If summer makes you want to fall into flowers then this week’s latest launches will have all the flower power you need. From Marc Jacobs Daisy Eau So Sweet Petals to Dior Miss Dior Rose n’Roses you’ll be spoilt for choice. Take your pick, or maybe gather the whole bunch?
BJORK & BERRIES
FJÄLLSJÖ
Tapping into our yearning for all things fresh yet comforting, eco-luxury house B&B describe this as ‘a crisp scent reminiscent of the uniqueness of our Swedish mountain lakes, where the water is so clean you can drink and swim in it.’ Clean cotton, ambrette seeds, freesia, spring magnolia, musk, Ambroxan and amber recreate ‘the liberating feeling when you’ve been hiking for a whole day and finally reach a lake and jump in.’ We wish…
£85 for 50ml eau de parfum
eu.bjorkandberries.com
DIOR
MISS DIOR ROSE N’ ROSES
Dior have been keeping François Demachy rather busy in Grasse, it seems, with a trio of newness here. At the heart of this blooms a rose grown by the exclusive partners of the house of Dior, delivering armfuls of dewy petals via an absolute and essence of Grasse and Damascus roses. For sparkle, there’s mandarin, bergamot and a touch of geranium, while white musk purrs in the base, for sensuality. Pretty, pretty, pretty.
£65 for 50ml eau de toilette
selfridges.com
MARC JACOBS
DAISY LOVE EAU SO SWEET PETALS
A deliciously sheer gourmand twist on a floral fragrance, perfumer Alberto Morillas works his magic again in this ultra-cute (and pocket-friendly, in every sense) ‘Petals’ version of Daisy Love Eau So Sweet. A wash of white raspberry graces bubbling bergamot and a sparkle of crystalised cloudberries, with the tartness undercut by a lick of milky jasmine before being dusted with icing sugar, powdery iris and soft white musk. Ultra-pretty, very moreish.
£35 for 20ml eau de toilette
superdrug.com
YARDLEY
POPPY & VIOLET
There’s something about the sense of freedom and frivolity of Poppy & Violet which leaves a lingering smile on our faces – because the prevailing word that comes to mind with Yardley’s Floral Classic is, simply, ‘happy’. Sparkling bergamot, green wild ivy and spicy red pepper make up the effervescent top, while the whimsical and carefree heart blends rose, poppy and violet and cashmere, musk and cedarwood purr sensually in the dry-down.
From £9.99 for 50ml eau de toilette
yardleylondon.co.uk
JO MALONE
SILVER BIRCH & LAVENDER
Perhaps the most overtly ‘masculine’ of JML’s lavender presentations, this has been swooned over by everyone who’s tried it thus far. And no wonder, with a bracingly fresh grapefruit-infused woodiness that feels immediately bolstering, emotionally – the crisp coolness of birch trees cuts through herbaceous English lavender and effortlessly meanders to the roasted oak base. As welcome as the first fingers of sunrise caressing a rambling garden, we definitely want to follow wherever this takes us.
£50 for 30ml eau de Cologne
jomalone.co.uk
