It was with heavy hearts we learned of Brooklyn Fragrance Lover having passed away last week. Carlos was a hugely popular YouTube reviewer (he was fast heading toward 70k followers and often got recognised and stopped on the street), and a long-time supporter and friend of The Perfume Society.
There’s no doubt his loss will leave a huge gap in the fragrance community at large.
Carlos hadn’t been in the best of health, posting online about a trip to hospital in October last year. But he’d been on the mend, it seemed, so the upset rippled through Instagram. Within a matter of hours thousands of fragrance fans had flocked to his last post there, leaving shocked messages, saying goodbye. Among perfumers and famous fragrance houses who’d already left their own tributes – broken heart emojis, purple hearts (Carlos’ favourite colour), disbelief and condolences to his family and friends – what shone through were the number of messages from his followers. People who’d ‘found perfume’ as they put it, thanks to his easy-going, down-to-earth video reviews.
‘Thank you for teaching me everything about fragrances,’ one mourner wrote, while another movingly recounted: ‘I didn’t know you but your videos brought me closer to a happiness I share with my friends and family. Your videos seem so genuine and personable, this hurts like no other. Thank you for your contribution to this wonderful community even though you are gone too soon…’
And there are many, many more messages, all similarly moved, mostly people who, like us, had sadly never met Carlos in person but had been touched by his affable, open personality that grounded his very knowledgeable and understandable reviews.
Carlos was a generous man who passionately gave everything he could – and most of his free time – to the world of fragrance; sharing the joy that can be had from a single spritz of something fabulous, celebrating launches from big names and indie brands alike. He also shared family photos on his Facebook page, along with his ‘fur babies’ (as he lovingly called them) ‘Jean & Claude’.
Scrolling through the thousands of personal tributes online, those words are repeated time and again: ‘genuine’, ‘passionate’, ‘honest’, ‘warm hearted’, ‘kind’. Would that we could all be remembered that way, let alone his legacy of many hundreds of excellent, informative and fun fragrance video reviews. We urge you to watch these, if you’ve not already enjoyed them, or to watch again, if you’re already a fan, and share them with others.
One of Carlos’ friends set up a GoFundMe page to help his family members with the cost of his funeral. ‘In addition to the funeral arrangements, some funds will be allocated for the caring of his cats.’ The target had been set at $10,000 – an amount that had been achieved within mere hours of the page being set up, and now stands at $34,367. Testament, indeed, of how well loved he was by perfume people around the world.
Among the many comments left by those donating, one simply says: ‘Carlos was a beautiful man who reached me and many more people with with his love for the world and joy for fragrances. May God be with his friends and family in this time of despair.’
Goodnight, Carlos. We know you loved amber perfumes best of all, and we’re sure Heaven smells all the sweeter now you’re scenting the clouds…
There are many bloggers we admire at The Perfume Society, and occasionally, we like to feature some of our favourites to share with you here. Thomas Dunckley – a.k.a. The Candy Perfume Boy – is a longtime friend, award-winning writer and fellow contributor to The Scented Letter magazine. Along with a wealth of fragrance expertise he brings a completely refreshing and totally down-to-earth voice to the perfume world, offering his opinions and providing information in a way that’s not only accesible but makes us want to rush out and try all the things he’s mentioned.
And so, get ready to add to your ‘must sniff’ list, as we look back to the most interesting scent trends The Candy Perfume Boy saw in 2017. Which of these have you tried and loved, and which, we wonder, will continue to shape the face of fragrance throughout 2018…?
‘We’re officially in quarter four of 2017 and what a year it has been. By my count there has been at least 20 million fragrance launches this year, but I do have a tendency to exaggerate. In truth it has felt like a particularly busy year, with lots of behemoth launches from equally gigantic brands. I also think it has been a phenomenally good year for perfume and I’ve fallen in love with more than a handful of wonderful fragrances already. But this post is not a retrospective of the year – you can have that at the annual Candies (my fragrance awards) in December, no this is something a little bit different.
