Latest Launches: Dreaming of Sunny Days

Is it time to spray away the January Blues? We have a feast of latest launches that are sure to do exactly that. Can we tempt you with Mediterranean memories from BDK Sel D’Argent ? Or perhaps you’d like Berdoues Guaria Morada with its zesty Brazilian oranges and sun warmed skin? Goutal, Memoize London and Atelier Cologne are all lining up to scent your day and lift your spirits!
The gender lines are well and truly blurred here, with a fragrance swirled with narcotic Osmanthus that is pitched by Atelier Cologne as being ‘unisex’, and composed of 93% natural materials. (We’ve noted more and more than perfume houses are sharing with us the percentage of naturals in their blends.) Alongside peachy-creamy osmanthus, you’ll have your olfactory interested piqued first by lemon, with the new-pencil-case woodsiness of American cedarwood.
£55 for 30ml Cologne Absolue
A welcome dose of chicly rendered exoticism via this consistently brilliant house via Brazilian orange, ylang ylang, amyris, pear and patchouli (and how extra-cheering are the ingredient-illustrated bottles to look at, right now?) Perfumer Mylene Alran conjures blue skies and sun-warmed skin at the time we need it most. Even if we can’t gasp at painterly sunsets and shake the sand from our shoes, wearing this is akin to drowsy dreams of better days.
£80 for 100ml eau de parfum
We are daydreaming of pre-random-quarantine travel – but happily, Goutal’s latest effortlessly whisks us to the sun-drenched Mediterranean on a breeze of orange blossom absolute, neroli, bergamot and myrtle. Annick Goutal herself began her training in Grasse; now, Camille Goutal and Isabelle Doyen revisit the landscape of a thousand bitter orange trees and Provence’s garrigue (its characteristic aromatic trees and scrubland), introducing sandalwood and a bran absolute note for a pashmina-like, cocooning finale.
From £75 for 50ml eau de toilette
The result of a twelve-month collaboration between Memoize London and Middle Eastern travel influencer, Ghzalh Wedhawia, this limited edition gets pulses racing by contrasting warm maple and crisp bergamot, a delicious opening that trickles into tart, almost leathery liquorice and the sophistication of shady vetiver. A dry down of addictively smoky guiacwood, swirled into the deep amber-rippled creamy tonka base ensures a fragrant trail you’d be happy to follow around the world.
£197 for 100ml eau de parfum
Showcased in our newest box, The Sharing Collection, Sel d’Argent features in BDK’s Collection Azur, and captures the shimmering coastal magic of the Mediterranean, with its clear blue waters (echoed in the flacon), and its salty accord – further freshened by grapefruit and bergamot. But this is more enduring than you’d expect from that initial freshness, warmed and softened in its sunset moments by come-closer elements of Timebrsilk, Cashmeran, Ambroxan and white musk.
£150 for 100ml eau de parfum
at Harrods

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