfum selfridges.com
‘In Gentle fluidity (silver), nutmeg and ambery woods are dominant and release a vibrant, comfortable trail. As for juniper berry essence, it leads to an ascending, ultra-fresh, aromatic note, similar to a “gin frappé” effect, balanced by the dry, slightly balmy, spicy notes of nutmeg. The base notes reveal ambery wood facets ranging from sweet and enveloping to powerful and dry.’

It’s really quite remarkable how unique they both smell – the Gold version warmer, a more snuggle-up-and-nuzzle-me type scent, perhaps, which is sure to be a hit for anyone who adores a more decadent, sensual side of perfumes. For the Silver edition, we find an unexpected freshness, a luminescence that shivers beguilingly and feels like wearing a lace shawl spun from dew-speckled spiderwebs. And yet, we must remind ourselves, these are the same ingredients…

It’s a useful reminder that we should never merely glance at a list of perfume notes and assume we know what something will smell like – it depends entirely on how and where the perfumer has used them in the composition; how they react to the other notes around them, the rate they evaporate on the skin depending if they’re used dominantly in the top, heart or base notes. So many factors can utterly transform how a perfume smells on your skin.

And so then – how to choose between them? Well we’re thrilled to offer you the opportunity to try samples of BOTH the gentle Fluidity Gold AND the Gentle fluidity Silver in our Launches We Love Discovery Box – among over a dozen new fragrances we’ve curated for you to explore at home!

Launches We Love Discovery Box £19 (£15 for VIP Club members)

We’re pretty sure whichever of the Maison Francis Kurkdjian fragrances you fall for, it will be just the start of your love affair with this always-exciting niche house… and we cannot wait to see (and smell) what comes next.

Written by Suzy Nightingale

 

Miller Harris get Lost with Violet Ida – try sample sizes here!

Miller Harris are one of our most-beloved British niche fragrance houses, and they continue to breathe colour and life into the classic perfumer’s art – complex fragrances ‘designed to tell vivid urban stories.’

They start with nature, with distinct greens and woods, with carefully sourced floral notes, iris from Florence, French violet leaf, jasmine from Egypt, Tunisian orange flower – but frame these precious botanicals in complex and unconventional ways, often inspired by artists, or more recently, urban foraging escapades and ever-cool, cult novels.

 

As Miller Harris puts it: ‘We honour nature by sourcing the finest raw materials and preserving the delicacy of our ingredients, then curate, combine and harmonise them to create perfumes that combine Parisian elegance with London’s eclectic street styles.’

We wanted to celebrate the fantastically diverse and always-exciting scents Miller Harris are producing, and so as part of our curated selection of Launches We Love Discovery Box, are thrilled to include samples of not one but TWO Miller Harris fragrances we think you’re going to love… Lost and Violet Ida.


Inspired by urban foraging, Miller Harris’s trio turned city greens into scents of dreams. Lost (in the city) is a celebration of that sharp pink ingredient, rhubarb, splashing fruity blackcurrants across a bed of wild rhubarb, rose and geranium. Earl Grey tea, crisp amber and musk settle in –but not before you’ve had your fill of bright fruits. It’s tart, fizzy and moreish – do prepare to have your inner child brought out by this one.

Lost (in the city) £95 for 50ml eau de parfum
millerharris.com

Brighton Rock’s big-hearted Ida Arnold is the muse for this proper-handbag, lipstick-kissed, buxom embrace of a scent. Think glamorously disordered dressing tables and delightfully déshabillé dames up to no good (but with best of intentions) amidst a powdery orris, carrot oil and heliotrope affair. The amber-rich and vanilla-infused dry down is something to snuggle up to and savour for simply hours, and we predict this will be a huge hit…
Violet Ida £75 for 50ml eau de parfum
millerharris.com

Both of these incredible fragrances were composed by brilliant perfumer Mathieu Nardin, and you can read our exclusive Working Nose interview with him, here.

Before deciding which (we predict BOTH) of the Miller Harris fragrances you’ll be indulging in a full-size flaçon of, and exploring their delights in your own time – why not try them out at home in sample-size, in our Launches We Love Discovery Box – along with thirteen other scents, two scented shower gels and a full-size Nails Inc. nail polish (our extra gift to you), that’s worth £15 on its own?

