Tag: how to find

How to find SIX perfect scents to suit you – from your sofa!

How can you find the perfect scent to suit you? It’s a question we’re asked more than any other, and can be somewhat overwhelming if you don’t know where to begin. And that’s at the best of times – let alone trying to navigate buying a new scent from your sofa, without sniffing beforehand!

We have the perfect perfume solution: our genius Fragrance Finder…

You’re simply asked to type in the name of a fragrance you like already, and the so-clever algorithm does all the work for you. This is a computer system that was first set up decades ago, when our Co-Founder Lorna McKay had an idea how to help customers of Liberty’s perfumery seek out their next scents.

That computer program has been fully updated with key words comparing and describing hundreds of thousands of fragrances – not only the fragrance notes, but how the fragrance will make you feel, the atmosphere the perfumer has created.

Just follow these simple steps, and you’ll be off on a fragrant journey of discovery…

1: Start with what you love
Instead of plunging wildly into the dark and trying every random fragrance you see, it’s a good idea to base your sniff list on something you already know you love. Our Fragrance Finder is completely genius at this, and has been recommended by fragrance experts and Fume Chat podcast hosts Nick Gilbert and Thomas Dunkley as the best place to start when looking for a new fragrance to suit you.

 

All you need do is type in the name of a scent you already love (or one you know your beloved currently wears) and you’ll be given an immediate list of six scents to seek out, all at various price points and with characteristics you’re extremely likely to swoon for. Honestly, try it – they’re quite spookily accurate!

 

 

2: Give yourself time
Now clutching your online-shopping list of scents to try, after purchasing we cannot urge you strongly enough to allow yourself the time to live with them on your skin a while before making a snap decision either way.

– First sniff? That’s the top notes – generally something citrus-y and ephemeral – which can disappear within the first few minutes of spraying because the ingredients evaporate more quickly.

– We find an hour is enough to give you a proper sense of what the perfume smells like on you. And if you don’t want to douse yourself head-to-toe (why on earth not? But each to their own) then spray on a blotter or ‘spill’ (long paper strip) to get an idea.

– Remember – it will only be an idea of the final scent. They were made to be warmed and worn on your skin, not paper, so will often smell very different (and better) on you. And your mood/the weather/food can all drastically alter how a scent smells on you, so ideally, try each one a couple of times.

A lot of fragrance houses are now, thankfully, offering samples of their scents to try before you buy a full size – we stock an incredible selection of Brand Discovery Sets in our shop, as well as our own curated Perfume Society Discovery Boxes for you to try at home.

 

How to find your fragrant armour

Have you found your fragrant armour? There are times we need to reach for something to give us extra backbone, make us stand a little taller and feel able to deflect the slings and arrows slung at us by the world, or the cope with the circumstances we find ourselves in. So don’t worry: we’ve made it our mission to help you find yours…

As I write this, those circumstances are more pertinent than ever, my step father having suffered another stroke. In the unbearable period of sitting and waiting for news, amidst chaos and fear; wearing the right fragrance doesn’t only gives me something to cling to. Judiciously selected, they can climb inside me like a perfumed posession. I’m not quite myself when I wear them. And I like it.

A perfume wont make everything perfect, of course, but it can offer a kind of shield of protection – a fragrant cloak in which you waft surefootedly and go from clapped-out to kick-ass in just a few spritzes. It’s been proven that some aromas can significantly help calm us, but scientists always seem to foucs research on that scented moment of zen, when fragrance can do so much more than merely steady our nerves.

When I need that fist of steel within a velvet glove, I have consistently been reaching for my trusty travel-size Editions de Parfum Frédéric Malle Portrait of a Lady £47 for 10ml eau de parfum refill at fredericmalle.co.uk. A lady? Yes, but this one’s not for swooning. I picture an aristocratic dame in full 18th Century attire, frustrated with watching the antics of knights’ jousting, and deciding to pitch in herself. Swagged with 400 Turkish roses, sharp blackberry spears the skin-warmth of sandalwood, ripe raspberry unappologetically cutting a swathe through an almost chocolate-like patchouli and the base a frankincense trip to the confessional – but only to boast of her sins.

Perhaps you already have an elixir that works like a charm? I don’t mean something that smells nice, or even something you often wear and adore. Fragrant armour needs to go above and beyond. We’re not talking comfy jeans and a clean t-shirt, here. This scent needs to lift you to a higher plain, spark your imagination and leave others trailing (preferably quailing) in your perfumed wake.

There’s a peculiar alchemy in finding which fragrance works for you. It needs to have an element of comfort, but without being so pillowy and soft that it lulls you into a state of hazy languor. It should be familiar enough to fit you like a second skin, yet not so customary that it feels commonplace. And it needs to be recognisably you, but turned up to eleven: that superhero (or, perhaps, villainous?) version of yourself, who can destroy foes with a KAPOW! while wearing a catsuit and a satisfied smirk.

So, how to find yours?

First, have a look through your perfume collection (or samples you’ve tried and loved, recently), and do the Sniff Test. Spray several blotters (use some tissues or strips of thin card, if you don’t have any) and write the names of the fragrances on. Smell after a few minutes, and then return to them all within half an hour.

Secondly, you’re going to narrow down those that make you feel a frisson. Put aside those that make you go ‘OooOOooh!’ when you smell them, and trying them on your skin. No just “Mmm, yes, lovely’ reactions. This has to be an unbidden, visceral noise of satisfaction or surprise. Come back to each and smell them again, an hour after first spraying. Do any still excite you? Good. These are your starting point for the next step.

Now, type the name into our Find a Fragrance page. If you’re not sure of your favourite family, or want wider suggestions, just choose ‘not sure’ from the drop-down list.

It works by decoding one of your favourite perfumes, and suggesting six alternatives to try. It isn’t some pot-luck shot in the dark based on the ingredients and notes alone – we use key emotion-driven words given in the perfumer’s briefing, or the original inspiration behind the launch. And it’s really quite spookily accurate at predicting what you might like, and love…

My suggestions were for some I already tried, really love and must dig out or re-purchase to try again, and something that really caught my eye: BDK French Bouquet £195 for 100m eau de parfum at harrods.com. Now I’ve been meaning to try this, happened to have a sample kicking around, and so immediately sprayed some on. Oh. Oh YES.

Suddenly I’m in Paris (cliché, I know, but let’s go with it) and I’m wearing the kind of elegant suit and clicky heels I could absolutely never dream of without spraining an ankle or spilling soup on in real life. But in my dream I’m imbued with insouciant chicness, glossy hair gleaming in the sunshine of (what I later learn) is aldehyde C12 – a chemical compound found naturally in citrus oils – seamlessly blending bergamot, rose and jasmine alongside classic Chypre notes (my favourite family, hello) with what they describe a a ‘powdery yet potent effect.’ It’s slightly soapy, but very sexy. Not in a ‘come up and see me sometime’ sense, but rather a ‘hot damn I look great, today’ way. And heaven knows, we all need that.

It made me feel instantly pulled together and like I knew what I was doing. Which is far from the truth, and therefore most welcome. I’ll be adding this to my olfactory arsenal to be deployed as required. I suggest aquiring travel-sizes or samples for your armour (or weapons) of choice, to be carried about your person, whenever the need arises.

Think of your fragrant armour as the scented equivalent of the red lipstick, then. But the magic of this olfactory signal is that it’s invisible – and all the more powerful for being so. It’s your secret, a message written to yourself (in that red lipstick, emblazoned on a bathroom mirror) saying: ‘You’ve got this.’

By Suzy Nightingale