We’re delighted to launch the latest 52-page edition of The Scented Letter – and as we close the year, it’s a celebration of all things fragrant – the gifts to give, the celestial scents to spritz and the aromas of this very special season.
We’re also celebrating something VERY special: a hat-trick of Jasmine Awards in The Fragrance Foundation, with two for our stellar writer Suzy Nightingale, and a Judges’ Special Recognition Award for one entire edition of the mag, ‘A Life in Scents’, published earlier this year.
Scroll down for a preview of some of the articles, which you can read online here in flickable format, recreating the sense of reading a real-life mag.
Alternatively, we are now able to take orders for a limited run of printed copies of the magazine, priced £12.50 to our VIP Subscribers (£15 to non-VIPs), here. And you can now also buy an annual print subscription to The Scented Letter, here…
Heaven Scents: The Christmas 2021 Gift Guide A stellar selection for everyone on your list – that’s a tick, tick, tick!
In Memories, Dreams & Reflections, leading astrologer Shelley von Strunckel shares a lifetime in fragrant recollections
The ever-brilliant British perfumer Ruth Mastenbroek gives Suzy Nightingale the low-down on her creative working life
Agony uncle James Craven answers your seasonal scent-selection and present-choosing conundrums
Perfumers are looking to the night sky for inspiration to compose fragrances that sparkle, charm and dazzle, reports Suzy Nightingale in Celestial Scents
Founder of Perfume Walks London, Olga Petrouchenko, time-travels to a Russian childhood and a snowy winter holiday
Plus as usual, we bring you all the Latest Launches, news – and so much more
Can we say ‘the C word’ yet? No, no that one. The other one. Okay, we’ll whisper it: Christmas… Because even though we all grumble about it getting earlier each year; this one, in particular, people seem to be prepping WAY in advance for. Understandable given last year’s sadly curtailed festivities and people’s concerns about 2021’s Big Day.
The thing about gifting fragrance (at any time of year) is that it can be difficult to know where to begin when picking out a perfume for someone else. Especially if you’re not exactly sure of their tastes, and don’t want to spoil the surprise by asking. So, here’s some really handy tips to finding the right scent for the special someone you’re thinking of…
1: If you live with the person or are visiting them soon, have a quick shifty around where they keep their current fragrances if at all possible. You may notice a theme (they’re all rose-based scents or feature leather, for example. Maybe some of them are by the same fragrance house or perfumer?)
2: Make a note of the fragrance name they wear now, then look on our genius Fragrance Finder, which will suggest six other scents they’re likely to also love.
3: If you know what hobbies and personal passions they have, this is a great clue as to their innermost personalities – as are the way they like to dress or how they choose to decorate their home! See below for our scent-matching suggestions for personality types.
4: You’ve a far better chance of striking gold with a scent-match if you gift a Discovery Box or Sample Set – a curated collection of fragrances put together around a theme or showcasing the full range of styles a particular house has to offer.
Which of these character descriptions would suit them best…?
Spiritual = Scented Retreat Discovery Box £23 / VIP price £19. Are they in to yoga / meditation / need to relax? Or perhaps want to be more ‘mindful’ but are far too stressed? This scented collection soothes while turning their home into a much-longed for spa-like experience where they can calm, focus and b-r-e-a-t-h-e.
Eco-friendly & young at heart = Floral Street £14. If they’re trying to be more environmentally aware and have a fun, bubbly nature, the perfect gift would be these sustainable, vivacious and multi award-winning scents. Floral fragrances as you’ve never smelled them before, effortlessly wearable.
Heritage lovers = Floris Classic Collection £35. Do they adore historical dramas and great literature, prefer traditional styles of furnishings and vintage clothes? This Floris set encompasses their heritage heroes – exqusite scents from crisp citrus to rich, woody creations.
Arty & modern = La Maison J.U.S. £30. Are they always off to see the latest contemporary exhibitions, love creative expression & unusual, cult names? Choose this collection of vibrant, beautifully artistic fragrances for impactful fragrant expressionism.
