Issey Miyake Fusion – make your own music on the nature-inspired drum machine!

The new Issey Miyake fragrance, Fusion d’Issey, has inspired an immersive and interactive experience created in partnership with The Perfume Shop, to celebrate the launch…

We’ve been banging our drum about the many ties between music and fragrance for years – in fact, we recently dedicated an entire issue of our magazine, The Scented Letter, to Music & Perfume  – so we’re delighted to see Issey Miyake showcasing Fusion in such an imaginative and multi-sensory way…

Sounds of Fusion is, they explain, ‘the first drum machine inspired by nature in Fusion, where users are invited to create their own music composition using the sounds of elements in Fusion.

 

 

The experience immerses into an interactive home page inviting users to take part in an intuitive and easy creative soundscape page where they can create their own unique piece of music.

Sounds of Fusion” offers a new playground for both novice and experienced music creators. It takes its roots in the popular organic and nature-inspired music genre.

The experience is composed of:

4 main themes inspired by nature: air / lava / water / stone sounds

8 different sounds representing the main themes, as different interpretations of each one

A play and pause button, there to start or stop the player

A record/share button allowing to download the composition when one’s done, and share it on different social media channels

The digital platform is live now and open to anyone who is keen to become his/her own music creator inspired by organic sounds.

Be inspired & share your Sound of Fusion!’

 

 

 

So, why not spritz your scent and get inspired to create your own track to share with friends online? With Issey Miyake you’re invited to ‘Dive at the heart of the elements where the strength of nature is expressed through images and for the first time… through sounds. Just listen: water flowing on rocks, wind blowing through leaves, boiling lava, crackling rocks…’

For those of you who’ve not managed to get your noses on the new fragrance yet, Fusion juxtaposes hot and cold, a fascinating exploration of the perfumer’s alchemy in conjuring coolness from citrus and coconut milk, the breeze of a solar-filled mineral accord (think sunlight sparkling on water). Earthiness exudes from the smooth sandalwood, while resinous patchouli provides the heat of the base.

 

Issey Miyake Fusion d’Issey £49 for 50ml eau de toilette
theperfumeshop.com

By Suzy Nightingale

#InternationalWomensDay – our celebration of six inspiring women: the pioneers of perfumery…

In celebration of #InternationalWomensDay, on our Instagram account we’re sharing our admiration of just a few of the incredibly inspiring women in perfumery, and wanted to take some time to write about them here, too…
Currently there are more women joining the famous French perfumery school, ISIPCA, than men – an about-face for those legions of ladies who spent years beavering away in labs but in fact remained somewhat faceless as their male peers were lauded within the industry (a time before noses were public names) as the genius perfumers: moustachioed masters in gleaming white lab coats, the respectable (and respected) face of fragrance.
So we say: let’s hear it for the gals! And do read on for ways you can join in the celebration, too.

Germaine Cellier was a pioneering nose from the 1940s who created outstandingly new (and scandalously daring) scents such as Balmain‘s Vent Vert – overdosed with galbanum and considered the first “green” perfume of its kind – and Robert Piguet‘s Fracas, a bombastic, room-filling, man-killing tuberose. A formidable woman who shone through in a time the entire scent world was otherwise dominated by male perfumers, forging the way fearlessly and stamping her mark in scent history; Cellier very much believed in doing her own thing, and how we applaud her for it.

Josephine Catapano is considered a mentor by Sofia Grojsman (see below) and when you read her list of accolades, it’s not hard to see why. In 1980 Capatano was granted the Cosmetic Career Women’s Award followed by a Lifetime Achievement Award by the American Society of Perfumers in 1993. Working during an era when perfumers were kept firmly within their labs, no names emblazoned on bottles, and most especially if they were female; creating the all-time classic Youth Dew for Estée Lauder, the original Shiseido Zen and Fidji for Guy Laroche; it is only now truly Catapano’s name is truly acknowledged.

