For fragrance lovers, few things spark more joy than a beautifully curated advent calendar. Yet as tempting as those luxurious releases may be, many sell out in a flash – or require a small fortune to call your own. The good news? You can create a truly bespoke scented calendar of your own, filled with perfumes perfectly chosen for a loved one – or as a daily treat to yourself.
And the best part? It’s surprisingly affordable. Even more so at the moment, with up to 40% off, our BLACK FRIDAY OFFERS are available until 30th November or till stock runs out! (For Seasonal Scent Subscriptions apply code SEASONS at checkout to get 20% off your first box).
With a little imagination (and a touch of ribbon), you can craft a gorgeously personal gift using sample vials and miniature bottles from The Perfume Society’s Discovery Boxes and Brand Sets. Each little scent becomes a treasure waiting to be revealed.
Imagine the delight of unwrapping a new fragrance each day – perhaps a modern chypre one morning, a gourmand the next, followed by something more classic and softly woody or perhaps daringly smoky. It’s a joyful way to explore new olfactory territories, especially for those dreaming beyond their usual signature scent. For friends or family who can’t easily access niche perfumeries, especially, this makes the world of fragrance feel thrillingly close at hand.
Think of it as olfactory alchemy: transforming simple glass vials into moments of magic. You could include accessories like scented body creams, miniature candles or pillow mists to complement the perfumes. And for an extra flourish, tuck in small cards describing the notes, mood, or fragrance family of each day’s scent.
Ready to build one? There are plenty of build-your-own advent calendar kits available both online and in craft shops – from little boxes and fabric pouches to more elaborate designs you can decorate yourself. (We rather like the plain wooden ones – endlessly reusable and easy to style for any season).
Of course, if you’re feeling extra creative, you might extend the concept: perfume-filled baubles for a tree, luxurious scented crackers, or even a “New Year scent-a-day” calendar for fighting off the January blues with a fab selection of ultra luxe fragrances (for FAR less than you pay for shop-purchased ones).
However you choose to curate it, a DIY fragrance advent calendar captures something wonderfully personal: the joy of discovery, the glow of anticipation, and the scent of thoughtfulness in every little perfume-filled parcel…
Worried about getting gift ready? We’ve got you covered!
There’s a curious overlap to our modern Christmas – we’ve scarcely cleared away the pumpkins these days before we’re bombarded by baubles and glitter. Halloween barely has time to wave goodbye and already the shops are jingling their bells. But even if you’re not quite feeling festive just yet, November is the smartest time to start sketching out those scent gift lists.
Start early and you’ll save yourself the heart-thudding panic of December deliveries (and queues that stretch longer than Santa’s naughty list). Perfume gifting can feel intimidating. It’s so personal, so wrapped up in memory and mood – yet therein lies its magic. Presenting someone with a fragrance is like offering them an invisible accessory, a whisper of character that lingers long after the wrapping paper’s gone.
Whether you’re buying for a best friend, a partner, or perhaps subtly hinting at your own wish list, there’s an art to doing it well.
Don’t worry – our guide to giving is easy to follow and truly allows something for all tastes. Even better news, these gifts have been pre-curated and boxed: all you need do is choose the ones you like the sound of and add a ribbon! Now, which of these scented present ideas could match loved ones and friends you know…?
Perfect gift ideas for the perfume loyalist
For those who are already devoted to a particular perfume, think beyond the bottle. Many fragrance houses now create gorgeously layered ranges – body creams, shower gels, even hair mists – that extend a favourite scent in sumptuous ways. A limited edition flacon always feels special too, an instant collector’s piece for their dressing table. If you’re unsure which size or scent to settle on, a discovery set or travel trio teamed with a voucher for a full-size bottle later is a wonderfully considerate touch – indulgence with flexibility, and room for personal choice.
Adventurous types: discovery boxes and new scents
Now, for the curious fragrance wanderers – those who love to explore new olfactory avenues – the Find a Fragrance tool is your festive fairy godmother. Simply pop in a scent they already adore, and you’ll be presented with half a dozen harmonious suggestions to explore next. Think of it as matchmaking for perfumes – part science, part scented serendipity. Jot down your favourites and take the list shopping (or have a virtual browse with a cup of cocoa and twinkling lights overhead).
No matter what their taste, you simply can’t go wrong with one of The Perfume Society’s Discovery Boxes. These mini treasure troves invite giftees to explore an array of perfumes, from the latest luxury launches to independent niche gems. Our Brand Boxes are equally tempting – perfect for the fan devoted to a particular perfume house, keen to see what else hides behind their signature scent.
When in doubt: home fragrance to the rescue
Still can’t sniff out their preferences? Home fragrance is your seasonal saviour. A beautiful candle, reed diffuser or room spray feels intimate without presuming anything too personal. Many major perfume brands now offer home scents that echo their best-loved perfumes. Think zesty citruses for a mood-lifting morning, or shimmering woody ambers for cosy winter evenings. Candles make everything feel calm, golden and gently glamorous – even when the Wi-Fi’s down or the wrapping paper’s run out.
