Ermanno Scervino: the fashion house wowing with their new fragrance

Ermanno Scervino is one of the hottest fashion houses around, and with the catwalks of the world having been freshly strutted, we wanted to pay tribute to the house currently wowing the perfume world, too, with their just-launched first fragrance…

‘As a boy, I was immediately attracted to the world of beauty and aesthetics,’ Ermanno Daelli admits, and even his childhood was full of fashion fantasies, as he reminisces spending the summer ‘…in Forte dei Marmi and the Cote d’Azur and winter in Cortina. These places were always crowded with the great divas of Italian and Hollywood movies, such as Monica Vitti, Sophia Loren, Elizabeth Taylor or Kim Novak.’

Rather more fabulous-sounding than our own childhood holiday memories of wet weekends in Bognor, we have to say! Among such glamorous icons, he ‘…dreamed, one day, to be the one who dresses such beautiful, talented and inimitable women.’ That dream came wonderfully true, as his clothes have been worn by Amal Clooney, Nicole Kidman, Angelina Jolie to name but three.

There’s an airiness of the materials the designer favours in his collections and an insouciance in the way they are styled: exquisitely gauzy gowns worn with precisely (yet so-relaxed looking) Italian tailoring. Now, this refined but playful aesthetic is translated perfectly in the first perfume from the house. And with his love of strong, brilliant women, Ermanno chose a trio of female perfumers – Julie Massé, Véronique Nyberg and Mathilde Bijaouo – to compose it.

Ermanno Scervino for Women encapsulates the frothy frivolity of a couture dress, opening with an irresistible gourmand Giaduia (chocolate and hazelnut) accord shot through with the sunshine of neroli and the sharpness of green mandarin, balanced against a fluff of white flowers.

The trio of perfumers visited the Ermanno Scervino boutique to get closer to the couture while creating the fragrance together, and you can see a video of that trip, below…

Julie Massé notes that ‘…composing a fragrance is like tailoring: mixing and matching raw materials, readjusting the formula, until it’s the right fit.’ Véronique Nyberg adds that Ermanno’s juxtaposition of fabrics, ‘…inspired us to create a multi-textured fragrance.’ Agrees Mathilde Bijaoui: ‘Giving texture to a fragrance is key,’ explaining: ‘In this creation, we created it from the top to the dry-down.’

That white heart simply billows with hushed, velvety tuberose absolute, a transparent jasmine and the coconut-water like Jungle Essence extraction™ – an exclusive formula from the fragrance house MANE. Set against the creamy vanilla, cashmere wood and white musk of the base, the overall effect is of white tulle on a backdrop of sunshine: sparkling, refined, and simply beautiful.

We are thrilled that Ermanno Scervino wanted to give you the opportunity to try a sample of this new fragrance in our #FROW Discovery Box!

There are THIRTEEN fragrances to sample at home, from the chic and uplifting Banana Republic Neroli Woods to dazzling Oscar de la Renta Extraordinary Pétale via creations by the hot new niche brands Mihan Aromatics and Les Eaux Primordiales. There’s a fragrance for every look with Michael Kors, that fabulous Ermanno ScervinoKenzo – and so many more...

The box also includes a FULL SIZE INC.redible Semi Matte Lip Click (worth £10 alone) and an invitation to wind down into colder nights with the shimmering, decadent new Molton Brown Muddled Plum Bath & Shower Gel.

The entire box is only £19 + P&P (£15 for VIP Club members), so if you want to get front row to be in the know – and make sure you’re dressed in the best that fragrance has to offer – you can get your hands on the box right here

By Suzy Nightingale

What makes a modern classic? 5 scents you must try

The phrase ‘modern classic’ is bandied about a lot in the fragrance world, but what does it mean, and which of these fragrances should you make time to get know, now…?

A modern classic essentially denotes a fragrance that has made such a mark, it’s become part of people’s scent memories already, a perfumed page in their own story, perhaps even spawning several new editions which are scented spins on the original. For a classic to be born, we really need a great back story – a heritage that evokes trust, while still having something new to say.

