The London house of Ormonde Jayne take alchemical notions and conjur a trilogy of Gold-inspired fragrances, the completion of which arrives in the majestic form of White Gold. But how do you bottle gold? Or, at least, capture the shimmering beauty of precious metal in a fragrance?
The genius of fine perfumery is to take something abstract, a colour, texture or emotion, and convey this through the subtle manipulation of our senses – a message from the perfumer to the fragrance wearer that we somehow understand at once.
When we try to imagine or describe the smell of gold itself, we may well struggle. What does it smell like, other than, well… metal? And yet certain combinations of ingredients definitely smell gleamingly ‘golden’, blushing rosily or cooler, more silvered in tone.
If there’s a signature for Ormonde Jayne fragrances, it surely has to be the pink pepper. It shimmers as a temperature in White Gold, warm sunshine that lends a luminescence to everything around it, but filtered through lacey curtains, casting intricate shadows on a perfectly polished wooden floor. A luscious haze of green leafy-ness suffuses skin-soft orris butter and jasmine, dipping slightly deeper into a dry-down of lightly burnished amber, whispers of white musk, vanilla and a deliciously mossy shade.
leaf green molecule, pink pepper, mandarin, bergamot and clary sage
jasmine absolute, carnation absolute, orris butter, orchids and freesia
Madagascan vanilla, ambrette absolute, cashmeran, white musk, amber, moss, tonka, labdanum, opoponax, vetiver, cedar wood
We say: Glorious to wear in scorching heat, it billows but never becomes too much, with a magnificent and long-lasting trail that feels like streaming a gauzy tulle train behind as you walk. On cooler days the silvery-tones shine through, a rustle of white silks, an echo of laughter in a marble hall.
Because they mix and hand-pour everything themselves, Ormonde Jayne are able to be utterly lavish with their percentages: White Gold is poured at an extravagant 30% of pure oil in every bottle! That’s pretty much unheard of in perfumery. In addition to being hand-poured in their own London laboratory, Ormonde Jayne promise that their fragrance is free from Phthalates, not tested on animals and with no added colour.
Ormonde Jayne say: ‘White Gold captures the beauty of white jasmine absolute, white musk and orchids. Enter the assertiveness of Grasse jasmine absolute purring alongside white musk… Wear it as your second skin, day and night, any season and any occasion. White Gold is for you, own it and be ravishing.’
No, it isn’t ‘cheap’, but we say you’ll only need one or two sprays to last the entire day and night through (and into the next day, still relishing the scent on your hair, a scarf or perhaps the person you expressed your amorous affections to… so use with caution!) Also, you must try this on your skin, so do visit the exqusitely re-appointed boutique within the Royal Arcade, Bond Street. Or send for a sample to see how gold can shimmer on your own skin…
Ormonde Jayne White Gold £375 for 120ml parfum.
Meanwhile, and talking of luxury, have you seen the new ‘Gourmande Jayne‘ website? Encompassing founder Linda Pilkington‘s own passions, it explores fragrantly Gourmet recipes to try at home, sumptuous Fashion and tips for a beautiful Lifestyle. Well worth your exploring!
Written by Suzy Nightingale