Remember, perfume is ultimately a gift of emotion. A dab on the wrist, a waft in the air, and suddenly you’ve conjured stories, places and the promise of pleasure. In the rush before Christmas, that’s something worth savouring. And with so many luxurious and niche discovery sets available right now from The Perfume Society, there’s truly never been a better time for a little fragrant foresight. Even if we’re still shaking confetti from our costumes, a bit of scented planning now ensures your December sparkles – stress-free, sumptuously scented, and gloriously ahead of the crowd!
Ah, the thrill of fragrance shopping when on holiday! If you’re anything like us at The Perfume Society, as soon as you arrive on your long-lusted-after trip abroad you’ll be checking out the scented goods provided in the hotel’s bathroom (many a holiday has been made by the discovery of something fragrantly fabulous awaiting your pleasure in the shower!)
And of course, there’s the promise of new perfumes to purchase while you’re away.
Yet, in the gilded haze of sunlit boutiques and bustling local markets, how can you truly discover if a perfume is about to become your new olfactory soulmate, rather than just a fleeting infatuation fuelled by piña coladas and unfamiliar skies?
Holiday perfume shopping is as much about mood and memory as it is about scent. The fragrance that sets your heart afire on a moonlit Mediterranean terrace may not raise a flicker amidst the drizzle of the daily commute. Here’s how to make your fragrance quest rewarding, thoughtful, and joyously memorable – wherever you may roam.
Before You Travel
Research: Jot down names of renowned local fragrance houses, perfumeries, and hidden boutiques. Delve into local blogs or ask well-travelled friends for insider recommendations.
Go beyond the obvious: Concierge staff, local shopkeepers, or even your taxi driver might tip you off to markets and out-of-the-way shops where treasures await far from tourist-busy thoroughfares.
List your loves and loathes: Knowing roughly which scent families appeal (gourmand, citrus, floral, woods) can help steer your nose in the right direction when overwhelm sets in.
In the Boutique: Testing Like a Pro
Treat scent discovery as a slow, delicious journey – not a sprint to the till. Some thoughtful tips to make sure a fragrance truly suits you:
Begin with blotters: Spray potential choices on paper blotters first. This allows the opening notes to reveal themselves without settling fully on your skin.
Label everything: Write the scent’s name on the blotter and add a few notes (in your phone or a notebook) about your first impressions – an invaluable step should your testing pile grow unruly.
Narrow your shortlist: Once you’ve whittled down your options, choose a maximum of two or three to try on your skin. Any more and your nose may check out before you do.
Apply thoughtfully: Spritz on pulse points free from jewellery, as metal can affect the scent. The inner elbow or top of the arm is often recommended.
Let the fragrance evolve: Step outside the shop. Stroll, have a coffee, let the scent settle. Fragrances unfurl in layers – top, heart, and base notes all have their moment. What begins as sparkling lemon may melt into sultry amber over a few hours.
Return only if love lingers: If a scent still entrances you after a few hours (and in the soft company of your own skin), it may be time to bring home a bottle.
Don’t rely on finding ‘the perfect perfume’ to buy in an unfamiliar destination. The playful spirit of travel is the perfect perfumed permission slip for olfactory experimentation you can pre-plan and then delight in while away.
Sample-sized wonders: Small vials or discovery sets are ideal for packing light, breezing through airport security, and indulging in a different note each day. They invite adventure – try fragrances beyond your usual comfort zone, mirroring the freedom of exploring a new city, climate, or wardrobe.
Seasonal and situational flair: Hot climes, balmy nights, and wearing different fabrics or styles of clothing can transform how familiar notes behave – and how you feel wearing them. Embrace the chance to discover something entirely new about yourself as you do about your destination.
The Holiday Purchase: A Scent for All Seasons?
It is immensely tempting to fill your suitcase with sun-drenched souvenirs for the senses. But pause and consider that what sings here might not harmonise at home. Like a beloved local aperitif that falters in the British chill, some scents might not travel as well as you’d hope. What to do then, to ensure that bottle doesn’t stay sad an neglected, gathering dust on a shelf somewhere back home?
If the love fades back home: That is no failure, and we’re not going to judge. You may adore it again one day, or perhaps it’s an invitation to explore layering to create your own personalised perfume that’s part you on holiday, part you at home again?
Consider other olfactory options: Instead of only concentrating on perfumes, seek scented bath oils, soaps, or body lotions as gentler olfactory reminders. These small luxuries cue instant ‘holiday mode’ for the spirit, acting as portals to memory and mood, whenever you need a holiday from the everyday.
Fragrant Take-Aways – Our Top Tips for Scented Holiday Success:
Do your research beforehand & seek out little-known local brands.
Take a good selection or small samples with you – have fun trying new scents!
Take your time: rush only guarantees regret.
Explore with intention but allow for delightful diversion.