For only £19 for the whole lot (£15 for VIP Club members). You know it makes sense…

Written by Suzy Nightingale

Latest Launches

Fresh off the shelves and ready for sniffing, we present the fragrances we’ve been trying most recently. From empowering or coffee-infused to an elegant pastoral scene; invoking a notorious pair of jail-breaking lovers or inspired by beloved drag queens – the perfume world is certainly never boring, darling…

MISSGUIDED
BABE DREAMS
A juicy fizz of bergamot, pink pepper and red fruit accord veritably bursts from the bottle – which looks for all the world like a classy energy drink, suitably enough. Velvety rose powdered with orris and violet is further cushioned by a plumptious base of patchouli, sheer amber and creamy vanilla. A sweet-tinged Chypre that many a modern miss would surely love to wear, look out for the other Babe infusions similarly promoting self-confidence in fragrant form.
£28 for 80ml eau de parfum
theperfumeshop.com

XERJOFF
GOLDEN DALLAH
Exploring that universal sigh of relief from enjoying a hot beverage, and incorporating the historic trade routes of the coffee trade itself, Xerjoff begin a new collection with the release of this fragrant evocation. Dallah is an overtly feminine offering, entwining sumptuous rose with a haze of incense, sprinkling hazelnut, cocoa and tonka for a deliciously sweet nibble, infused with Cambodian oudh and amber to enhance the toasted coffee beans. Ravishingly more-ish!
€235 for 50ml eau de parfum
xerjoffuniverse.com

XYRENA
CHOICES BY TATIANNA
It isn’t every day that news of a drag artist’s debut fragrance crosses our desks – but we’re here to share everything and anything that comes our way. Pop artist, drag perfumer and ‘RuPaul’s Drag Race’ star Tatianna teamed up with LA fragrance house Xyrena to confect this aquatic signature scent, a fusion of sea salt and water lily, sharpened by lemon, key lime and tangerine, warmed by ozone, cedar and musk. Breezy, yes – but glam (naturally).
£47.40 for 50ml extrait de parfum
xyrena.com

DUSITA
ERAWAN
What an elegantly hazy scent this is, with high-pitched notes of petitgrain and lily of the-valley drifting into a cool breeze of Haitian vetiver. Pissara, Dusita’s founder and perfumer, blends Siamese nobility with fine French perfumery traditions, all inspired by beloved late father’s poems. So sweet hay steams in the early morning mist, then drifts of herbaceous clary sage embrace cedar, oakmoss and vanilla. It feels like wearing a whisper: quiet, but hopeful.
£168 for 50ml eau de parfum
lessenteurs.com

EX IDOLO
LOVE & CRIME
Based on the true story of a once-notorious couple – basically the Bonnie & Clyde of Boston burglaries in the 1900s – founders Tanya and Matthew Zhuk immortalise their daring prison break. This darkly delicious gourmand evokes May Coyle hiding a saw in a cake, enabling her beau, Thomas Howard, to escape. Pink pepper juxtaposes red mandarin, icing sugar dusts a floral bouquet and star anise spikes natural cocoa in the base of this quirkily wonderful concoction.
£95 for 30ml eau de parfum
At Fenwick Bond Street

Latest Launches: from Juicy Couture to Jimmy Choo and more!

We’re spoiled for choice with these fabulous new launches. From Dolce & Gabbana The Only One to House of Herrera Platinum Leather, we have a scent to suit everyone. Have you written your wish list yet? Say ‘Oui, oui, oui!’ to Fever and more!
Dolce and Gabbana the Only One Perfume SocietyDOLCE & GABBANA
THE ONLY ONE
An innovative and addictive ‘mocha violet’ note sits at the heart of this so-pretty and seductive floral, blending coffee with soft, sweet iris. First, though, there’s the liveliness of bergamot – and after, a warm base of vanilla and patchouli. We say: do also check out Dolce&Gabbana’s adorable and joyous video – starring Emilia Clarke, by Italian filmmaker Matte Garrone – to mark The Only One’s launch. (And we defy you not to keep humming ‘Quando, quando’, afterwards.)
From £52 for 30ml eau de parfum
Debenhams.com