Characterful & unique = Olfactive O £30. If they’re in to learning more about themselves, love reading about psychology or check their horoscopes, we bet they’ll adore these from a niche house that invites people to explore their innermost soul through scents.
Really, whichever set you choose, there’s a whole range of fragrances in each to suit pretty much everyone, but we hope this gift guide has helped point you in the right perfumed direction! And fear not – in the coming weeks we’ll have even more specifically chosen guides to put you on the right perfumed present path…
By golly gosh it’s been a tough year, to put it mildl; so as a special present, Santa has a FREE gift for you all…
This year, because we’d like to say a massive ‘THANK YOU!’ for your continued support – and as testament to just how important the role of fragrance has been, calming our nerves and bolstering our spirits in troubling times – Santa has decided to gift the Christmas edition of The Scented Letter magazine,FREE for you all to read.
One of the most hotly-anticipated issues each year is our bumper Christmas edition of the magazine – this year entitled Secret Scent-er – which incorporates all the usual news, reviews and in-depth features with the addition of a fabulously fragrant gift guide. Seriously drool-worthy, it’s a showcase for the very best scented gorgeousness that money can buy, from niche and indie brands to designer luxe.
We know that Christmas will be very different for many of you this year, and hope that you can find time to sit awhile, put your feet up and have your spirits lifted by all manner of glorious things arrayed in the 64 pages – normally only available to VIP Members and those who purchase the printed editions (scroll down for more info on how to get these).
• In Extraits, Extraits, Read All About It!, Persolaise explores the revival of perfume’s most precious form
• Can’t be with those you love over the holidays? Conjure them up with a spritz or a dab of scent, we suggest in Spraying Home for Christmas
• Like our favourite Christmas tunes, explains Viola Levy in Jingle Smells, certain fragrances never fail to deliver Christmas cheer
• I hopped on a Zoom with Santa for this issue’s Memories, Dreams, Reflections– smile as he shares centuries of fragrant recollections
• And of course, we’ve sniffed out the best presents, from glamorous gift sets to beautiful (scented) baubles in Your Fragrant Gift Guide 2020
• Plus as usual, we bring you all the Latest Launches, news, events – and so much more
If the free edition has tickled your fragrant fancies for more award-winning journalism, we can now take orders for a limited run of printed copies of all editions of our magazine, priced £12.50 to our VIP Subscribers (£15 to non-VIPs). And remember: you can buy an annual print subscription to The Scented Letter and also an International Online Subscription for the magazine, too!
Finally, no matter where you are, please know you’re not alone, and that the days will be lighter from now on. With much love, we’d like to wish you all a very HAPPY CHRISTMAS, and look forward to a far more peaceful (and perfume-filled) New Year, for all…
Acqua di Parma have long been known as the go-to for stylish gents who wish to be wonderfully fragranced, and now Selfridges add to the experience by opening a brand new Acqua di Parma Barbiere space, for an exquisitely scented grooming experience – and just in time for Christmas, too!
Located next to the Men’s Beauty Workshop in their Oxford Street store, Barbiere promises to be ‘…an intimate and refined yet relaxed space where the modern man can indulge in the ritual of a traditional Italian shave, pick up his grooming essentials, and discover the Acqua di Parma fragrant universe.’
Marrying the brand’s signature yellow in soft furnishings with luxurious woods and that innate Italian style – we think it looks distictly Wes Anderson in character – it’s a welcoming place to take a few minutes to unwind, be pampered and experience for yourself some of the wonderful (and heavenly scented) products they offer. Even better: to have someone else do all the hard work for you!
Services will include a proper Italian Traditional Shave (£45) which takes 30 minutes and involves cut-throat razors, hot towels and a soothing Colonia aftershave; a Prestige Shave (£59) for 50 minutes, with facial and eye massage, full consultation and double-shave (for ultra-smooth chops!); various hair-cutting / beard-wrangling options and any number of fabulously indulgent treat packages.