Lancôme is one of the most recognised names in the beauty and fragrance world, but did you know they were launched by an employee of the legendary François Coty – Armand Petijean founding the house in 1935, and the name inspired by the romantic ruins of a castle, Le Château de Lancosme? Their now world-famous rose symbol evokes the rambling roses that grew around the grounds of the castle, like something from Sleeping Beauty’s fairy tale.

How fitting, then, that rose featured as the scent of their first pink/red lipstick, initially sold in 1938 and remaining a bestseller for over three decades, and of course features in the iconic Trésor… First launched in 1990, legendary perfumer Sofia Grosjman wove rose through hypnotic heliotrope, sun-warmed fuzzy apricots and a powdery haze of orris – a timless, evocative, and unashamedly fromantic evocation with every spritz.


Lancôme Tresor £54 for 30ml eau de parfum
Buy it at theperfumeshop.com

The Cacharel story began in 1958, when Jean Bousquet – who was qualified as a tailor – created a collection of ready-to-wear clothing and accessories in Nimes, where he worked in a tiny studio. He named the company after a small duck, locally known as the ‘cacharel’. (Bousquet was literally born into the fashion industry: he was the son of a sewing machine seller.) His very first collection was a smash – and Bousquet soon moved to Paris. When French Elle featured a Cacharel seersucker shirt on its cover on 8th November 1963, the world woke up to this stylish, wearable line – which was soon showcased in department store windows around the globe.

From its early days, Cacharel was a brand that young women longed to wear: and, along with women of all ages, still very much do! The sheer white floral beauty of Anaïs Anaïs has kept it on the fragrant bestseller list since 1978, with The Perfume Shrine blog calling it ‘one of the most influential perfumes in history…’ and we absolutely concur. Sparkling bergamot, hyacinth, honeysuckle, orange blossom and a great, green gust of galbanum swoon to a heart of lily, lily of the valley, rose, ylang-ylang, tuberose, carnation, before cedarwood, sandalwood, amber, oakmoss, incense and vetiver, deliver its long-lasting, utterly unforgetable trail.

Cacharel Anaïs Anaïs £30.50 for 30ml eau de toilette
Buy it at debenhams.com

Yves Saint Laurent‘s career began at the tender age of seven years old, when he began designing clothes for his sister’s dolls, expressing a natural talent and indulging a dream of fashion design. A decade later, he’d enrolled on a graduate fashion course at college, winning both 1st and 3rd prize in the prestigious International Wool Design competition at only 18 years old. His talent was showcased to the world and a young Saint Laurent was offered the role of haute couture designer for the House of Dior, later opening his very own couture house, still aged just 21. 1962 saw the dawn of the Yves Saint Laurent brand and his masterful couture creations for the rich and famous. But clothing was never the only way Yves Saint Laurent wanted to dress women, and fragrance soon followed…

Wanting to pay tribute to the city that had always loved and supported him, and where his dreams had taken flight – in 1983, Yves Saint Laurent launched Paris: a quintessential floral fragrance for the woman in love in this magical city, and another created by accomplished perfumer Sophia Grojsman.The jofully exuberant scent of a rose in full bloom, Paris sparkles with armfulls of fruity, raspberry-like rose entwined with violet, bergamot, a gentle dusting of iris, and a smooth, vanilla-rich, woody dry down. While many more know the iconic Opium, you really must make room to try Paris, too!

Yves Saint Laurent Paris £62 for 50ml eau de parfum
Buy it at boots.com

He’s been called ‘the man who invented red carpet dressing’ – and since the 1970s, Giorgio Armanis easy elegance, with its sensual European simplicity, has had a stellar following. Armani started his career as a display assistant and buyer for the famous Italian department store group, La Rinascente. He moved on to designing for Nino Cerruti, and in 1970 launched his own pieces – notably men’s leather bomber jackets. Armani’s designs were a world away from the suited look Italian menswear was known for – using softer, cooler fabrics like linen, and unconstructed tailoring – and changed the face of fashion forever.

Armani Code for Women was launched in 2006 and became an instant hit: just effortlessly evokes all the elegance of a Giorgio Armani red carpet dress. Orange blossom – so quintessentially feminine, one of the truly noble perfumery ingredients – plays at the heart with a radiantly chic sambac jasmine amplifying the elegance, then a deliciously decadent swoon into a base of Madagascan vanilla and honey, offering a wonderfully soft embrace you’ll want to sink in to.