As we’re heading towards the end of this year I thought it would be a good idea to do a quick recap of the big perfume trends we’ve seen this year. I’ve certainly noticed a handful of key themes over the last 12 months and it’s kind of fascinating to look back at them at this point in the year. So in this post you will find four trends that have populated the perfume landscape in 2017. These are just my thoughts however, and I’d be more than happy to hear about any trends you’ve identified too!
Sandalwoods
Let’s kick off by talking about sandalwoods because if there is any material I’ve seen lots of this year, it’s sandalwood. I’m used to the note being treated as a gateway to the exotic, with spicy, creamy and warm facets that lead one to think of ambrée opulence. This year however, there seems to be somewhat of a shift in the olfactory lexicon of the sandalwood, with a much more minimalistic approach that sees the more intimate, softer and fresher sides of the material showcased in all their glory.
Firstly let’s take a look at Molecule 04 and Escentric 04 by Escentric Molecules, both of which showcase the sandalwood material Javanol. In Escentric 04, the traditional fragrance composition of the pair (rather than Molecule 04 which is simply Javanol in alcohol) we see a fresh, almost metallic sandalwood paired with grapefruit and cannabis to create a sharper tone. It’s a wonderfully fresh take on a note that hasn’t really known freshness before.
This year Juliette Has a Gun created Sunny Side Up, a sunny, beachy fragrance that did not focus on aquatics or florals and instead showcased a rather sexy sandalwood note. The presentation of the note was intimate, nutty and creamy, with a salty skin-like vibe that brought out the sexier vibes of sandalwood. There was even a delightfully rosy take on sandalwood from Comme des Garçons in the form of Concrete, which felt plush yet dry and smooth at the same time.
So sandalwood definitely has been the note of the year and I hope we’ll see more intriguing takes on it in the year to come.
Androgynous not Unisex
One trend that has really piqued my interest appears to be in its infancy. So far I’ve only noticed two fragrances that have done this, but I expect that we will see more over the next year. The trend is brands referring to their fragrances as ‘androgynous’ or ‘gender fluid’. Now, if you’ve been following this blog for a while you’ll know that I’m all for removing gender labels on scents, because anyone can wear anything that they want to. I’m also a pretty liberal guy and I’m very much in support of gender identities that are non-binary or otherwise. So I see this all as a very good thing.
With the rise in discourse around gender identity it seems that brands are cottoning on to this and are using these terms to replace the description of unisex. Katy Perry described her latest fragrance, INDI, as being “androgynous” as opposed to unisex and Guerlain launched Lui with mention of gender fluidity in the press release and a description of a scent that is “not entirely feminine, nor truly masculine”. I’m totally here for this and hope that maybe, just maybe, we’ll start to do away with gendered labels on fragrance entirely. Wishful thinking? Probably!
Decent Celebrity Scents
This trend technically started in 2016 with SJP Stash by Sarah Jessica Parker, but one scent does not a trend make – four however, do. A year or so ago there were numerous articles in the beauty press about how celebrity fragrances are dead and that consumers are no longer buying them. In that year next to no celebrities launched a new fragrance and with any kind of reality ‘star’ launching a scent, it really did feel as if we had reached ‘peak celebrity’ in terms of fragrance. Well now things are a little different and this year alone we have seen three celebrity launches that are far removed from the sickly sweet fruity florals that lead one reaching for the Gaviscon – these celebuscents are unique and actually rather good.
First off we have Shawn Mendes Signature from dreamy, put a poster of his face on your wall, singer/songwriter Shawn Mendes. Created for all of his fans, whether they be a boy or a girl, Shawn Mendes Signature is a well put together woody gourmand that feels as if it has been made with thought and links to the singer’s roots and personality. Then there’s Katy Perry’s INDI, an effortless woody musk that wears like a second skin, and finally we have Xyrena’s Scented by Willam (which I vow to review soon), a drag queen known for her acerbic wit and controversial appearance on RuPaul’s Drag Race. Scented is really quite beautiful – a violet-tinged iris with woods and musk that channels shades of Tauer’s discontinued Pentachord White. Each of these celebrity fragrances is really good and it’s refreshing to see such care, attention and quality applied to fragrances which so often have simply been a cash cow to complete a celebrity’s brand.