The perfect way to ease yourself into the festive season, have a pre-NYE spruce-up or to give as a thoughtful gift idea, the Acqua di Parma Barbiere experience will be open from 17 December 2018, at Selfridges, 400 Oxford Street, London.
We know you’re likely caught up in a flurry of fairy lights and mild festive panic, but this is a gentle reminder that The Royal Mail have suggested the latest recommended posting dates before Christmas this year – something to keep in mind if you’re ordering online and want to wrap and post the presents to loved ones…
Tuesday 18 December – 2nd Class / Royal Mail Signed For 2nd Class
Thursday 20 December – 1st Class / Royal Mail Signed For 1st Class / Royal Mail Tracked 48hr
Friday 21 December – Royal Mail Tracked 24hr
Saturday 22 December – Royal Mail Special Delivery Guaranteed
Do check with other postal service providers for their last-posting dates, and consider ordering and sending your gifts well before the final deadlines, as there’s always a last-minute rush, and nobody wants to be disappointed at Christmas!
We’ve made ordering online a complete breeze, with a number of handy gift guides suitable for every age, fragrant taste and budget. Have a browse through some of them now, and get your gift list checked off at the click of a button…
How to buy fragrance at Christmas
Let’s start at the very beginning (as the song goes) – because trying to work out exactly what will suit whom best can be a bit of a headache, we know. That’s why we’ve done all the leg-work for you and curated selections of scents with particular types of people in mind, and perhaps with a little something to tempt you, too. One to point bewildered relatives at when they demand to know what you want!
For perfume-lovers who have everything
We’re SO delighted to have got the Master Parfums Pocket Quiz£11 in stock in time for Christmas – it’s a brilliantly addictive card game developed by a former professional fragrance trainer, with questions on each card in differing categories and ideal for any level of knowledge, from complete beginner to absolute addict. This will definitely liven up the dinner table!
Luxury Gift Boxes
If you know your loved one adores fine fragrances, and always likes trying something new, have a look at this list of ultra-luxe boxes you can buy at surprisingly affordable prices. There’s genuinely something to suit everyone here – masculine, feminine and gender-neutra – the ideal way to discover a new house, with lavish perfume gift sets from only £14!
Pocket-friendly options for smaller gifts to stuff the stockings of lucky people – from perfume-related jewellery to mini-sizes of scents they love or would like to try. There’s even suggestions of must-have gifts that no self-respecting perfumista could do without (and which everyone would thank you for being thoughtful enough to buy), with prices starting from just £5…
Sadly, due to postal restrictions on fragrance, we can currently only ship products within the United Kingdom (we do not ship to The Channel Islands), BUT do not despair – scent lovers living abroad can be gifted a full year of award-winning fragrant reading for only £20, with an International Subscription to The Scented Letter Magazine.
Let them choose
A fuss-free solution for those uncertain about what to buy that perfume-loving someone, The Perfume Society Gift Card is available in denominations of £15, £25 and £50 and can be redeemed across any item in our SHOP section of our website: our magazine or copies of The Perfume Bible, VIP Subscription, Discovery Boxes and more. Includes FREE UK DELIVERY!
If you just can’t decide, or have just left it a bit long to send them something yourself – buy them a VIP Club Membership, a £25 gift that last all year! You get unrivalled access to exclusive perfume events, a year’s free electronic editions of The Scented Letter magazine, a fabulous Discovery Box to choose from, monthly VIP offers from top fragrance houses and incredible prize draws only Club Members may enter..
Whatever you send loved ones – or treat yourself to for a change – we hope you’ll agree we’ve managed to put together a great selection of gifts with everyone in mind. It really is our pleasure to seek out and gather together hard-to-find, unusual and brand new scented offerings each year. Fragrance is a joyful, mood-lifting and constantly thrilling thing, so no wonder it makes a perfect (and so thoughtful) gift to show you care.
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