Armani Code for Women £42 for 30ml eau de parfum
Buy it at johnlewis.com

Ralph Lauren virtually invented the idea of ‘lifestyle’ – and as Vogue put it when writing about the designer, ‘his story is the story of the American dream’. Born Ralph Reuben Lifshitz in the Bronx in 1939, from a humble Jewish immigrant background, Ralph Lauren (he changed his name while still a teenager) never even went to fashion school. He actually studied business science, and spent time in the Army, before breaking into fashion. Among his iconic designs, of course, is the celebrated ‘Polo shirt’, the bestselling item of Ralph Lauren clothing. (Beyond that, research has identified the Polo pony as the second most recognised symbol in the world, after Coca Cola!) From that moment, he began to influence the worlds of fashion, homewares and fragrance, showcasing everything he created in that so-desirable ‘lifestyle’ way.

Safari is just as wearable today as when legendary perfumer Dominique Ropion composed it back in 1990. In its beautiful, cut-crystal silver-capped bottle, Safari was inspired by America’s spirit of freedom and adventure, and ‘the call of the wild plains’ – a bracing gust of green galbanum breezing to juicy blackberry, mandarin and airy hyacinth. In its heart, be seduced by a gorgeous bouquet of rose, narcissus, jasmine and honey – and as you gather round that camp-fire at the end of the day (or wherever you happen to be, when those base notes emerge), enjoy vetiver, moss, tonka bean and resinous styrax.

Ralph Lauren Safari £34.50 for 75ml eau de parfum
Buy it at theperfumeshop.com

We hope this little fragrant trip down memory lane will urge those of you who wore and loved these to rediscover their delights – and all the scent memories they will surely evoke from the first spritz. And for those who have yet to try them, we welcome a new generation of what (we’re pretty sure) will be a lifelong love affair with at least one of these duly-deserved ‘modern classics’… now which will you try first?

[Main image by thewatchjudge.com]

By Suzy Nightingale

Latest Launches

Fresh off the shelves and ready for sniffing, we present the fragrances we’ve been trying most recently. From empowering or coffee-infused to an elegant pastoral scene; invoking a notorious pair of jail-breaking lovers or inspired by beloved drag queens – the perfume world is certainly never boring, darling…

MISSGUIDED
BABE DREAMS
A juicy fizz of bergamot, pink pepper and red fruit accord veritably bursts from the bottle – which looks for all the world like a classy energy drink, suitably enough. Velvety rose powdered with orris and violet is further cushioned by a plumptious base of patchouli, sheer amber and creamy vanilla. A sweet-tinged Chypre that many a modern miss would surely love to wear, look out for the other Babe infusions similarly promoting self-confidence in fragrant form.
£28 for 80ml eau de parfum
theperfumeshop.com

XERJOFF
GOLDEN DALLAH
Exploring that universal sigh of relief from enjoying a hot beverage, and incorporating the historic trade routes of the coffee trade itself, Xerjoff begin a new collection with the release of this fragrant evocation. Dallah is an overtly feminine offering, entwining sumptuous rose with a haze of incense, sprinkling hazelnut, cocoa and tonka for a deliciously sweet nibble, infused with Cambodian oudh and amber to enhance the toasted coffee beans. Ravishingly more-ish!
€235 for 50ml eau de parfum
xerjoffuniverse.com

XYRENA
CHOICES BY TATIANNA
It isn’t every day that news of a drag artist’s debut fragrance crosses our desks – but we’re here to share everything and anything that comes our way. Pop artist, drag perfumer and ‘RuPaul’s Drag Race’ star Tatianna teamed up with LA fragrance house Xyrena to confect this aquatic signature scent, a fusion of sea salt and water lily, sharpened by lemon, key lime and tangerine, warmed by ozone, cedar and musk. Breezy, yes – but glam (naturally).
£47.40 for 50ml extrait de parfum
xyrena.com