It seems as if celebrities now know that they have to work a little bit harder to sell a scent. They can’t just release yet another fruity floral in a clingy bottle and call it the Emperor’s New Clothes – they actually have to make it smell good. With the continuing rise of nice and luxe, people are willing to spend more money on a bottle of perfumer, but they’re going to buy less bottles, so whatever they buy must be interesting. Celebrities have caught on to this. The biggest thing though – they actually need to be a celebrity, ain’t nobody gonna buy Eau de Tan Mom any more.
Crowd Pleasing Concoctions
What do Mon Guerlain, Gabrielle de Chanel, AURA by Mugler, Twilly d’Hermès and Scandal by Jean Paul Gaultier all have in common? Well, first and foremost they all launched in 2017 – and let’s face it, each is an absolutely massive release from some of perfumery’s biggest brands. 2017 will definitely go down in history as the year of the launch (the mainstream feminine pillar launch if we want to get specific) and these five big brands have pulled out literally every stop to make their olfactory mark on 2017. They’ve recruited big stars like Angelina Jolie (Mon Guerlain) and Kristen Stewart (Gabrielle), and have created visually stunning bottles that range from glass hearts formed in the Emerald City (AURA) to carriage lanterns topped with little bowler hats (Twilly), not to mention a pair of legs falling out of a taxi (Scandal). In the case of two of these launches, the fragrances are the first feminine pillars from their respective brands in quite some time. It has been quite the year for launches, indeed – launches that are eye catching and nose catching for many.
But the trend we’re talking about here is not the simple fact that these brands have all had big launches, no, the trend is specifically in reference to a commercial theme that has run through each and every one of them. There’s no use beating around the bush – all five of these launches are very commercial and whilst there may be some interesting work going on inside the bottles, such as the super-radiance of Gabrielle’s floral notes, the clash of smoke, vanilla and jungle greenery in AURA, and the ginger-tuberose shock of Twilly, the overarching feel of these fragrances is that they were created to appeal to a wide audience. Even MUGLER, who are renowned for their divisive compositions, could be accused of a less polarising approach with their latest output. They all smell great but they lack a sense of boldness in their signatures.
So why is this happening? Are consumers buying less? Are they moving away from mainstream to niche? If so, why aren’t these fragrances more daring? That’s a lot to answer, but I wonder whether it has something to do with the level of investment these brands have to inject into the development, marketing and visual impact of a new scent. Perhaps they are worried about their return of investment? Take Guerlain for example, they have funnelled millions into the launch of Mon Guerlain and just to be sure that the scent would resonate with consumers, they tested it as a boutique exclusive (the new discontinued Mon Exclusif) prior to its launch.
So who knows why the big brands are being commercial? They’re getting the packaging and concepts right, that’s for sure, so let’s just hope that in 2018 they will bring a little bit more innovation to our noses. I know that my nose is waiting with great anticipation.’
Make room on your shelves immediately – not for more bottles of fragrance, this time, but books about them. There’s a perfumed plethora of fragrant reads out there that we’ll be reviewing in the coming months, showing the ever increasing lust for more, more, more fragrance facts and behind the scenes peeps in to the perfume world.
Here are just a few of the favourites we’ve read already, but fear not – there are many more fragrant reads to stack up on your bedside table, and we shall attempt to cover as many as we can possibly get our noses stuck in to…
The Scent of You by Maggie Alderson (HarperCollins AU), 32.99 AUD
‘I experience the world through smell – I always have.’ So begins the latest novel by Maggie Alderson, and we couldn’t agree more. Central character, Polly, is a perfume blogger who loses herself in the world of fragrance while her own world falls to pieces around her – something many of us can empathise with. We love the fact Maggie was inspired to name her after falling madly for Vilhelm’s perfume, Dear Polly, and that she even created a blog and Instagram account for Polly to share her perfume reviews.