Sofia Grojsman is a Belarus-born American perfumer who moved to Poland when she was fifteen, receiving a Bachelor of Science degree in analytical inorganic chemistry there before being uprooted by her family and arriving as an immigrant to the United States in 1965. Delighting in creating multitudionous scents inspired by the rose, Grojsman composed such contemporary classics as Estée Lauder’s White Linen, Lancôme‘s Trésor, Calvin Klein‘s Eternity and Yves Saint Laurent‘s Paris. In 1999 Grojsman was honored by the Cosmetic Executive Women for her lifetime achievements in the fragrance industry.

 
Estée Lauder may not have been a perfumer but nevertheless was a complete perfume pioneer. In an interview for Vogue in 1986, Lauder spoke of her marriage, saying ‘…we
 decided 
that
 Joe
 would
 give
 up 
his 
business 
and 
come 
in to
 mine.
 We
 would 
work
 together:
 he 
would
 deal
 with
 the 
economics
 and 
practical
 aspects
 of
 the 
business,
 I
 would
 do
 the 
selling.’ Well-known as a generous philanthropist, supporting countless charities and the restoration of Versailles; Lauder was honoured with so many awards during her career, but one of the high points is said to have been receiving the French Legion of Honour.

Patricia de Nicolai might have become the next generation of the Guerlain family’s master perfumers, had she been growing up within an era of equality, but de Nicolaï has gone on to have her own eponymous fragrance brand – Parfums de Nicolai – is a member of the technical committee of the French Society of Perfumers and now president of the Osmothèque scent archive – striding forth on her own path rather than resting on her laurels. Having been decorated as a knight of the Chevalier de la Légion d’Honneur, it’s fair to say de Nicolai is one of the all-time (if unsung) great perfumers. An inspiration.

Chantal Roos is legendary in the fragrance world for commissioning and launching some of the biggest fragrances of all time – seeking out the best of the best way ahead of her contemporaries. Lovers of Yves Saint Laurent‘s Opium and Kouros, Jean Paul Gaultier‘s Classique and Issey Miyake‘s L’Eau d’Issey have the genius marketing savvy of Roos to thank. Now working with her delightful and equally talented (musician and composer) daughter Alexandra on their own perfume line, Dear Rose; Roos can concentrate on launching fragrances closest to her own heart. Not so much #sisterdoingitforthemselves as a mother and daughter doing just that.

We’re donating a raffle prize to the International Women’s Day Celebration taking part this evening: Wednesday 8th March 2017
Venue: Good & Proper, 96A Leather Lane, London, EC1N 7TX
Time: 6.30pm – 9pm
Details: £20 on the door – £10 of that goes straight to the charities and then the other £10 goes on wine/beer/soft drinks and food which will all be laid on.
Organiser Roxy Walton says: ‘As well as selling the usual raffle tickets – for which there are some really great prizes this year – I have a fresh delivery from the Women’s Interlink Foundation of beautiful items handmade by women who have been rescued from human trafficking and the sex industry in West Bengal, India. Silk pyjama bottoms, weekend bags, silk wash bags, silk scarves and much more – nothing will cost more than £35 and it’s all lovely. Convenient shopping opportunity for anyone buying Mother’s Day gifts and I will accept IOU’s if you don’t have enough cash! 100% of the sales will go back to them.
The other two charities we’re supporting are Women For Refugee Women  and the International Planned Parenthood Federation. I will have lots more information on the incredible work they do to share with you on the night…’
Written by Suzy Nightingale

Just when you thought it was safe to go back in to the water… Five modern aquatics to dive into

