Ever wanted an excuse to spend a day glued to social media…?
On 21st March 2016 – the date in the calendar now dedicated as National Fragrance Day – we had the best justification: monitoring entries to our #smellfie competition. It’s the second year we’ve done this – and hundreds of entries tell us: you really got a kick out of joining in.
The idea? We invited any of our readers or followers to upload a photo of themselves either to Twitter or Instagram, tagging it #smellfie and @theperfumesociety (on Instagram) or @Perfume_Society on Twitter. It elicited hundreds of entries, many of them very creative – and it was great fun seeing them cascade in.
In the end, it was too tough to choose just five winners of a copy of The Perfume Bible (signed and dedicated by the book’s authors, our Co-founders Jo Fairley and Lorna McKay). So we said: blow the budget! And ended up choosing all seven featured here, who will each be getting a book.
What’s more, we so enjoy this – and know that you do, too – that we invite you to get involved on an ongoing basis. We’ll be looking out for #smellfies on an ongoing basis – so don’t limit your photographic fun with fragrance to one day of the year, because we’ll be awarding a #Smellfie of the Month prize, with a signed copy of The Perfume Bible.
And now for those winners. (Look out in the next edition of The Scented Letter for many more of the entries which tickled our fancy, meanwhile…)