DUSITA
ERAWAN
What an elegantly hazy scent this is, with high-pitched notes of petitgrain and lily of the-valley drifting into a cool breeze of Haitian vetiver. Pissara, Dusita’s founder and perfumer, blends Siamese nobility with fine French perfumery traditions, all inspired by beloved late father’s poems. So sweet hay steams in the early morning mist, then drifts of herbaceous clary sage embrace cedar, oakmoss and vanilla. It feels like wearing a whisper: quiet, but hopeful.
£168 for 50ml eau de parfum
lessenteurs.com

EX IDOLO
LOVE & CRIME
Based on the true story of a once-notorious couple – basically the Bonnie & Clyde of Boston burglaries in the 1900s – founders Tanya and Matthew Zhuk immortalise their daring prison break. This darkly delicious gourmand evokes May Coyle hiding a saw in a cake, enabling her beau, Thomas Howard, to escape. Pink pepper juxtaposes red mandarin, icing sugar dusts a floral bouquet and star anise spikes natural cocoa in the base of this quirkily wonderful concoction.
£95 for 30ml eau de parfum
At Fenwick Bond Street

Spotlight on: Yves Saint Laurent

Yves Saint Laurent was a ground-breaking designer who delighted in shaking up the mainstream, always in his  stylish and undeniably sexy way, with this ethos effortlessly transferring from fashion to fine fragrance.

Producing several of the best-selling perfumes of all time, with stunning bottles that have become collectors items in their own right; not many fragrance houses can claim to have a founder who dared pose naked for his own fragrance advertising campaign, because ‘perfume is worn on the skin, so why hide the body…?’

It all began at the tender age of seven years old, when Yves Saint Laurent began designing clothes for his sister’s dolls, expressing a natural talent and indulging a dream of a career in the glamorous world of fashion design. A deacde later, and he’d enrolled on a graduate fashion course at college, winning both 1st and 3rd prize in the prestigious International Wool Design competition at only 18 years old. His talent was showcased to the world and a young Saint Laurent was offered the role of haute couture designer for the House of Dior. A dazzling debut, interrupted by a brief period of national service in the army, led Saint Laurent to opening his very own couture house, still aged just 21, and enabling him to truly express his fashion expertise.

1962 saw the dawn of the Yves Saint Laurent brand and his masterful couture creations for the rich and famous. But clothing was never the only way Yves Saint Laurent wanted to dress women – in 1964 he created his first fragrance, Y, a collaboration with perfumer Jean Amic. It was an olfactory expression of the elegance and luxury of his couture fashion – a fragrance tailored for the beautiful women he dressed. In its original packaging, the green chypre juice was housed in a bottle cut to reflect the silhouette of a woman’s head and shoulders. The letter ‘Y’ cleverly placed to represent the neckline on her dress.

In 1971 Yves Saint Laurent continued to shock when he launched his first fragrance for men, Pour Homme – posing nude for the visual, in stark representation of the values of the Yves Saint Laurent House, comfort and sophistication coupled with modernity and audacity. In the same year, he created a fragrance for the independent, free-spirited woman who shopped at his new boutique: Rive Gauche. At a time when fragrances were presented in classically feminine bottles, best stored on the dressing table at home, it was the first fragrance to be launched packaged in a tin can!

 

In 1977 Yves Saint Laurent wanted to glorify another facet of YSL femininity; sensuality and seductiveness – and women the world over were seduced by YSL’s Opium . An opulent swathe of ambrée ambers and vanilla by perfumers Jean Amic and Jean-Louis Sieuzac, this audaciously-named fragrance sparked immediate controversy. As the scandal and the hype grew so did demand. Global press took straight to the newsstands to criticise Yves Saint Laurent’s determination to shock, but scandal only served to fuel desire; testers were stolen, posters were ripped down and stores sold out of stock in a matter of hours on the launch date.

Fast-forward to  2014, when the latest reinvention of the YSL woman was launched in the form of Black Opium, composed by four master perfumers (Marie Salamagne, Nathalie Lorson, Olivier Cresp and Honorine Blanc), with an overdose of black coffee accord to instantly invigorate the senses, contrasting with voluptuous white floral heart notes and a gourmand vanilla base.