Merely mentioning the word ‘aquatics’ in perfume circles has fragrance lovers getting all dewy-eyed (or, alternatively, chlorine-soaked and weeping bucket loads) at memories of the 90s tidal wave of easy-breezy ozonic scents: perfumes that conjure images of salt-tousled, home-highlighted hair and an all-pervading smell of melon and cucumber.
The unmistakable wind of change that shook up the 90s scent scene was partly due to fragrances delighting in overdoses of the synthetic ingredient Calone – less memorably named “methylbenzodioxepinone” – first discovered by Pfizer in 1966 and then rather confusingly trade-named “Calone 1951.”
Used by perfumers to give a stylised seashore waft of a faintly floral, watermelon purity at the heart of their compositions; Calone is weirdly similar to the structure of pheromones excreted by certain species of brown algae, which is undoubtedly fascinating but not the most romantic seaside image, so it’s no surprise advertising focused on salty, suntanned skin and sunset kisses.
Calvin Klein’s Escape was a huge 90s hit, and it heralded an era of those tousle-haired beach-babes we so longed to be, taking the aquatic theme and plunging to the deep end as L’Eau de Bulgari, L’eau d’Issey, CK One and Acqua di Giò swam in similar – now unisex – streams.
Some of those original blockbusters have more than withstood the test of time and are genuinely worth revisiting – Davidoff Cool Water (literally) springs to mind, as does the restrained genius of Issey Miyake’s L’Eau d’Issey and Acqua di Gio by Giorgio Armani: perhaps the olfactory equivalent of paddling in the comfort of an oft-repeated Friends episode – you might know what you’re getting but goodness it’s nice to reminisce, they were extraordinarily high quality, and still retain the power to make you incredibly happy.
With the 90s revival having heavily influenced fashion for the past couple of years, it’s interesting to see that wave of resurgence has now reached the perfume world’s shores. With nary a hint of waxed-within-an-inch-of-their-lives Baywatch extras among them, these contemporary aquatics are less beach-body-ready and more about modern travellers exploring the world via scents that feel genuinely fresh (as in new, not simply refreshing) using clever Headspace Technology and ingenious ingredients to evoke unique locations that feel dewy, cooling and mysteriously alluring.
Pop on your water-wings and dive on in to these…

Two seas perpetually meet within this ethereally beautiful evocation of Denmark. As the waves kiss, the tide withdraws to reveal a coral glow of ambrette with orange flower, jasmine and rosehips crystalised with salt. Wisps of incense drift down shore with a warm-skin snuggle of vanilla as the sun dips low.
Nancy Meiland Églantier £105 for 100ml eau de parfum
Buy it at Nancy Meiland
The sparkling original launched in 2004, for this latest fragrance perfumer Christine Nagel keeps the effervescence but adds huge amounts of space – a sense of crisp white linen, air misted with salt on the breeze, tears of laughter tasted on the lips and an indigo depth of patchouli and dry woods as it settles.
Hermes Eau de Merveilles Bleue £72 for 50ml
Available from March, buy it at John Lewis
Humongously green – a florist-shop explosion of freshly snapped stalks, fat buds bursting and white flowers tied raggedly with twine – this would fill an entire fairytale palace with its otherworldly life-force, and echoes of salty waves mercilessly crashing on rocks as lightning tears the sky assunder.
BeauFort London Fathom V £95 for 50ml eau de parfum
Buy it at BeauFort London

That moment when the sea melts into the sky is expressed through the seamless serenity of transparent lime, a slowly exhaled mint melding with juicy blackcurrants, softened by blowsy mimosa blossoms and the clarity of white musk. An Event Horizon of celestial bliss and graceful escapism.
Maison Francis Kurkdjian Aqua Celestia £130 for 70ml eau de toilette
Buy it at Selfridges

Harking to their barber shop heritage, Penhaligon’s invite you to take your ease with a wet plunge from hot to cold, the deeply cooling herbaceous notes of eucalptus and rosemary balanced with the clarity of lemon and fir balsam, patted dry with fluffy white cedar scented towels and a tingle of glowing incense.
Penhaligon’s Savoy Steam £148 for 100ml eau de Cologne
Available from March at Penhaligon’s
Written by Suzy Nightingale