‘It is everything pure, good and evil. It aches, it desires, it is who we are.’ This is how Map of the Heart co-founders Sarah Blair and Jeffrey Darling describe the human heart, and a clue to the inspirations behind the fragrances.
With a creative partnership in writing, design and film, it felt like a natural step to take that expression further in to fragrance – a wearable art form – borne out of their collective need to creatively explore ‘the full atlas of the senses’.
Proudly Australian, each fragrance by perfumer Jaques Huclier has a seam of sandalwood at its core, and it throbs life through the perfumed pulse of this niche house’s scents, using indigenously and sustainably sourced Santalum spicatum. Huclier says that for him, the smell is ‘woody and explosive,’ providing ‘a unique signature of sensuality, texture and deepness to the range—it’s the heart of the Hearts, a beat within the fragrances.’encompassing a passion for telling stories and their understanding that scent can transport the wearer just as words, images and films can whisk us to another world. And oh, those bottles!
Designed by the legendary Pierre Dinand to resemble an anatomical model of the human heart, each piece looks like it’s straight from a gallery of modern art. Each perfume has been carefully crafted to evoke a differing emotion – the perfumer translating the co-founders words and startling imagery in to the notes he uses, the bottle designer evolving the story through the colours that echo the theme. So you will discover that, gilded, brightly coloured or starkly monochrome, the flacons hold juices just as experimental. From burned bush land juxtaposed by snow, forbidden fruits, passion and the essence of bravery, the spirits of rebellion and attraction: all are unique, and utterly wearable.
Clear Heart v.1 – Australian summer: surfing, swimming, hot days, cool breezes and the salt that hangs in the air promising more.
Black Heart v.2 – Smoky. Impolite. Dangerous. Its smoky heart of mysterious spices is shot through with shards of fresh eucalyptus and citrus to create an impolite mix of opposites.
Red Heart v.3 – Explosive. Seductive. Addictive. A composition of feijoa, tuberose and spices with sensual notes of musk and vanilla.
Gold Heart v.4 – Nurturing. Precious. Ancient. An exotic warm breeze that wraps around to protect and comfort.
Purple Heart v.5 – Brave. Instinctive. Triumphant. Inverting the olfactory pyramid by opening darker and then brightening.
Pink Heart v.6 – Mingles on the skin with the spiciness of the sumac accord and cistus absolute for a mesmerising ride.
White Heart v.7 – The ethereal and sharp opening of French lavender, aldehydes and cardamom coolly invite us into the vast landscape of love.
So now the only thing left for you to wonder is, which fragrance will pull on your heart strings…?
By Suzy Nightingale