The following year, Black Opium scooped Best New Fragrance for Women in the UK’s prestigious Fragrance Foundation Awards – and since then, the fragrance has acquired countless ‘collectors’, thrilled by limited editions and new ‘spins’ on this smouldering scent.

There are few people who’ve not owned and loved an Yves Saint Laurent fragrance, or who don’t have one of these – classics and modern must-haves alike – in their collection. We’d be hard-pushed to pick a favourite… so, we wonder, what would yours be? And while you’re pondering which perfume to choose, you can read all about their history in more detail on our page dedicated to Yves Saint Laurent

Roland Mouret describes his first fragrance – Une Amourette

Mischeviously irreverant Etat Libre d’Orange were the fragrance house megastar fashion designer Roland Mouret chose to collaborate with on his first fragrance – Une Amourette.
We went along to a private launch in Mouret’s flagship Mayfair boutique to find out more, and it’s every bit as fabulously naughty as you might hope…
It may not be the first fashion designer/fragrance house collaboration, but it’s definitely the only one we know of where the designer suggests spraying it between your thighs!
Mouret explains: ‘A seductive fragrance – it’s a powerful scent that makes and leaves its mark as you move. You’ll want to wear it at the pulse point between your thighs and as you walk, cross your legs… the warmth and friction unleash an aroma that will capture your attention through the most primitive sense : smell.’
Well, we can’t say we followed this advice at the launch itself (a fragrance ritual probably best undertaken in the privacy of your bedroom, we feel) but it’s a rather compelling suggestion and we may have to try this for ourselves. Courtesans were well known for employing similar scent-seduction tactics in the 18th Century, so perhaps it’s about time we gave it a go.
Roland Mouret say: ‘Infusing the sweet smell of neroli essence with traces of cardamom, this sensual fragrance opens with spicy notes of pink peppercorn, before revealing an earthy undertone of patchouli oil enriched with vanilla, that gives this fragrance a tantalising fin.’
Intrigued? Why not watch the man himself explain more, as Roland Mouret talks about working with Etat Libre d’Orange…


Talking to Roland at the launch, he went on to explain that he wanted Une Amourette to smell like ‘the scent of the other [your lover] on your skin…’ We may have blushed. But what a perfect juxtaposition – the mingling of two people’s warm skin, along with a Cologne and a decadent perfume, in one scent. Mouret also talked about the scent memories of his childhood, growing up in France, the smell of chic people mingling with voluptuous bouquets of flowers and drifts of incense from the churches he attended.
On the more usual pulse point to test perfumes – our eager wrists – then, here’s how it smells:
It begins like a lover’s caress, the sense of entangled sheets and warm skin, unmistakable carnality with indolic white flowers and roses scattered across the bed. Bone dry, the spices make their presense known immediately, with cardamom lingering throughout and a peachy succulence and creamy vanilla peeping above the naughtiness, somehow rendering them all the more provocative, like a glimpse of bare flesh beneath velvet coverings. A cool breeze of iris feels infused with a metallic shimmer, and the opoponax (incense) smooths the way insouciantly for an animalic dry-down of akigalawood that lasts the whole day through.
Roland Mouret Une Amourette by Etat Libre d’Orange from £82 for 50ml eau de parfum
Buy it at rolandmouret.com
Written by Suzy Nightingale

Luxuriate in The Velvet Collection Discovery Box

Our latest Discovery Box has to be the most sumptuously indulgent yet! The Velvet Collection has just launched, and we couldn’t be more thrilled to share a little more about it with you, here… Prepare to sink into a state of scented bliss!
One of the most incredible powers perfume has is to make us feel swathed in luxury, as though we could reach out and stroke it. So when describing a perfume, we borrow language that evokes how they make us feel when wearing them, and most often those words are textural – suede-like, supple leather, soft cashmere, crisp cotton… and the most luxurious of all: velvet.
So how perfect to use this utterly sumptuous word in the title of our latest Discovery Box – The Velvet Collection