Carolina Herrera Platinum Leather The Perfume SocietyHOUSE OF HERRERA
PLATINUM LEATHER
Opening with a whipcrack of freshly crushed pink pepper and ultra-dry cypriol, there’s no messing about here – this scent means business. Buttery soft leather sashays forth slowly then utterly fills the heart. Given a steely backbone of jasmine, accenting the smoothness like a scented sash of slightly metallic sweetness, the dry-down trails a patchouli-laden vanilla/musk accord as your cloak of invincibility – the fragrance equivalent of a fits-like-a-glove garment you never want to take off.
£230 for 100ml eau de parfum
harrods.com

Jimmy Choo Fever The Perfume Society

JIMMY CHOO
FEVER
Jimmy Choo shoes have collectors. And we suspect the fragrances do, too, eager for the next incarnation of the now-classic, tactile Murano glass-inspired flacon. This time it appears in deep burgundy/purple – daring you to strap on your highest heels and strut your stuff, in a Nathalie Lorson confection that walks a tightrope between gourmand and floralcy, contrasting black plum nectar, lychee, heliotrope, vanilla orchid, jasmine, roasted tonka, benzoin and sandalwood. Bottled glamour.
From £43 for 40ml eau de parfum
theperfumeshop.com
Oui Juicy Couture The Perfume SocietyJUICY COUTURE
OUI
Fun, irreverent and charming: three words we’ve always associated with Juicy Couture fragrances, and this one continues that playful tradition – decidedly fun in a bottle. Cheeky, juicy and a little tart, it blends waterlemon (a unique accord that fuses watermelon and lemon) with açai tea and pear. The heart is a floral bouquet of tuberose, jasmine and honeysuckle, while the base purrs with amber and musks. We say, ‘Oui, oui, oui!’
£43 for 30ml eau de parfum
debenhams.com
Cuir Imperiale ormonde Jayne The Perfume SocietyORMONDE JAYNE
CUIR IMPERIAL
Give this to a man and we’d put money that you’ll be borrowing it – Cuir Impérial sits equally beautifully on the skin of both sexes. Taking its inspiration from the eternally entwined histories of leather and perfumery in Grasse, this intoxicating creation places leather centre stage, orbited by Cognac oil, clary sage, bergamot, pink pepper, cardamom, orris, rose, suede, freesia, tonka, sandalwood, patchouli, cedar, vetiver, and incense. Complex? For sure. Sublime? Utterly.
£195 for 50ml eau de parfum
harrods.com

The Scented Letter Magazine

Well you’re here, so we’re going to take it as read that you enjoy reading about fragrance! But now imagine a glossy magazine filled to brimming with the very latest news, reviews, full-length features and exclusive one-on-one interviews with the best noses in the world.

Described as ‘a must-read’ by industry-insiders and fragrance-lovers alike, we are proud as punch of The Scented Letter Magazine, and it seems the feeling’s mutual…

With multiple Jasmine Awards (the fragrance industry’s ‘Oscars’, awarded by The Fragrance Foundation) and guest articles by fellow award-winning journalists, we take a theme for each issue and explore it in gorgeously unashamed detail.

Our ethos is that fragrance should be open to everyone, and so our readers range from people around the world who adore perfume, perfumers themselves, founders of fragrance houses and PRs hungry for news they just don’t get to read anywhere else.

Expert opinions, breaking news, fragrant reviews, stunning photographs and in-depth interviews – your glossily beautiful 60-page PRINT edition of The Scented Letter – The Perfume Society‘s acclaimed magazine will open the doors to the world of fragrance no matter what your experience.

A niche-lover who’s amassed hundreds of bottles in their collection or a perfume newbie: you’re all included, and welcome to explore this exciting world that’s just waiting for your fingertips…

Our latest magazine is The Alphabet Issue, taking an A-Z look at everything from Aldehydes to Madame Zed (Lanvin’s mysterious perfumer, who nobody can trace). Take a sneak-peek here!

 

All issues of The Scented Letter can be purchased individually for £15 (£12.50 for VIP Club Members) or back-ordered if you fancy a catch-up. But don’t risk missing out, treat yourself or loved one to an Annual Print Subscription – an entire year of fragrant reading for £75 (including P&P), to be read, referred to and admired many times (so we’re told!)

Written by Suzy Nightingale