Gentle Fluidity – Maison Francis Kurkdjian’s new duo

‘Same note, two identities…’ So says perfumer Francis Kurkdjian – (pronounced coor-shone, by the way) at the end of the mesmerising film for his new fragrance duo of Gentle Fluidity. Scroll down to watch it, here, and find out how you can get samples of BOTH to try at home…

The idea was to create two fragrances that smell very different – using exactly the same notes but crafting them in such a way, the scents evolve their own distinct characters.

Such elegant playfulness can be said to be something of a signature for Kurkdjian throughout his lustrous career; begining straight out of perfumery school and slap bang into composing his first commercial scent, then aged just 25: Le Mâle for Jean Paul Gaultier.

An instant success and still a best-seller, fragrance fans and perfume industry peers could already see this was a special ‘nose’, setting out to do something different, with an insouciant dry humour and ultimate sophistication. From there, young Francis set about creating Iris Nobile for Acqua di Parma, Lanvin Rumeur, multi-award-winning Elie Saab Le Parfum, and a duo of fragrances for the newly-revived Carven perfume house, among many others. Finally, in 2009, he got to found his very own house, Maison Francis Kurkdjian, near the Place Vendóme in Paris; and his subsequent creations have wowed the fragrance world ever since.

Talking of what creative freedom owning his own Maison affords him, Francis told us ‘…it is my way to express what I think about the world of fragrances, it is my take on luxury. It is nurtured from my background as a perfumer and a composer, my artistic sensibility and sensitivity.’

Put quite simply: the man’s a genius. And we don’t say that lightly.

You can read much more about his upwardly-mobile career and other fragrances on our page dedicated to Maison Francis Kurkdjian, but in the meantime, let us introduce you to his two newest fragrant launches – the Gentle Fluidity duo…

The inspiration: ”Working the ingredient to express its full potential and meeting the challenge of composing two different eaux de parfum with the same notes: juniper berries, nutmeg, coriander, musks, ambery woods and vanilla. The Gentle Fluidity duo was born of the perfumer’s imagination to offer two distinct olfactory silhouettes, for her or for him.’

gentle Fluidity Gold Edition £150 for 70ml eau de parfum selfridges.com
‘In gentle Fluidity’s (gold) generous, enveloping trail, we can find coriander seed essence and an overdose of musks and vanilla. The floral, spicy note of coriander seeds brings, just like musks, ethereal volume and a lingering trail. In the base notes, the gourmand, reassuring notes of the vanilla accord enhanced by the ambery woods reveal a radiant, bright silhouette.’

Gentle fluidity Silver Edition £150 for 70ml eau de parfum selfridges.com
‘In Gentle fluidity (silver), nutmeg and ambery woods are dominant and release a vibrant, comfortable trail. As for juniper berry essence, it leads to an ascending, ultra-fresh, aromatic note, similar to a “gin frappé” effect, balanced by the dry, slightly balmy, spicy notes of nutmeg. The base notes reveal ambery wood facets ranging from sweet and enveloping to powerful and dry.’

It’s really quite remarkable how unique they both smell – the Gold version warmer, a more snuggle-up-and-nuzzle-me type scent, perhaps, which is sure to be a hit for anyone who adores a more decadent, sensual side of perfumes. For the Silver edition, we find an unexpected freshness, a luminescence that shivers beguilingly and feels like wearing a lace shawl spun from dew-speckled spiderwebs. And yet, we must remind ourselves, these are the same ingredients…

It’s a useful reminder that we should never merely glance at a list of perfume notes and assume we know what something will smell like – it depends entirely on how and where the perfumer has used them in the composition; how they react to the other notes around them, the rate they evaporate on the skin depending if they’re used dominantly in the top, heart or base notes. So many factors can utterly transform how a perfume smells on your skin.

And so then – how to choose between them? Well we’re thrilled to offer you the opportunity to try samples of BOTH the gentle Fluidity Gold AND the Gentle fluidity Silver in our Launches We Love Discovery Box – among over a dozen new fragrances we’ve curated for you to explore at home!

Launches We Love Discovery Box £19 (£15 for VIP Club members)

We’re pretty sure whichever of the Maison Francis Kurkdjian fragrances you fall for, it will be just the start of your love affair with this always-exciting niche house… and we cannot wait to see (and smell) what comes next.

Written by Suzy Nightingale