In our latest curated collection of fragrances and scented goodies – nine perfume samples, two extra beauty treats AND a full-size Green & Blacks Velvet Edition chocolate bar in this one! – ‘velvet’ becomes a stepping-stone into exploring a sensuously scented world. Velvet makes us think of joyous opulence, abundant allure; richly hued and silky to the touch, but with enough of a fur-like feel to make us purr contentedly. Reassuring to wrap around you and reassuringly expensive, velvet also reflects the light with subtle nuances and complexity of character.
We’re so privileged at The Perfume Society to meet and interview some of the top perfumers in the world, and we always ask them what we can do to improve our sense of smell, to enhance the way we perceive a perfume. We feed these tips back to our How to Improve Your Sense of Smell Workshops (see Events section for news of these), and the most consistent advice is that we should try to think of textures, colours and places to envisage and ‘fix’ a scent in our mind.
And we wonder: which of these will become your second-skin, the fragrance you want to reach out and stroke as you fix the scent-sensation in your mind…?
Map of the Heart Gold Heart – a warm gleam of comforting spices
Avery E – frosted red fruits swathed in swags of flowers
Vince Camuto Amore – frozen clementines wrapped in amber
Lalique Reve d’Infini – white roses powder-dusted by a swansdown puff
Connock London Andiroba – rainforest fruits discovered in lush greenery
Valeur Absolue Rouge Passion – precious flowers tingling with ginger
Ruth Mastenbroek Firedance – scarlet roses smouldering shamelessly
Floral Street Chypre Sublime – bohemian romantics artistically cavorting
Atkinsons Pirates Grand Reserve – dashing cads plundering exotic goods
PLUS: the exquisitely scented and ultra-nourishing Cochine hand lotion (in White Jasmine & Gardenia) a handy travel-size of Philosophy’s iconic Purity 3-in-one-cleanser and Green & Black’s scrumptious new Velvet Edition chocolate bar!
All of this can be yours to try in the comfort of your own home – no high-pressure, zero hassle and the time to make up your own mind, and for just £19 (VIP price £15) + P&P
So we suggest you treat yourself, close the curtains and give in to the luxurious allure of The Velvet Collection Discovery Box

A visit to the Sixth Floor – where the scented story continues

Over a year since it first threw open its doors, seven new boutiques have opened at Harrods prestigious Salon de Parfums, all the better to seduce your senses. So we thought it was time for an update.
Armani Prive, Penhaligon’s and Burberry have settled into luxuriously appointed spaces alongside Bond No.9Sospiro and Frédéric Malle (we loved the scent booth – what looks like a full-sized shower cubicle, in which perfume is sprayed and wafted for you!)
A worldwide exclusive sees the launch of beautifully presented, Japanese-inspired brand, Floraïku (above) – brought to you by the creators of MEMO, immersing visitors in a Japanese style tea ceremony as they learn about the fragrances and two layering scents the house call ‘shadows’ to amplify their individual characters…
Meanwhile, back at Armani Privé, you can be ushered through gilded doors to strecth out on a chaise lounge and invited to enjoy the immersive ‘Privé Experience’, relaxing as you breathe in gentle wafts of scent until you find your favourite.
Both Sospiro and Frédéric Malle will be offering personalisation and monogramming services within their boutiques, while perfumistas visiting Penhaligon’s and Bond No.9 will be able to create, to varying degrees, their own custom fragrance. Surely the ultimate gift…?
 
It may seem a bit of a marathon trek up the escalators to the Sixth Floor of the world-famous department store. (Although we’ve figured out a nifty short-cut: up to Fifth, through shoes, and up the final escalator).
But however you get there, and wherever you’re coming from, we promise you it’s worth the trip – particularly when you can browse and sniff in a completely unhurried manner (where else can you legitimately lie down and relax in a shop, without getting thrown out?!) and be treated to advice from true experts on-hand.
Harrods Salon de Parfums is on the Sixth Floor at Harrods, Knightsbridge, London SW1X 7XL
Written by Suzy Nightingale
 
 