Make notes on everything – even impressions can be fleeting.
Keep in mind the fact temperature can seriously skew our sense of smell.
Be open to serendipitous discovery off the beaten retail path.
Remember: the purpose is perfumed delight, not a trophy bottle for the shelf.
In the end, holiday fragrance shopping is a dialogue with scent memories and your true self. The right perfume to bring back with you shouldn’t be seen as just another scent – make sure it’s one that has its own story, a secret perfumed portal that serves as a fragrant return-ticket to places and feelings you never want to leave behind…
Summer is the perfect time to gather your friends and family for a truly memorable event: a Perfume Party. Whether you’re looking for a lively garden gathering or a cosy evening of scent exploration, we reckon you’ll agree that this idea is as versatile as it is scent-fully fabulous.
Here’s how to throw the ultimate fragrant bash, featuring the Perfume Society’s exquisite Discovery Boxes – each one a veritable a treasure trove of olfactory wonders…
Setting the Scene: A Perfume Picnic or a Chilled Olfactory Occasion?
If the sun is shining, why not take your Perfume Party outdoors? Transform your garden or patio into a fragrant paradise with tables adorned in flowers and colours that echo the vibrant hues of the Discovery Boxes. Think bright yellows, soft pinks, and golden tones – just like the notes inside the Liquid Sunshine Discovery Box. Lay out blankets, scatter cushions, and let the summer breeze carry the scents through the air.
For a more relaxed vibe, set up inside with plenty of comfy seating and good lighting, or even consider a ‘scented sleepover’ (because why should pyjama parties only be for kids, eh? And how much more fun with some perfumes and bubbles!) The focus is on fragrant discovery, conversation, and the shared joy of scent.
The Discovery Boxes: Your Fragrant Party Guests
At the heart of your Perfume Party are the Perfume Society’s curated Discovery Boxes. Each box is a carefully selected collection, perfect for sampling, sharing, and sparking lively discussions.
Embrace the season with the Liquid Sunshine Discovery Box, a limited edition set that captures the essence of summer. Each scent is a ray of golden light:
Molton Brown Rose Dunes 1.5ml Eau de Toilette: A delicate, sun-warmed rose kissed with sea salt, evoking lazy afternoons on the dunes.
Ruth Mastenbroek Gaia 2ml Eau de Toilette: Earthy, green, and uplifting – like a walk through a wildflower meadow at dawn.
Parfums de Marly Valaya 1.5ml Eau de Parfum: Crisp, sparkling, and elegant, with a hint of fresh citrus and soft florals.
Lalique Soleil 1.8ml Eau de Parfum: Warm, radiant, and enveloping – imagine amber and vanilla bathed in sunlight.
Memoize Concordia 2ml Eau de Parfum: Vibrant, zesty, and joyful, with unexpected twists of spice and fruit.
Floral Street Sunflower Pop 1.5ml Eau de Parfum: Bright, cheerful, and playful – a burst of sunflower and citrus that’s pure summer in a bottle.
Jeroboam Oriento 1ml Extrait de Parfum: Rich, mysterious, and exotic, with smoky woods and a touch of spice.
skinSense Hydranet Face Mask 25ml: A refreshing treat for the skin, perfect for a summer skincare moment between sniffing sessions.
Scent Matching: Playfully ‘match’ each guest to a perfume you think suits their personality. It’s a fun way to spark conversation and laughter.
Blindfolded First Impressions: Blindfold guests and let them sniff each fragrance, sharing their immediate thoughts and feelings. It’s amazing how scent can evoke vivid memories and emotions.
Sample Swapping: Encourage guests to swap their favourite samples and discuss what they love (or don’t) about each scent.
Lucky Dip: Guests get a scented surprise as they wont know what they’re choosing – a brilliant way to ensure everyone explores outside of their usual ‘comfort zone’. And they may just meet the fragrance of their dreams!
Zoom Sniff-Along: If friends can’t make it in person, send them the same Discovery Box and host a virtual ‘sniff-along’ over Zoom. Pour a glass of something lovely and enjoy a good catch-up while exploring scents together.
Perfume + Cocktail Pairings: Get creative and make cocktails that evoke your favourite fragrance from the box. For example, a citrusy cocktail for Floral Street Sunflower Pop or a smoky old fashioned for Maya Njie Tobak.
Hen Night Perfection: This party idea is ideal for a hen night – unique, interactive, and budget-friendly. Plus, scent and memory are so entwined, your celebration will live long in everyone’s happy memories.
Whether you’re hosting a garden picnic, a relaxed evening in, or a virtual event, the Discovery Boxes offer endless possibilities for fun, fragrant discovery, and a genuine sense of emotional connection. So, gather your friends, open your senses, and let the scents of summer (and beyond) inspire your next unforgettable celebration…
How can we layer some extra light into scents when we need it most? It’s certainly true that as spring unfolds and the days grow longer, many of us feel the urge to infuse our fragrances with a little extra brightness. And here’s how we do it…
Sometimes, the perfumes we adore can feel a touch too heavy or muted for these lively, sunlit days. Rather than retiring them, why not breathe new life into those scents by layering with lighter, fresher companions? Layering is a joyful, creative way to lift your spirits and add radiance to your fragrance wardrobe – especially when the afternoon lull threatens to dim your energy.
