The Pomegranate Firming Day Cream has been formulated with organically grown, cold-pressed hand-picked Turkish pomegranate seed oil and argan oil, which work together to stimulate skin cell renewal and protect against free radicals. This in turn, according to the brand’s research, improves the skin’s elasticity by 11%, and reduces the depth of wrinkles by 14%. And the cream’s delicious essential oil- derived fragrance is the cherry on top.