Scent in stone: Comme des Garçons get CONCRETE

What comes to mind when you picture concrete? Urban cityscapes are bound to be involved, but for design-led style leaders, Comme des Garçons, they always like to play with traditional expectations, and their latest fragrance is anything but conventional (but oh-so wearable, we’re glad to report!)
We had the pleasure of being present at the press presentation of CONCRETE – the new CDG scent launching today and exclusively first available at Selfridges. ‘A versatile material finds an unpredictable form’, they say, and from the pleasingly tactile concrete-clad bottle that will age as flagstones do – leaving a part of yourself imprinted every time you touch it – to the intriguingly soft juice inside (as we said: unexpected!) we have to concur…

So what does CONCRETE smell like? Well there’s the CDG signature of peppery notes, though this time very much white pepper, we’re thinking… then a mineral-ic waft of slightly metallic mistiness, but the framework here is bound to the rich, soothingly creamy essence of sandalwood and the most transparent rose, created by synthetic rose oxide – a molecule that turns old-fashioned rose on its head and adds acres of crystaline lightness and air to the mix.
CDG say that ‘…layers of resinous warmth are lacquered with metallic seams’ – by which we understand that the scent smells somehow both warm and cold at the same time. And it really does! We’re super-impressed and see this as a totally sharable fragrance you could easily wear every day.
CDG are renowned for collaborating with ground-breaking contemporary artists and Graham Hudson has been working with the house for 10 years, this time creating an exclusive installation in the Beauty Hall (and window) of Selfridges, Bond Street.

Comme des Garçons CONCRETE has been imagined as a kind of love story in scent and its artistic expression through all the senses. Music plays on records as sculpted figures and textural shapes abound. The installation is only up for a week, so do pop along and see it while you have the chance!

Comme des Garçons CONCRETE £115 for 80ml eau de parfum
Exclusively at Selfridges until 25/09/07
Written by Suzy Nightingale

L'Eau my goodness! Jimmy Choo capture thirst-quenching freshness…

The much lusted-after luxury shoe of choice may not be within everyone’s budget, but fear not, Cinderella, for the designer house have launched their next fragrant wave with Jimmy Choo L’Eau – so even if you can’t grab the glittering heels (or, for that matter, actually walk in them!) you can still shine in the scent itself.
And shine you will, for this sparkling concoction is created by perfumer Juliette Karagueuzoglou, who explains: ‘Jimmy Choo L’Eau captures the scent of a delicious thirst-quenching hibiscus flower blended with barks, fruits and vibrant woods, to create a radiant feminine sensuality.’ A floral bouquet with surprising freshness at the start thanks to the bubbles of bergamot and hibiscus, the breeze carries juicy notes of nectarine and blowsy peony petals, with a dry down that just begs to be pulled closer for a snuggle of cedarwood and softly pillowed musk.
We’re loving the elongated elegance of the Venetian glass inspired bottle, too – similar to the previous flacon but all extra willowy grace (how we wish we were in heels, in fact!)
Jimmy Choo L’eau from £36 for 40ml eau de toilette
Buy it at The Perfume Shop
Written by Suzy Nightingale

Jean Paul Gaultier's Classique & Le Male – no mere makeover, watch how they create their sense-appeal…

Are you ready for a new body…? Jean Paul Gaultier have recreated their iconic Le Male and Classique perfumes ready to face a new era. No mere makeover, the bottles have a streamlined, highly contemporary look and the juice inside has been equally re-shaped.
Watch the hypnotic behind-the-scenes production libe video, below, and get ready for a new you…

For perfumer Daphne Bugey, intensifying the irresistible nature of Classique was her passion in this project – lightening the spicy ginger to give it more bite and using a very particular jasmine Sambac with orange flower and chantilly-cream like musk in the base for a gourmand that’s full of surprises.
jean-paul-gaultier-classique-essence-de-parfum-eau-de-parfum-100-ml-detail
Jean Paul Gaultier Classique £64 for 50ml eau de parfum
Buy it at The Perfume Shop

The original Le Male was all about the sensation of hot salty skin, but perfumer Quentin Bisch wanted to ramp up the sex appeal of that cardamom, lavender and costus vanilla with the intense carnality of a suede-esque leather.

jean-paul-gaultier-le-male-essence-de-parfum-eau-de-parfum-75-ml-detail
Jean Paul Gaultier Le Male £49 for 75ml eau de parfum
Buy it at The Perfume Shop

Written by Suzy Nightingale