Why Layer?
Layering allows you to balance richness with luminosity. Look for notes that bring sparkle and freshness – zesty citrus like bergamot, mandarin, or petitgrain; sparkling spices such as pink pepper or ginger; delicate florals like neroli or jasmine; and soft musks or woods that add warmth without weight. These elements can enliven your mood and sharpen your focus, making layering a perfect pick-me-up when you need a burst of vitality.
Don’t be shy about spritzing a lighter scent over your usual perfume on pulse points or hair, letting the layers mingle and evolve throughout the day.
Start gently, experiment, and enjoy discovering new light-filled olfactory moments, whenever you need them.
Happy spring-light shopping and sniffing!
Edeniste Lifeboost Discovery Set
These ground-breaking, mood-boosting fragrances have been researched and created with the help of neuroscientists to target the needs we all have depending how we feel. From energising and reviving to soothing and aiding bursts of joy while you wear them, we suggest trying their Discovery Set of the layer-able Lifeboosts to keep on hand (and wrist) as a kind of olfactory toolbox. Worn alone they’re wonderful, of course, but we think you get the best sense of their scented super-powers when spritzed atop another scent. They slice through any malaise and are noticeably adding newness, while perfectly harmonising with whatever you might already be wearing.
Try these next three from the Edeniste collection for EXTRA spring light-filled freshness…
Edeniste Lifeboost Happiness
Lifeboost Happiness is a vibrant celebration of exotic mango, bursting with juicy, colourful notes of raspberry and watermelon that dance like sunlight on water. This sparkling fruity floral is anchored by pure Virginian cedarwood essence, lending a warm, woody embrace that grounds the exuberance with subtle sophistication. Layered over a deeper floral or gourmand perfume, Happiness infuses your scent with a tropical fizz and carefree joy, transporting you to sun-drenched shores and brightening your mood with every spritz.
Lifeboost Wellbeing offers a refined harmony of crisp Ethiopian ginger and vibrant pink peppercorn from La Réunion, creating a sparkling, invigorating top accord. At its heart, precious Indian jasmine and delicate Chinese iris add a floral softness, while the whole composition settles into a verdant, dewy quality reminiscent of a forest after rain. Layer this atop woody or amber fragrances and Wellbeing breathes fresh vitality and calm into your scent, balancing richness with a green, uplifting clarity that enlivens both mood and senses.
Lifeboost Energy is a sparkling symphony of bergamot, grapefruit, and lemon, lifted by a lively spark of Ethiopian ginger absolute. Jasmine and rose add a floral brightness that dances atop a soft base of musk, cedarwood, and amber. Layer over a richer perfume, and it cuts through any heaviness with fresh, zesty clarity – like sunlight breaking through clouds. Perfect for an afternoon boost, it transforms your scent into a lively celebration of spring’s vitality.
The Merchant of Venice Accordi Profumo Petitgrain Paraguay
Petitgrain Paraguay offers a fresh elegance with peel-like citrus top notes and a herbaceous heart reminiscent of sunlit leaves. Its subtle woody undertones provide a seamless transition to deeper fragrances, making it an ideal layer. When combined with a heavier floral or amber scent, it breathes new life into the composition, lifting it with a crisp, invigorating breeze – like a stroll through a blossoming garden on a perfect spring day.
The Merchant of Venice Accordi Profumo Bergamotto Italia
Bergamotto Italia reveals the juicy pulp and green nuances of bergamot, balanced by dry and woody facets that add refinement. Layer over a dense or gourmand perfume and it acts like a ray of sunshine – brightening and clarifying without diminishing character. This fragrance adds a tonic-like freshness to your collection, perfect for moments when you want your perfume to feel lighter, more sparkling, and utterly uplifting.
The Merchant of Venice Accordi Profumo Arancia Brasile
Arancia Brasile captures sun-drenched Brazilian oranges with a juicy, vibrant heart. Beyond the citrus burst, it reveals woody and green layers that make it versatile. Layer this over spicy or oriental bases to add juicy sweetness, or pair it with lighter florals to amplify natural brightness. Like a sunbeam cutting through afternoon haze, it infuses your perfume with joyful, zesty spirit.
The Merchant of Venice Accordi Profumo Neroli Marocco
Neroli Marocco celebrates orange blossom with a heady white floral heart softened by aromatic citrus notes. Layered atop rich amber or vanilla bases, it adds a Mediterranean glow – warm yet fresh, like a gentle sea breeze on a blossoming spring afternoon. This scent lifts heavier perfumes, imbuing them with sparkling elegance and sunlit charm.
