Valentines Day – love it or loathe it – is just around the corner, and it’s still the day that generates the most fragrance sales, peaking at 42% of all prestige beauty products sold. So if you’re thinking of splashing out on a scent for your significant other, follow our guide to ensuring success…
If you already know what they love
Great! Well done you. Why not have a look at matching products available, such as a gorgeously decadent bath oil, rich body cream or even a fragranced hair mist. It’s often possible to find travel-size versions of perfumes at this time of year, and if you really wanted to push the boat out – how wonderful it would be to book a couple of nights in a nice hotel or day spa trip, and add the ticket to the box of mini sizes in a golden envelope!
If you have no idea what they like
A pre-chosen selection box of scents showcasing a range of fragrances with differing styles is your saviour. First, think about their personality, their hobbies, the kind of books they see and films they love to watch.Then have a look at the list below and decide which category they most resemble. Then they can try them all home, taking time to choose their favourites from these stunningly packaged sets…
Are they more classic – all about the costumes dramas, historical biopics and adore touring museums? Choose Fragonard 10 x Eauc de Toilette Discovery Set £29
Are they arty & modern – always wanting to see the latest contemporary exhibitions and staying ahead of the fashion scene? Choose Tom Daxon Discovery Collection One £45
Are they a yoga lover – in to excercise as mindfulness, long walks or simply seeking inner peace and spirituality? Choose the Anima Vinci Discovery Set £15 (PS: It comes with a £15 voucher to buy a full size favourite!)
Are they a travel addict – keen to explore exotic climes, always seeking the sunshine and interested in sustainability? Choose the Sana Jardin Discovery Set £30
If you know what they usually wear, but they’d like something new
Well you’re off to a good start! Now all you need to do is type the name of that scent into our genius Fragrance Finder, and the clever algorithm – based on information we source directly from the fragrance houses and perfumers themselves – will suggest six new fragrances that, while different from the original you typed, share a similar mood, character or key ingredients.It really works!
If you just have no idea where to start
The best idea is to get a Discovery Box of fabulous mini sizes and samples from a wide range of fragrance houses, that way they can start exploring and trying them all in the comfort of their own home, and most importantly, in their own time. Each box is carefully curated to include something for all tastes – so they’re bound to fall for one of these!
Once they’ve found ‘the one’ (or perhaps several) you can then buy a full size, safe in the knowledge they’ve already fallen for it. And we’ve something to suit everyone:
The Velvet Collection £12 comes with a full size chocolate bar from Green & Blacks (so you’re alreadyon to a winner), and features a sumptuously seductive range of new, niche and ‘indie’ scents to try.
The Day & Night Discovery Box £19 includes luminescent, sunshine-filled and lighter style fragrances suitable for any day, and a number of deeper, darker scents to spritz for romantic meals or a night on the town.
The Fragrance Wardrobe Discovery Box £19 is a bumper selection of fragrances from designer fashion houses and cult brands, with a stunning suits-all lipgloss and lovely Molton Brown mini included as extra surprises.
The Treat Yourself Discovery £19 lovingly soothes and delights with body-care treats from Aromatherapy Associates, and whole host of wonderful fragrances, with something from classic houses to new niche.