Can you bottle the smell of happiness or use fragrance to elevate your everyday mood? It’s something fragrance fans and aromatherapists have claimed for years, but now science is directly being used to develop fragrances that go beyond simply smelling good – making you feel good, too.
The connections between wellness and scent are fully explored in our just-published magazine, The Scented Letter – click here to subscribe to this award-winning magazine for free… You’ll have it sent to your inbox on the day it publishes, and never miss a copy again!
In the issue you’ll find the article Fragrance’s Feel-Good Factor, in which we were incredibly excited to learn about the revolutionary house of Edeniste, whom you can read more about in our page dedicated to Edeniste, and who are, in their words, ‘Blending the science of emotion and the art of perfumery.’ For founder Audrey Semeraro, it’s about ‘redefining the mission of the perfume industry with the first generation of active wellbeing fine fragrances…’ Because edeniste are far more than a luxury fragrance house, more even than a company seeking to tap into that feeling we all get when wearing a scent that seems to resonate with our soul. Each edeniste fragrance has been ‘charged with active molecules clinically proven to boost our mood and elevate our emotions.’
Meanwhile, authorAlex Whiting delves into the fascinating word of ‘chemosignals’ – odourless transmissions we give off which are believed to trigger particular emotional responses – in a piece for the scientific magazine, Horizon; exploring ‘the ways smell impacts people’s social interactions.’
Says Enzo Pasquale Scilingo, a professor at the Department of Information Engineering at the University of Pisa, Italy: ‘It’s like an emotional contagion. If I feel fear, my body odour will be smelt by people around me and they may start to feel fear themselves, unconsciously.’ Similarly, the smell of happiness can inspire a positive state in other people, he explains. ‘If we had a spray of happiness … If we can find some odour which can induce a happy state – or a general positive state – I think we can help many, many people,’
‘We humans use our sense of smell more than we think. It’s more unconscious, and a little bit taboo – we are not very comfortable with it – but there is more and more evidence that smell is important in social behaviours.’ – Dr Lisa Roux, Interdisciplinary Institute for Neuroscience, France
As fascinating as the science undoubtedly is, you don’t need a degree to know that wearing your favourite fragrance – or experiencing a new scent that sparks joy – will undoubtedly lift your mood and give you an emotional ‘boost’ of comfort, confidence or strength. During lockdown sales of fragrances (unexpectedly, to some) soared, and no wonder. Now we have the science to back what we’ve always felt: fragrance can simply make you feel better.
So, why not treat yourself to some samples to try at home, today…?