Layering fragrances is a delightful way to refresh both your collection and your mood. By combining bright, zesty notes with your favourite base scents, you create a personalised perfume that feels lighter, more energised, and utterly spring-like. Embrace experimentation – start small, test combinations, and enjoy the process of discovering new olfactory luminosity in your life.
When the afternoon lull creeps in, reach for a spritz of something fresh and light filled layered over your usual perfume. It’s a simple, powerful way to lift your spirits, sharpen your focus, and carry the joyous energy of spring wherever you go. After all, fragrance isn’t only about how it smells (though obviously that’s important) – it’s about how it makes us FEEL.
So, why not layer up, breathe deeply, and feel brighter by letting your perfume shine with the light of the season?
With International Fragrance Day this Friday, 21st March, we will be holding our annual Smellfie. All just for fun, to celebrate and share the joy of fragrance!
Celebrate National Fragrance Week with Your #Smellfie!
As the delightful aromas of spring begin to fill the air, we’re thrilled to announce that National Fragrance Week is just around the corner! The highlight of this scent-sational celebration falls on Friday, 21st March 2025 – National Fragrance Day – when fragrance lovers across the globe will be sharing their beloved #smellfies.
What is a #Smellfie?
A #smellfie is simply a selfie with your favourite fragrance (or whichever scent you’ve chosen to wear that day). It’s a wonderful way to share your perfume passion with fellow fragrance enthusiasts worldwide. Since we first introduced the #smellfie concept, (nearly a decade ago, now!) it has blossomed into a global phenomenon, with bloggers, industry insiders, celebrities, and perfume aficionados eagerly participating each year.
Express Your Scent Style
What we absolutely adore about the #smellfie tradition is how everyone brings their unique personality to their photos. Some fragrance lovers go all out, dressing up to match their perfume bottles or embodying how their chosen scent makes them feel – creating elaborate, artistic compositions that showcase their creativity and passion.
Others prefer a more casual approach, simply snapping a quick photo holding up whatever fragrance they’re wearing that day. The beauty of the #smellfie is that there’s no right or wrong way to participate – we love seeing them ALL!
Why We Love #Smellfies
The annual #smellfie celebration has become a highlight in our calendar because it truly captures what fragrance means to us all. These shared moments demonstrate how perfume can energise, comfort, embolden or support us through our daily lives. For one magical day, Instagram lights up with our collective love of scent, creating a virtual fragrance community that spans the globe.
We take great joy in sharing your wonderful #smellfies across our social media platforms, creating a tapestry of fragrance stories that celebrates our shared passion.
How to Participate on Friday, 21st March 2025
It couldn’t be simpler to join in the fun:
Take a photo of yourself with your chosen fragrance
Post it on Instagram with the hashtag #smellfie
Tag us @theperfumesociety in your photo so we can see and share your creation
We can’t WAIT to see which fragrances you choose for your #smellfie on the day! Which scent will you select to represent you? Will you create an elaborate themed photo or keep it beautifully simple?
Until then, we’ll be pondering which of our beloved scents to feature in our own #smellfies, and counting down the days until National Fragrance Day fills our social media feeds with the joy of fragrance once again!
The Perfume Society’s Find a Fragrance tool is your round-the-clock personal perfume consultant, so: have you ever found yourself in a perfume shop, overwhelmed by a myriad of scents and unsure where to begin? Or perhaps you’re on a mission to find the perfect fragrance gift for a loved one? Fear not, because Find a Fragrance will come to your rescue, and here we’ve a guide as to how (and why) it works, and an example of the results you can expect…
How It Works
It’s brilliantly simple:
Think of a fragrance you (or your gift recipient) already adore.
Voilà! You’ll receive six tailored suggestions spanning various price points.
Why It’s SO Intuitive
Our Find a Fragrance tool isn’t just clever; it’s a fragrance whizz! It doesn’t merely suggest popular scents or bestsellers. Instead, it delves deep into the DNA of your chosen perfume, analysing its mood, character, and key ingredients to find truly complementary scents.
Perfect for Gift-Giving
Stuck on what to buy for your fragrance-loving friend? Find a Fragrance is your secret weapon. Simply input their favourite scent, and you’ll discover new fragrances they’re likely to adore. It’s like having a perfume crystal ball!
Your Pre-Shopping Companion
Before you hit the shops, arm yourself with knowledge. Use Find a Fragrance to create a shortlist of scents to try. It’s especially handy when you’re treating yourself or shopping for someone special. It’s the online equivalent of a fragrance expert reaching through the screen and letting you try the scents.
The Science Behind the Scent
What sets our tool apart is its foundation in extensive fragrance data. We’ve cultivated direct relationships with fragrance houses and perfumers, ensuring the database is comprehensive and up-to-date.
Start Your Scent Journey
Remember, finding your signature scent (or gifting one) is a journey of exploration. Our Find a Fragrance tool is your compass, guiding you through the vast and wonderful world of perfumery.