Having grown up surrounded by the beautiful perfume bottles of her ultra glam (ex-model) mother, and learning to explore the world by sniffing ‘…everything!’ Polly now distracts herself with, among other things, ‘Guy, the mysterious, infuriating and hugely talented perfumer.’ We’re rather wondering who this may have been based on, as that description doesn’t sufficiently narrow it down…
Currently the book has been launched in Australia, but having been utterly gripped by the first chapter – which you can read for free, here – we’re crossing everything that the book will be published in the UK and other territories, soon.
A breathtakingly beautiful – and lavishly presented – six-volume set of books that foucs on single ingredients, revealing the artisinal techniques used to create those famous Chanel fragrances. Following the journey of the five main flowers from which the majority of Chanel perfumes are made, we learn about the growing, harvesting and meticulous processing of May rose, Grasse iris, Grasse jasmine, rose geranium and tuberose.
Stunning photographs by Pierre Even ensure a feast for the eyes, with fascinating facts dotted throughout. Did you know, for example, that since the very first bottle was made in the 1921, Chanel No. 5 has been made with flowers from the same picturesque patch of land between the Alps and the Mediterranean, known as the Pégomas Valley?
Gloriously celebratory, this visual tour of the French Rivierea by way of its fragrant flowers just makes us want to jump on a plane and run through the fields in a gauzy white gown and a straw hat, stat. Yes, it’s far pricier than your average book but you are getting a set of six, and these are volumes you’ll want to treasure forever – or give as a really special gift for that ultimate Chanel fan.
Imagine being a member of the Guerlain family (oh, imagine…) and becoming obsessed by the bottles (easy enough even when you’re no relation at all, we find!) and then setting about making an extensive collection of them by scouring the flea markets and antique shops of France to hunt down every last rare example you can find. The book is written in French, but really it’s all about the lovingly documented flacons themselves – page after page of them – with greater emphasis on the visual joys than the writing itself, so even if your French is sub- Sixth Form, you’ll get by just fine.
We think this is the perfect ‘coffee table’ book with which to flagrantly display your love of fragrance – hours of flicking through, gazing and sighing happily are pretty much guaranteed, we feel. It’s so interesting to see how some of the bottles change through time – and those that barely change at all. Definitely one for your Christmas List if you can’t quite swing for it yourself right now.
Written by Suzy Nightingale
Dedicated fragrance blogger I Scent You a Day set herself the challenge of wearing a different perfume every single day of the year, without bankrupting herself by buying 365 differing bottles of scent! One of the ways she’s been able to follow this perfumed pilgramage, and write about it so entertainingly, is by regularly purchasing our Discovery Boxes of fragrance minis and samples – many of which are impossible to find elsewhere, and have led to a love for rising-stars of the niche world along with classics of the genre and even pre-launch sneak-previews.
We were absolutely thrilled to hear that in her round-up of ‘the very best of scents’ for 2016 – a.k.a The Iscents – The Perfume Society were honoured with a Fellowship Award!
Indeed, the Fellowship Award was specifically invented for us, because we ‘[defy] other categopries.’
As explained in the post describing the award categories and why the winners were chosen, ‘Not only do they provide white boxes of treasure that even the most jaded perfume palate would salivate at, but they’re a sort of Mothership that we can all turn to when we get a bit lost in the murky depths of fruity-florals-chypres-colognes-my-nose-is-confused-help! Ever had a day like that? I have. The Perfume Society Scented Letter magazine also makes me settle down with a contented sigh and think “I’ve found my tribe” as I read what other perfume obsessives are up to. Fumeheads, you are not alone.’ Blushingly, we gratefully accept this award, and are so glad to have played a significant part in I Scent You a Day’s continuing fragrant journey… and hopefully, in yours!
Written by Suzy Nightingale