Try It Out: A Sample Search
Let’s put the Find a Fragrance tool through its paces with a real-world example. Suppose you’re a fan of the classic Lancôme Trésor and you’re curious about similar scents that could be worn by anyone.
Type in [for example] “Lancôme Trésor” in the search bar.
Select both ‘Female’ and ‘Shared’ categories to broaden your options [you can tick all three for even more].
Hit search and voilà! You’ll be presented with a curated selection of fragrances that share similar characteristics to Trésor but can be enjoyed by all. Such as these…
This simple search opens a world of olfactory possibilities, and you can even re-search for the same fragrance for even more options.
Basically put, Find a Fragrance was made to help you discover scents you might never have considered (or heard of) before! It’s a brilliant way to expand your fragrance wardrobe or find the perfect gift for someone special.
So, why not give it a whirl? Your next signature scent (or the perfect gift) might be just a click away.
In the world of fragrance, there exists a group of individuals whose talents are as extraordinary as they are elusive. These are the ‘noses’ – the perfumers whose olfactory artistry shapes the very essence of our most beloved scents.
For the past decade, The Perfume Society has been at the forefront of unveiling the mysteries behind these master craftspeople through our multi award-winning magazine, The Scented Letter.
Our regular feature, ‘A Working Nose‘, offers readers an unparalleled glimpse into the lives and minds of these olfactory virtuosos. This world-exclusive series of in-depth interviews delves into the personal working styles, composition techniques, and daily routines of both established master perfumers and rising stars in the industry.
We’re rather proud that it’s a feature unmatched by any other publication, offering fragrance enthusiasts a rare opportunity to understand the intricate process behind the creation of their favourite scents and iconic fragrances.
So, if you’d like to learn more about the lives of the ‘noses’, and perhaps even gain some olfactory insight into the way they imbue their creations with their own unique characters, or styles of composition; do sign up for your FREE e-subscription to The Scented Letter Magazine. And don’t forget to browse the always fascinating shorter interviews with noses on the website.
But the world of perfumery isn’t just for the professionals. At The Perfume Society, we have always believed that everyone can benefit from a deeper understanding and appreciation of scent.
That’s why we’re excited to share with you a collection of aromatic wisdom from these remarkable noses; with practical tips and insights that you can incorporate into your daily life to enhance your sense of smell and deepen your relationship with your most cherished fragrances.
These ‘noses’ possess a talent that goes beyond mere chemistry and technique. They are time travellers and emotion weavers, capable of transporting us to cherished memories and evoking powerful feelings with just a single whiff. Their creations have the power to make us feel more confident, more alluring, more creative – transforming not just how we smell, but how we feel about ourselves.
For too long, these artists of scent worked very much behind the scenes, their noses in anonymity, and their contributions to our sensory experiences unacknowledged. But now, like great chefs emerging from their kitchens or painters stepping out from behind their canvases, perfumers are beginning to take centre stage in even greater numbers. They’re sharing their stories, their inspirations, and the intricate processes behind their olfactory masterpieces.
Join us as we celebrate these extraordinary individuals and hear their advice on how to improve our own sense of smell. Whether you’re a fragrance aficionado or simply curious about the world of scent, prepare to be captivated by the wisdom, creativity, and passion of the world’s most remarkable noses…
We asked:
What can each of us do to enhance our appreciation of fragrance? What is your best tip for improving a person’s sense of smell?
‘‘If you train your nose, you’ll be able to make the difference between the main olfactive families. In fact, everyone has his own olfactive memory like a “library of scents”, made of smells you associate to people, places, travels, objects, food, moments of your life, etc. You can enrich this library by smelling fragrances in store or trying them on skin to live with them.
Some are fresher, some are more sensual, try to put words on what you smell to define the different sensations. Then repeat, repeat ceaselessly. Practice by smelling blind. Be spontaneous, say everything, feel free to write everything which comes to mind.
Time after time, you’ll have your own references and you’ll be able to classify fragrances by main themes, like woody, aromatic, citrus and ambrée. Memory. That’s the most important thing. You need to smell again and again and again the same thing and then mix it with other things and see how it changes.
Like cooking – you need to taste all the time to improve your palette and it’s the same with smell. I cannot say enough how important memory is, that act of memorising how something smells, what it means to you.’
‘It’s often just a matter of paying attention, be focused by the smells around you. And another thing is usually you notice the smell but it’s difficult to express about it, you need to know the words.’
‘The best thing to do to enhance our appreciation of fragrance is to smell it! The more you smell more you develop your sense of smell. Smelling raw materials is also a good way to improve your abilities. The key is to focus and concentrate on what you smell all the time: a fragrance, a smell in the street, food, etc.’
‘Smelling, smelling and smelling again. There is no secret, I think it is a matter of passion and patience. Perfumery involves a huge amount of knowledge – like learning the raw materials, the big accords, the historical fragrances…
To me it is like learning a language, it is not only learning words that allows you to speak, you have to understand the culture behind it and the history of the nation to become fully fluent.’
‘Curiosity is a good thing to explore and develop a person’s sense of smell. You have to not be afraid of smelling things you think you don’t like at first sight.’
‘The most important thing is that people become more aware of what a great sense smell actually is. Taste and sight always seem to come first and people aren’t so focused on their nose. What perfumers do is to close their eyes and focus on that one sense a lot – I mean all the time, not just at work. There are so many studies that say the nose is so closely linked to memories and images, it’s incredibly intense. But you have to explore it deeply.
When you smell something – lavender, a particular perfume, a cooking ingredient – you have to forget what it literally is and instead link it a personal feeling, whatever it makes you feel. The more you analyse those emotions and link that to personal feelings, the better you become at smelling more and memorising those smells. This is how we learn at perfumery school. It has to be personal or it has no meaning.’
‘To truly appreciate fragrance, embrace smelling. Take in the everyday scents, from morning coffee to your favourite dish. Give importance to your sense of smell; it’s a powerful memory trigger! Don’t underestimate its impact, it holds the key to unlocking vivid recollections and enhancing your overall sensory experience…’
Right now, many of us find ourselves caught between seasons – not quite ready to relinquish our cosy winter fragrances yet yearning for a breath of fresh air in our scent wardrobe. January offers the perfect opportunity to experiment with layering, allowing us to infuse our beloved cold-weather perfumes with a touch of brightness and olfactory optimism.
The art of fragrance layering isn’t merely about combining scents; it’s about creating a bespoke olfactory experience that reflects our mood and the changing world around us. By introducing fresh, invigorating notes to our deeper, more complex winter fragrances, we can craft a scent that bridges the gap between seasons and lifts our spirits on even the greyest of days! So here are some ideas about how to bring a sense of brightness to the warmer, snugglier scents you might not want to give up just yet…
One exciting way to explore this layering concept is with the Edeniste Lifeboost Discovery Set (£32 for six samplesin our shop) These innovative fragrances have been meticulously developed in collaboration with neuroscientists to target specific emotional needs. While each scent stands beautifully on its own – and are also offered in full-size bottles, which we’ve linked below – they truly shine when used as aromatic building blocks, layered atop your existing fragrances to add dimension and vitality.
The Lifeboost Energy fragrance (£75 for 30ml eau de parfumin our shop) for instance, is a vibrant symphony of Italian citrus fruits, with peppery bergamot and juicy grapefruit taking centre stage. A whisper of Ethiopian ginger absolute lends a zingy, effervescent quality that can cut through the richest of winter perfumes, instantly imbuing them with a sense of vivacity and purpose. Imagine misting this over your favourite amber or vanilla-based scent – suddenly, that comforting warmth is shot through with sparks of sunshine.
For those seeking a more nuanced freshness, Lifeboost Wellbeing (£75 for 30ml eau de parfumin our shop) offers a sophisticated blend of spicy and green notes. The unexpected pairing of Ethiopian ginger and pink peppercorn from La Réunion creates a crisp, uplifting accord that dances atop a heart of precious Indian jasmine and Chinese iris. When layered over a woody or oriental fragrance, it adds a verdant, dewy quality reminiscent of a forest after rain – grounding yet invigorating.
If you’re craving a burst of pure joy, look no further than Lifeboost Happiness (£75 for 30ml eau de parfumin our shop). This exuberant creation centres around a luscious mango accord, enlivened by the tartness of raspberry and the aquatic freshness of watermelon. Underpinned by the smooth warmth of Virginian cedarwood, it’s like bottling a tropical holiday. A spritz of this over a deeper floral or gourmand scent instantly transports you to sun-drenched shores, even on the coldest January morning.
For those who prefer to focus on singular notes, The Merchant of Venice’s Accordi di Profumo range offers a selection of exquisitely crafted fragrances that celebrate individual ingredients that have been used for centuries by perfumers, and have been developed to layer in countless combinations for your own unique creations.
When used in layering, the Petitgrain Paraguay fragrance (£65 for 30ml eau de parfum harveynichols.com), for example, can breathe new life into warm fragrances. Its ultra-crisp, citrusy opening cuts through dense base notes, while its herbaceous heart adds a touch of natural green-tinged freshness. The subtle woody undertones in its dry-down allow it to seamlessly blend with a wide range of scent profiles, from florals to richer, resinous scents.
Their Bergamotto Italia (£65 for 30ml eau de parfumharveynichols.com) is a love letter to the fruit, capturing not just the zesty peel but the juicy pulp within. When layered over a heavier scent, it adds a bright, tonic-like quality that feels both sophisticated and effortlessly refreshing.
Similarly, their Arancia Brasile (£65 for 30ml eau de parfumharveynichols.com) is a multi-faceted exploration of the orange. Beyond the expected citrus burst, it reveals subtle woody and green facets that make it an surprisingly versatile layering option. Try it over a spicy oriental to add a juicy sweetness, or use it to amplify the citrus top notes in a classic chypre.
For a touch of floral freshness, Neroli Marocco (£65 for 30ml eau de parfumharveynichols.com) offers a masterful interpretation of orange blossom. Its heady white floral heart is tempered by aromatic notes, resulting in a scent that’s both opulent and invigorating. Layered over a rich amber or vanilla base, it adds a touch of Mediterranean sunlight to even the most wintery of perfumes.
And for those who enjoy a more playful approach to fragrance, Granado’s Tropical Birds Discovery Set (£58 for 5 x 10ml eaux de parfumsin our shop) offers a delightful array of options you might want to experiment by wearing alone first, and then perhaps try layering. Their Imperial scent, with its intriguing blend of Brazilian and Portuguese influences, adds a light, elegant freshness to deeper fragrances. Jardim Real celebrates the vivacity of citrus fruits alongside delicate florals, with orange blossom taking a starring role – perfect for adding a touch of spring to your winter favourites.
Époque Tropical balances rich, woody notes of sandalwood and guaiac with the brightness of mandarin and the unique fruitiness of cashew, creating a scent that’s both grounding and uplifting. Infusão Botânica, meanwhile, offers an intriguing freshness through its blend of spicy and aromatic notes, and finally in this collection, Nostalgia marries citrus and spice with an elegant floral heart – each providing a unique way to breathe new life into your existing fragrances.
Remember, all of these fragrances can certainly be worn alone, but January invites us to be more adventurous with our scents. By layering fresh, bright notes over our comforting winter favourites, we create an olfactory reflection of the season – a time of transition, of looking forward while still embracing the cosy comfort of the past. So don’t be afraid to experiment – you might just discover your perfect signature scent combo for the year ahead…
As we step into a new year, it’s the perfect time to set some olfactory objectives. Whether you’re a seasoned fragrance aficionado or just beginning to explore the world of scent, these five fragrance goals for 2025 will help you expand your horizons and discover new olfactory delights.
We’ll be bringing you a plethora of exciting perfumes to delve into in the coming weeks and months, but for now, let’s focus on some broader, yet informative tips to enhance your fragrant journey…
Explore the World of Indie Perfumery
Make 2025 the year you venture beyond mainstream brands and discover the unique creations of independent perfumers. Indie houses often offer innovative, daring compositions that push the boundaries of traditional perfumery. They frequently use high-quality, ethically sourced ingredients and create in small batches, ensuring a level of exclusivity. Look for online niche perfume retailers, attend perfume events, or join fragrance communities to learn about these hidden gems.
Uncover Affordable High Street Treasures
Don’t overlook the potential of high street fragrances. Many affordable brands are stepping up their game, collaborating with renowned perfumers to create sophisticated scents at accessible price points. Next time you’re out shopping, take a moment to explore the fragrance sections of your clothing and makeup shops, local chemists or department stores. You might be pleasantly surprised by the quality and complexity of some of these budget-friendly options.
Rediscover the Classics
2025 is the perfect time to revisit some legendary fragrances that have stood the test of time. Whether it’s a scent you used to wear years ago or a famous perfume you’ve always meant to try, classic fragrances offer a window into the history of perfumery. Many of these can still be found at reasonable prices, especially if you look for older formulations in vintage shops or online marketplaces. Remember, classics are classics for a reason – their enduring appeal speaks volumes about their quality and artistry. Begin with our two part feature on 50 Fragrances You Must Try…
Expand Your Olfactory Vocabulary
Challenge yourself to describe fragrances more accurately and eloquently. Start by keeping a scent diary where you jot down your impressions of different perfumes. Try to go beyond simple descriptors like “fresh” or “sweet” and delve into specific notes, textures, and emotions evoked by each scent. Attend perfume workshops or masterclasses to learn from experts and enhance your ability to discern and articulate different fragrance elements.
Embrace Seasonal Scenting
Make 2025 the year you curate a fragrance wardrobe that changes with the seasons. Just as you switch up your clothing throughout the year, your perfumes can reflect the shifting moods and temperatures of each season. That’s why we began the Seasonal Scent Subscription Boxes – perfectly curated to bring you newness and beloved names that always smell right for right now. Experiment with lighter, fresher scents for spring and summer, and richer, warmer fragrances for autumn and winter. But don’t be afraid to try unexpected combinations – a traditionally summery scent might bring a delightful contrast to a cold winter’s day.
Remember, the world of fragrance is vast and endlessly fascinating. These goals are meant to guide you on a journey of olfactory discovery, encouraging you to step out of your comfort zone and experience the full spectrum of what perfumery has to offer. Whether you’re drawn to niche creations, rediscovering classics, or finding hidden gems on the high street, 2025 promises to be a year filled with amazing scents.
Stay tuned for our upcoming features on exciting new scents to try as you work towards these fragrant resolutions. It’s going to be a fragrantly FABULOUS 2025, we can just feel it!